Let's Talk Sales

Let's Talk Sales

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Let's Talk Sales episodes

  • CFS Roundtable: Leadership for Organizational Growth

    Happy Monday, Let's Talk Sales listeners! For this week's podcast, we're switching up our regular programming to do a roundtable with the CFS leaders, Charles Bernard and Elizabeth Frederick!

    Charles is our founder and CEO here at CFS, and Elizabeth is our CFS Operations Officer and Senior Advisor. She's also the host of Let's Talk Sales, and it was my pleasure to step into her shoes for this week's show.

    In this episode, we share highlights from our newest eBook, Leadership for Organizational Growth. Be sure to download a copy today! We hope you enjoy our conversation.

    CFS Roundtable with Charles Bernard, Elizabeth Frederick & Rylan Sylvester

    In this episode, we discuss:

    • The importance of leadership training
    • The impacts of leadership
    • Context-setting leadership
    • Leadership and employee well-being
    • Episode highlight: “People align around values before they align around behaviors and tasks.” –Charles Bernard
    • …And more!

      Featured on this episode:
      • Charles Bernard on LinkedIn
      • Elizabeth Frederick on LinkedIn
      • Elizabeth's Resource Recommendations:
        • Dare to Lead with Brené Brown
        • Discussions with AmyK Hutchens
          • Episode 173
          • Episode 252
          • CFS eBook: Being a Grateful Leader
          • Together by Vivek Murthy
          • The Self-Evolved Leader by Dave McKeown
          • Charles's Resource Recommendations:
            • TED Talk by Lorna Davis
            • Energy Leadership by Bruce Schneider
            • Subscribe to our blog!
            • Follow us on Twitter! @CFSPlayBook
            • CFS Video Library
              Sales tips and tools from CFS experts
              Watch Now
              Listen & Subscribe to Let's Talk Sales

              There are TWO WAYS you can listen to this podcast. You can click the play button at the top of this page. Or, you can listen from your mobile device’s podcast player through iTunes, Stitcher, Google Play, or TuneIn.

              If you have sales questions you’d like answered by our experts, submit your questions on social media and tag our Twitter, @cfsplaybook, or email us your questions at [email protected].

              Thank you for listening to Let's Talk Sales! We appreciate your patronage!

              The post CFS Roundtable: Leadership for Organizational Growth appeared first on Criteria For Success.

              0 min
            • Strategic Check-Ins with Simon Severino

              Happy Monday, Let's Talk Sales listeners! This week's guest is Simon Severino. 

              Simon is a Business Growth Coach at Strategy Sprints, working to double clients’ revenue in 90 days. He’s also a Business Growth Advisor at Consilience Ventures and a contributor to the Forbes Business Council. 

              He hosts a podcast of his own called Strategy Sprints, where he speaks to CEOs and other business leaders about actionable growth strategies.   

              Discussion with Simon Severino

              In this episode, we talk about:

              • Establishing companywide habits: daily, weekly, and monthly check-ins
              • Getting the benefits of both competition and collaboration
              • Using gamification to inspire action
              • Giving yourself time to retire (from projects, activities, and stressful situations)
              • Building in small increments
              • …And more!

                Featured on this episode:
                • Simon Severino on LinkedIn
                • Elizabeth Frederick on LinkedIn
                • Simon's Resource Recommendations:
                  • 80/20 Sales & Marketing by Perry Marshall
                  • The Lost Art of Closing by Anthony Iannarino
                  • Things Hidden Since the Foundation of the World by René Girard
                  • Strategy Sprints Equalizer Template
                  • CFS Resource Recommendations:
                    • Check out our new eBook on Leadership for Organizational Growth!
                    • Subscribe to our blog!
                    • Follow us on Twitter! @CFSPlayBook
                    • CFS Video Library
                      Sales tips and tools from CFS experts
                      Watch Now
                      Listen & Subscribe to Let's Talk Sales

                      There are TWO WAYS you can listen to this podcast. You can click the play button at the top of this page. Or, you can listen from your mobile device’s podcast player through iTunes, Stitcher, Google Play, or TuneIn.

