Happy Monday, Let's Talk Sales listeners! This week's guest is Dr. Jane Sojka!
Dr. Sojka is the Distinguished Teaching Professor of Marketing and Professional Selling at the Lindner College of Business at the University of Cincinnati, and she’s won multiple awards and honors for excellence in teaching over the years. With a PhD in Marketing & Sociology, her dissertation is about relationship selling and the effects of sex, gender, and family role on sales performance.
Dr. Sojka is based in Cincinnati, Ohio. I had a wonderful time chatting with Dr. Sojka, and I hope you enjoy our conversation!
Discussion with Dr. Jane Sojka
In this episode, we talk about:
Closing gender gaps and promoting gender equity in salesTeaching confidence through small winsTeaching resilience through practiced failuresCoaching based on our differencesUnderstanding our uniquenesses as strengthsReframing common narratives in order to encourage women's successEpisode highlight: “Failure is an event, not a person.” – Dr. SojkaFeatured on this episode:
Dr. Jane Sojka on LinkedInElizabeth Frederick on LinkedInDr. Sojka's Resource Recommendations:Her TEDx Talk: Empowering Women Benefits EveryoneThe Myth of the Nice Girl by Fran HauserWolfpack by Abby WambachConversations with Women in Sales by Lori RichardsonTeresa Tanner at Reserve SquadCFS Resource Recommendations:Check out our eBook on Driving Innovation: How to Foster a Culture of Innovation Within Your TeamSubscribe to our blog!Follow us on Twitter! @CFSPlayBook
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The post Empowering Women in Sales Dr. Jane Sojka appeared first on Criteria For Success.