Today, we are tearing down Kingshot by Century Games – a new free-to-play mobile strategy game blending 4X strategy and idle survival mechanics. Our provides a detailed, data-driven look at Kingshot’s gameplay design, monetization strategies, creative marketing trends, and its competitive context.

We examine how Kingshot builds on Century Games’ previous hit, Whiteout Survival. The video dissects Kingshot’s core gameplay loop – from its survival city-building and fixed-base progression to its 4X alliance warfare on the world map – highlighting how familiar mechanics are executed and improved​.

Beyond gameplay and revenue, this teardown highlights creative trends in user acquisition. You’ll learn how Kingshot’s ad creatives leverage popular trends – from fake gameplay mini-games to AI-generated characters.

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This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let’s not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.

Panelists: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Jakub Remia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠r,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Felix Braberg, Matej Lancaric⁠

Youtube: https://youtu.be/lZAAOCS2GkM

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Chapters

00:00 Introduction and Personal Anecdotes

04:23 Game Overview: Kingshot by Sentry Games

07:27 Game Mechanics and Design Elements

10:25 Onboarding and Gameplay Experience

13:34 Monetization Strategies and Player Engagement

21:05 The Importance of Game Mechanics

23:38 Analyzing Game Revenue and Player Retention

29:00 Funding and Scaling Game Development

32:20 Comparative Analysis of Game Portfolios

35:24 The Future of Game Genres and Market Trends

40:08 The Evolution of Game Mechanics

42:28 Creative Inspirations in Game Development

46:11 AI and Creative Trends in Gaming

50:35 Marketing Strategies and Spending in Mobile Games

52:35 Future Prospects of Game Titles

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Matej Lancaric

User Acquisition & Creatives Consultant

⁠https://lancaric.me

Felix Braberg

Ad monetization consultant

⁠https://www.felixbraberg.com

Jakub Remiar

Game design consultant

⁠https://www.linkedin.com/in/jakubremiar

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Takeaways

King Shot Is a Genre Mashup Done Right

The “In-Game Bank” Monetization Is Next-Level

King Shot runs hundreds of creatives, from Rush Royale clones to fake survival stories and AI-generated UGC—proving that creative variety is king.

Built on a Proven Template for Rapid Scaling

With pressure from River Game’s stacked portfolio, King Shot isn’t just a game—it’s a strategic move to stay competitive in the 4X mobile space.

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