                      If you have sales questions you’d like answered by our experts, submit your questions on social media and tag our Twitter, @cfsplaybook, or email us your questions at [email protected].

                      Thank you for listening to Let's Talk Sales! We appreciate your patronage!

                      The post Strategic Check-Ins with Simon Severino appeared first on Criteria For Success.

                      0 min
                    • 5 Steps to Getting What You Want with AmyK Hutchens

                      Happy Monday, Let's Talk Sales listeners! We're taking a short break this week, but will be back next week with another great guest! For this week's episode, we're re-airing a discussion from May 2020. We hope you enjoy this conversation between Elizabeth Frederick and AmyK Hutchens!

                      AmyK is a speaker, author, facilitator, and business strategist.

                      She was named Vistage UK's International Speaker of the Year, having participated in over 100 speaking engagements helping executives lead, innovate and collaborate more effectively.

                      She is a former executive of a billion-dollar global consumer products company, and now runs her own business out of San Diego, AmyK International. She is a best-seller of multiple books including her latest, Get it: 5 Steps to the Sex Salary and Success You Want.

                      Interview with AmyK Hutchens

                      In today's episode, I talk to AmyK about virtual selling strategies.

                      And, she answers questions about:

                      • Influential communication
                      • Seeking connection and influence
                      • Clarifying your goals and needs
                      • Business and growth book suggestions
                      • Featured on this Episode:
                        • AmyK Hutchens on LinkedIn
                        • Elizabeth Frederick on LinkedIn
                        • Check out AmyK's website for free resources
                        • Check out some of AmyK's bestsellers:
                          • The Secrets Leaders Keep
                          • The Power of Profitable Conversations
                          • Get it: 5 Steps to the Sex Salary and Success You Want
                          • Amy's Resource Recommendations:
                            • Building a StoryBrand by Donald Miller
                            • CFS Resource Recommendations:
                              • Selling Through Uncertainty
                              • Personal Development Hacks: 5 Ways to Change Your Life
                              • Leading Your Sales Team Through Uncertainty
                              • Building Relationships for Success
                              • Growing Your Self-Awareness
                              • Driving Innovation
                              • Subscribe to our blog and newsletters!
                              • Follow us on Twitter! @CFSPlayBook
                              • Listen & Subscribe to Let's Talk Sales

                                There are TWO WAYS you can listen to this podcast. You can click the play button at the top of this page. Or, you can listen from your mobile device’s podcast player through iTunes, Stitcher, Google Play, or TuneIn.

                                If you have sales questions you’d like answered by our experts, submit your questions on social media and tag our Twitter, @cfsplaybook, or email us your questions at [email protected].

                                Thank you for listening to Let's Talk Sales! We appreciate your patronage!

                                The post 5 Steps to Getting What You Want with AmyK Hutchens appeared first on Criteria For Success.

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                              • Inspirational Quote by Barack Obama

                                Happy 4th of July, Let's Talk Sales listeners! This week, we're taking a break from our regularly scheduled programming to share an inspirational quote.

                                We hope you enjoy this episode, and have a wonderful holiday.

                                Barack Obama Quote

                                This quote is from President Barack Obama, which he shared during a commencement address at Southern New Hampshire University in the spring of 2007.

                                He said:

                                “Focusing your life on solely making a buck shows a certain poverty of ambition. It asks too little of yourself. Because it's only when you hitch your wagon to something larger than yourself that you realize your true potential.” – Barack Obama

                                CFS Video Library
                                Sales tips and tools from CFS experts
                                Watch Now
                                Resources on Personal Development

                                Looking for more resources on personal development? Here's a few:

                                1. eBook: Personal Development

                                Are you looking for ways to step it up when it comes to your own personal development? This eBook was created for anyone looking to improve.

