Doe Lashes is a lash brand known for ultra-fine Korean silk lashes that are subtle, comfortable, and for everyday wear. 

For more on Doe Lashes and show notes: https://www.shopify.com/blog/doe-lashes-influencer-marketing 

• What research you should do to determine if a business is viable 
• What it means to focus on functions and features rather than your company’s brand 
• Why it’s a mistake to ask for influencers to post about your product in exchange for the product 

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