In this conversation, Joshua Gillow and Dan Bai discuss the importance of listening and asking purposeful questions in the sales process. They emphasize the need for salespeople to talk less and let clients express their needs, wants, and desires. They introduce the concept of STFU (Shut The F*** Up) as a way to create space for clients to share and feel safe. They highlight the value of pausing and allowing clients to fill the silence with valuable information. The conversation also touches on the importance of being a leader and guide for clients, rather than just a performer. Overall, the key takeaway is that by listening and asking good questions, salespeople can better understand their clients and provide a more personalized and effective sales experience.

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Tune into this podcast where a seasoned craftsman shares expert communication skills, strategies for overcoming stress and overwhelm, and insights on building a profitable business in landscaping and hardscaping, with tips on how to sell, close more deals, and achieve financial freedom to retire early as a successful business owner in the design/build and outdoor living industry.