                                In this guide, you’ll discover:

                                • How helping others helps you
                                • Online resources that will jump-start your personal development
                                • How to create your own “best self” action plan
                                • How and why behavioral and personality assessments matter
                                • 2. CFS Blog

                                  Be sure to check out the CFS blog for some of our top posts and podcast episodes on personal and professional development. Here are a few of our favorites below!

                                  • The Value of Feedback with Jawad Ahsan
                                  • Finding Your Noble Purpose with Lisa Earle McLeod
                                  • Taking Risks with Jake Hurwitz
                                  • Simple Strategies for Team and Self Motivation
                                  • Sales & Marketing Alignment
                                    3 Critical Areas Where Collaboration is Essential
                                    Download Now

                                    Thank you for listening to Let's Talk Sales! We appreciate your patronage! Want more updates from CFS? Follow us on Twitter @CFSPlayBook!

                                    The post Inspirational Quote by Barack Obama appeared first on Criteria For Success.

                                    4 min
                                  • Winning Government Contracts with Dr. Kizzy Parks

                                    Happy Tuesday, Let's Talk Sales listeners! This week's guest is Dr. Kizzy Parks.

                                    She’s the Founder & President of both GovConWinners, helping service-based small businesses learn how to win government contracts, as well as K. Parks Consulting, Inc., where she provides services directly to the government. Dr. Parks been awarded over $50 million in federal government contracts.  

                                    She is based in Miami, Florida. I hope you enjoy our discussion!

                                    Discussion with Dr. Kizzy Parks

                                    In this episode, we talk about:

                                    • Embracing an entrepreneurial mindset and thinking outside the box
                                    • The importance of “doing your homework”
                                    • The many varieties of government contracts
                                    • Key best practices to winning government contracts
                                    • The value of being curious and humble
                                    • …And more!

                                      Featured on this episode:
                                      • Dr. Kizzy Parks on LinkedIn
                                      • Elizabeth Frederick on LinkedIn
                                      • Dr. Parks' Resource Recommendations:
                                        • GovTribe Website
                                        • Eric Coffee on YouTube
                                        • GovKidMethod on YouTube
                                        • CFS Resource Recommendations:
                                          • Check out our original eBook on Driving Innovation: How to Foster a Culture of Innovation Within Your Team!
                                          • Subscribe to our blog!
                                          • Follow us on Twitter! @CFSPlayBook
                                          • CFS Video Library
                                            Sales tips and tools from CFS experts
                                            Watch Now
                                            Listen & Subscribe to Let's Talk Sales

                                            There are TWO WAYS you can listen to this podcast. You can click the play button at the top of this page. Or, you can listen from your mobile device’s podcast player through iTunes, Stitcher, Google Play, or TuneIn.

                                            If you have sales questions you’d like answered by our experts, submit your questions on social media and tag our Twitter, @cfsplaybook, or email us your questions at [email protected].

                                            Thank you for listening to Let's Talk Sales! We appreciate your patronage!

                                            The post Winning Government Contracts with Dr. Kizzy Parks appeared first on Criteria For Success.

                                            0 min
                                          • Innovation Storytelling with Susan Lindner

                                            Happy Monday, Let's Talk Sales listeners! This week's guest is Susan Lindner.

                                            Susan is the founder and CEO of Emerging Media, Inc., an award-winning innovation communications consultancy. A prolific speaker, trainer, coach, and consultant, she also serves as a mentor at multiple accelerators, and is a contributor to the New York Business Journal Leadership Trust. 

                                            Susan is based in New York City. I hope you enjoy our conversation!

                                            Discussion with Susan Lindner

                                            In this episode, we talk about:

                                            • The concept of “Innovation Storytelling”
                                            • The importance of empathy and active listening in storytelling for sales
                                            • How to find the shared history, core values, or shared purpose with others
                                            • How to better reach your customers with better communication and messaging
                                            • How to make an impact with your innovation
                                            • Finding commonalities in history, religion, marketing, and sales
                                            • …And more!

