Land Investing - No Hacks Tricks or Secrets

Recording Location: LAT (i.e.  33.838781)  (LONG i.e.  -118.391261)

Jack Butala:                       Jack Butala and Jill DeWitt.

Jill DeWit:                           Hey there.

Jack Butala:                       Welcome to our show today. In this episode, Jill and I talk about land investing. Land investing? There's no hacks, or no tricks, and there's no secrets to this. We will tell you exactly what we think it takes.

Jill DeWit:                           All the secrets and the hacks. We're going to share them here.

Jack Butala:                       Yeah, yeah. All the secrets and all the hacks.

Jill DeWit:                           And the secret counties.

Jack Butala:                       Secret everything.

Jill DeWit:                           Yeah.

Jack Butala:                       Secret personality types.

Before wee disclose this wealth of secret information.

Jill DeWit:                           Oh, my gosh. That's right.

Jack Butala:                       Let's take a question posted by one of our members on the landacademy.com website. It's a community, and it's free, and spoiler alert/boredom alert-

Jill DeWit:                           Boredom alert.

Jack Butala:                       This question is lengthy for a reason.

Jill DeWit:                           Okay. I was wondering here. All right. Brian Moore asked, "So, I'm working on my first mailer, and it will be with Letter Stream." Great idea. Our people. "When you use the template that is included in the learning materials, you get a message that your mail to and return addresses are not where they need to be for the window envelope to show them, and you need a cover sheet."

Jack Butala:                       Right.

Jill DeWit:                           No big deal, right?

Jack Butala:                       This is part PSA, by the way. Public service announcement.

Jill DeWit:                           Oh, okay thank you. "Turns out the cover sheet is 12 cents a page. You're only paying 49 cents per mailer. That's a 25% surcharge for poor formatting."

Jack Butala:                       Poor formatting.

Jill DeWit:                           "Do yourself a favor-"

Jack Butala:                       Poor formatting dot com.

Jill DeWit:                           "Do yourself a favor-"

Jack Butala:                       We got a call from the owner of Letter Stream on this. That's why.

Jill DeWit:                           Oh, that's why we're doing this?

Jack Butala:                       Yeah.

Jill DeWit:                           Oh. Oops. Okay, "do yourself a favor and upload a one page sample PDF just to see where the windows align and change your letter accordingly. And, save that money."

Jack Butala:                       Thank you, Brian.

Jill DeWit:                           "Jack and Jill did a lot behind the scenes ..." Thank you ... "to get this fantastic deal for us, I'm sure. Don't blow it on formatting. I can upload my template where it fits, if that helps anyone, but basically make your company name the letterhead, and move customer service to the line reference number is on, and then move the reference number to go below the address."

What a nice-

Jack Butala:                       Good reading, Jill.

Jill DeWit:                           Thank you for fixing this. "Enjoy the savings. Mail more people with the change. Profit."

Jack Butala:                       Mail more people.

Jill DeWit:                           Yeah. So, Brian outlined the problem. Correct me if I'm wrong. Then he gives a solution for everybody.

Jack Butala:                       That's why I choose to have our people copy and paste this question. Right out of success plan. That's how our people roll. And you know what? Collective 70%, I'm proud of you. 70% of the people in our group are killing it.