                                              Featured on this episode:
                                              • Susan Lindner on LinkedIn
                                              • Elizabeth Frederick on LinkedIn
                                              • Susan's Resource Recommendations:
                                                • Check out Susan's Website & Podcast
                                                • Once Upon An Innovation by Jean Storlie
                                                • The work of Park Howell: The Business of Story
                                                • CFS Resource Recommendations:
                                                  • Check out our original eBook on Driving Innovation: How to Foster a Culture of Innovation Within Your Team!
                                                  • Subscribe to our blog!
                                                  • Follow us on Twitter! @CFSPlayBook
                                                  • CFS Video Library
                                                    Sales tips and tools from CFS experts
                                                    Watch Now
                                                    Listen & Subscribe to Let's Talk Sales

                                                    There are TWO WAYS you can listen to this podcast. You can click the play button at the top of this page. Or, you can listen from your mobile device’s podcast player through iTunes, Stitcher, Google Play, or TuneIn.

                                                    If you have sales questions you’d like answered by our experts, submit your questions on social media and tag our Twitter, @cfsplaybook, or email us your questions at [email protected].

                                                    Thank you for listening to Let's Talk Sales! We appreciate your patronage!

                                                    The post Innovation Storytelling with Susan Lindner appeared first on Criteria For Success.

                                                    0 min
                                                  • The Value of Feedback with Jawad Ahsan

                                                    Happy Monday, Let's Talk Sales listeners! This week's guest is Jawad Ahsan.

                                                    Jawad is the CFO of Axon, which produces public safety technology with a vision of making the bullet obsolete. Before Axon, he had a long career at GE, living and working around the world. He's also the author of What They Didn't Tell Me: How to Be a Resilient Leader and Build Teams You Can Trust. 

                                                    Jawad is based in Paradise Valley, Arizona. I hope you enjoy our conversation!

                                                    Discussion with Jawad Ahsan

                                                    In this episode, we cover:

                                                    • Viewing feedback as a gift or opportunity
                                                    • Carving your own path as a leader and defining your North Star
                                                    • Finding role models, both near and far
                                                    • Four important behavioral traits to look for in new hires
                                                    • How leaders can create environments where feedback is encouraged
                                                    • …And more!

                                                      Featured on this episode:
                                                      • Connect with Jawad:
                                                        • LinkedIn
                                                        • His website
                                                        • Elizabeth Frederick on LinkedIn
                                                        • CFS Resource Recommendations:
                                                          • Our original eBook on establishing a Learning Culture: Why a Learning Culture is Important & How to Create One in Your Sales Organization
                                                          • Subscribe to our blog!
                                                          • Follow us on Twitter! @CFSPlayBook
                                                          • CFS Video Library
                                                            Sales tips and tools from CFS experts
                                                            Watch Now
                                                            Have you signed up for our upcoming webinars?

                                                            This Wednesday, June 16, we finish off our 3-part series with DialAmerica on Creating Growth! Join us for our series finale where we'll be discussing effective knowledge transfers, the value of taking knowledge outside of your organization, and more. Sign up today!

                                                            Listen & Subscribe to Let's Talk Sales

                                                            There are TWO WAYS you can listen to this podcast. You can click the play button at the top of this page. Or, you can listen from your mobile device’s podcast player through iTunes, Stitcher, Google Play, or TuneIn.

                                                            If you have sales questions you’d like answered by our experts, submit your questions on social media and tag our Twitter, @cfsplaybook, or email us your questions at [email protected].

                                                            Thank you for listening to Let's Talk Sales! We appreciate your patronage!

                                                            The post The Value of Feedback with Jawad Ahsan appeared first on Criteria For Success.

                                                            0 min
                                                          • The Dos and Don’ts of Sales Development with David Dulany

                                                            Happy Monday, Let's Talk Sales listeners! This week's guest is David Dulany.

                                                            David is the founder and CEO of Tenbound, a research and advisory firm focused on sales development. He has extensive personal experience in sales development management, and recently co-authored The Sales Development Framework: How to Build and Scale a Highly Productive Sales Development Program.

                                                            David is based in San Francisco, California. I hope you enjoy our conversation!

                                                            Discussion with David Dulany
                                                            In this episode, we cover:
                                                            • Common mistakes in sales development
                                                            • Adapting to new selling functions & systems
                                                            • Investing in leadership early to build a strong foundation
                                                            • Managing and utilizing data efficiently
                                                            • The importance of valuing your best team members
                                                            • The future of sales development
                                                            • …And more!

                                                              Featured on this episode:
                                                              • David Dulany on LinkedIn
                                                              • Elizabeth Frederick on LinkedIn
                                                              • David's Recommendations:
                                                                • Content and research from Gong
                                                                • David's new book on The Sales Development Framework
                                                                • Sales Development Benchmark Report from Tenbound
                                                                • CFS Resource Recommendations:
                                                                  • Our original eBook on Building a Sales Process for Repeatable Success
                                                                  • Subscribe to our blog!
                                                                  • Follow us on Twitter! @CFSPlayBook
                                                                  • CFS Video Library
                                                                    Sales tips and tools from CFS experts
                                                                    Watch Now
                                                                    Have you signed up for our upcoming webinars?

                                                                    This Wednesday, June 9, we will be partnering with the CEO of Narativ, Jerome Deroy, for a webinar on storytelling, company culture, and more. Narativ trains professionals in the art of storytelling. Sign up for How to Distill Your Company's Secret Sauce today!

                                                                    Next Wednesday, June 16, we'll finish off our 3-part series with DialAmerica on Creating Growth! Join us for this final session where we'll be discussing effective knowledge transfers.

                                                                    Listen & Subscribe to Let's Talk Sales

                                                                    There are TWO WAYS you can listen to this podcast. You can click the play button at the top of this page. Or, you can listen from your mobile device’s podcast player through iTunes, Stitcher, Google Play, or TuneIn.

                                                                    If you have sales questions you’d like answered by our experts, submit your questions on social media and tag our Twitter, @cfsplaybook, or email us your questions at [email protected].

                                                                    Thank you for listening to Let's Talk Sales! We appreciate your patronage!

                                                                    The post The Dos and Don’ts of Sales Development with David Dulany appeared first on Criteria For Success.

                                                                    0 min
                                                                  • Taking Risks with Jake Hurwitz

                                                                    Happy Monday, Let's Talk Sales listeners! On this week's episode, we have on comedian and company founder, Jake Hurwitz! We were excited to have Jake on the show because he is a unique guest for our roster.

                                                                    Jake started his career as a writer and performer for CollegeHumor. There, he became well-known for his web series, Jake and Amir, which he produced with his comedy partner, Amir Blumenfeld. In 2015, he and Amir founded Headgum, a comedy podcast network where the two host their hit podcast If I Were You.

                                                                    They recently launched a dating app called Orion, as well as an ad sales program for podcasts called Gumball.

                                                                    Jake is based in Brooklyn, NY. We hope you enjoy your conversation!

                                                                    Discussion with Jake Hurwitz

                                                                    In this episode, we cover:

                                                                    • Assessing what risks are worth taking
                                                                    • The value of saying “yes” and trying new things
                                                                    • Forming and maintaining long-lasting work relationships
                                                                    • Breaking down silos between departments and teams
                                                                    • Learning from failures and challenges
                                                                    • …And more!

                                                                      Featured on this episode:

                                                                      • Jake Hurwitz on LinkedIn
                                                                      • Elizabeth Frederick on LinkedIn
                                                                      • Jake's Recommendations:
                                                                        • Go on a long bike ride!
                                                                        • CFS Resource Recommendations:
                                                                          • Our original eBook on Being a Grateful Leader. Download our eBook below!
                                                                          • Subscribe to our blog!
                                                                          • Follow us on Twitter! @CFSPlayBook
                                                                          • CFS Video Library
                                                                            Sales tips and tools from CFS experts
                                                                            Watch Now

                                                                            Have you signed up for our upcoming webinars?

                                                                            On Wednesday, June 2, we'll be kicking off part 2 of our 3-part series on Creating Growth with DialAmerica! Can't make the date? Sign up anyway and we'll send you recordings of the events.

                                                                            On Wednesday, June 9, we will be partnering with the CEO of Narativ, Jerome Deroy, for a webinar on storytelling, company culture, and more. Narativ trains professionals in the art of storytelling. Sign up for How to Distill Your Company's Secret Sauce today!

                                                                            Listen & Subscribe to Let's Talk Sales

                                                                            There are TWO WAYS you can listen to this podcast. You can click the play button at the top of this page. Or, you can listen from your mobile device’s podcast player through iTunes, Stitcher, Google Play, or TuneIn.

                                                                            If you have sales questions you’d like answered by our experts, submit your questions on social media and tag our Twitter, @cfsplaybook, or email us your questions at [email protected].

                                                                            Thank you for listening to Let's Talk Sales! We appreciate your patronage!

                                                                            The post Taking Risks with Jake Hurwitz appeared first on Criteria For Success.

                                                                            0 min
                                                                          • Navigating Complexity with Brandon Williams

                                                                            Happy Monday, Let's Talk Sales listeners! This week's guest is Brandon Williams.

                                                                            Brandon started his career as an Air Force fighter pilot. He later became a commercial airline pilot and university professor. He’s now the founder of Lead Tac Leadership Development, where he provides training and coaching to leaders in all industries.

                                                                            Based in Atlanta, Brandon incorporates his fighter pilot training into leadership development. You won't want to miss this interesting conversation!

                                                                            Discussion with Brandon Williams

                                                                            In this episode, we cover:

                                                                            • Applying Air Force complexity training to leadership development
                                                                            • Mitigating human error with systematic change
                                                                            • Developing situational awareness
                                                                            • Driving high performance in difficult environments
                                                                            • 6 parts of “Human-factors leadership” model
                                                                            • Strengthening decision-making abilities
                                                                            • …And more!

                                                                              Featured on this episode:

                                                                              • Contact Brandon Williams:
                                                                                • LinkedIn
                                                                                • Elizabeth Frederick on LinkedIn
                                                                                • Brandon's Resource Recommendations:
                                                                                  • Work from Simon Sinek, including his book Leaders Eat Last
                                                                                  • Work from Dr. James Reason on human error (particularly in aviation)
                                                                                  • CFS Resource Recommendations:
                                                                                    • Our original eBook on The Ultimate Guide to Sales Management
                                                                                    • Subscribe to our blog!
                                                                                    • Follow us on Twitter! @CFSPlayBook
                                                                                    • CFS Video Library
                                                                                      Sales tips and tools from CFS experts
                                                                                      Watch Now

                                                                                      There's still time to sign up for our upcoming webinars!

                                                                                      Next week, we'll be doing part 2 of our 3-part series on Creating Growth! We'll include step-by-step processes creating new indicators of growth. Can't make the date? Sign up anyway and we'll send you recordings of the events.

                                                                                      Then on June 9, we will be partnering with the CEO of Narativ, Jerome Deroy, for a webinar on storytelling, company culture, and more. Narativ trains professionals in the art of storytelling. Sign up for How to Distill Your Company's Secret Sauce today!

                                                                                      Listen & Subscribe to Let's Talk Sales

                                                                                      There are TWO WAYS you can listen to this podcast. You can click the play button at the top of this page. Or, you can listen from your mobile device’s podcast player through iTunes, Stitcher, Google Play, or TuneIn.

                                                                                      If you have sales questions you’d like answered by our experts, submit your questions on social media and tag our Twitter, @cfsplaybook, or email us your questions at [email protected].

                                                                                      Thank you for listening to Let's Talk Sales! We appreciate your patronage!

                                                                                      The post Navigating Complexity with Brandon Williams appeared first on Criteria For Success.

                                                                                      0 min

                                                                                    About Let's Talk Sales

                                                                                    From the publisher's feed

                                                                                    This is the podcast for anyone who’s interested in growing sales! We interview business leaders, authors, and coaches who share their best practices for sales leadership.