Leveling Up with Eric Siu

Leveling Up with Eric Siu

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Leveling Up with Eric Siu episodes

  • GE Ep 4 [2013]: How Todd Garland, Founder of BuySellAds, Started an $18 Million Dollar Company While Working a 9-5 Job

    Have you wanted to take the plunge into entrepreneurship but aren’t quite ready to give up your day job yet? Well, that’s exactly what Todd Garland, CEO of BuySellAds did as he worked at HubSpot from 9-5 and orchestrated a multimillion dollar business during off hours. I should also mention that everything was bootstrapped and profitable in the first year!

    Click here for show notes.

    Leave some feedback:

    • What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
    • Did you enjoy this episode? If so, leave a short review here.
    • Subscribe to Growth Everywhere on iTunes.
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    Connect with Eric Siu:

    • Growth Everywhere
    • Single Grain
    • Twitter @ericosiu
    26 min
  • GE Ep 164 [2016]: Irv Shapiro on Why Using Phone Numbers as Part of Your Ad Campaigns Can Double Conversions & Reduce Ad Spend by 10-30%

    Hey everybody, today we have Irv Shapiro, CEO of DialogTech which helps companies drive sales through calls.

    In today’s interview we’ll be talking about how DialogTech raised over $60 million in funding and has well over 5,000 customers, why the leads with the highest conversion rates are from phone calls, and how they acquired their first 100 customers and built highly qualified links at the same time by using PR services.

    Click here for show notes and transcript.

    Leave some feedback:

    • What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
    • Did you enjoy this episode? If so, leave a short review here.
    • Subscribe to Growth Everywhere on iTunes.
    • Get the non-iTunes RSS feed

    Connect with Eric Siu:

    • Growth Everywhere
    • Single Grain
    • Twitter @ericosiu

     

    27 min
  • GE Ep 163 [2016]: How Codesmith Acquired Its First 20 Students for $120 Who Went on to Earn an Average Salary of $114K

    Hi everybody, today we have Will Sentance, CEO and Cofounder of Codesmith, a software engineering immersive program that prepares graduates for roles as software engineers at top companies.

    In today’s interview we’ll be discussing what makes Codesmith different from other bootcamps, how they leverage a lot of customer/student acquisition from Meetup. com, and why the average salary of their graduates is a $114,000.

    Click here for show notes and transcript.

    Leave some feedback:

    • What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
    • Did you enjoy this episode? If so, leave a short review here.
    • Subscribe to Growth Everywhere on iTunes.
    • Get the non-iTunes RSS feed

    Connect with Eric Siu:

    • Growth Everywhere
    • Single Grain
    • Twitter @ericosiu
    22 min
  • GE Ep 162 [2016]: Tim Matthews on How Incapsula Protects over 5,000,000 Websites and Still Manages to Double Business YoY

    Hey everyone, today our guest is Tim Matthews, the Head of Marketing at Incapsula, which is a cloud-based application delivery platform that accelerates and secures websites of any kind. He is also the author of The Professional Marketer and The SaaS Marketing Handbook.

    Today we’ll be talking about how Incapsula doubles their business every year, why their number one customer acquisition method is SEO and quality content, how changing two words resulted in a 280% increase in conversions, and how to get good conversion rates from influencer reviews about your product.

    Click here for show notes and transcript.

    Leave some feedback:

    • What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
    • Did you enjoy this episode? If so, leave a short review here.
    • Subscribe to Growth Everywhere on iTunes.
    • Get the non-iTunes RSS feed

    Connect with Eric Siu:

    • Growth Everywhere
    • Single Grain
    • Twitter @ericosiu
    24 min
  • GE Ep 3 [2013]: Former Facebook and Twitter Growth Expert Shares His Thoughts On User Acquisition.mp3

    Today’s interview is with Andy Johns, who was on the user growth team for Facebook, Twitter and Quora. He was recently an Entrepreneur in residence at Greylock Ventures and just joined Wealthfront‘s user growth team. There aren’t many people that are privileged enough to have worked on the growth team for massive businesses like Facebook so we’re very fortunate to have Andy join us.

    Click here for show notes.

    Leave some feedback:

    • What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
    • Did you enjoy this episode? If so, leave a short review here.
    • Subscribe to Growth Everywhere on iTunes.
    • Get the non-iTunes RSS feed

    Connect with Eric Siu:

    • Growth Everywhere
    • Single Grain
    • Twitter @ericosiu
    56 min
  • GE Ep 1 [2013]: Pat Flynn Shares The Processes That Helped Him Get To $116,757.39 In Monthly Revenues

    Today’s interview features Pat Flynn of Smart Passive Income. Pat got into entrepreneurship after being let go from his job and hasn’t looked back since.

    He’s very transparent about everything he does and has a knack for helping others achieve success. In this interview, you’ll learn some strategies and tactics he uses to stay productive.

    Click here for transcript and key takeaways.

    Leave some feedback:

    • What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
    • Did you enjoy this episode? If so, leave a short review here.
    • Subscribe to Growth Everywhere on iTunes.
    • Get the non-iTunes RSS feed

    Connect with Eric Siu:

    • Growth Everywhere
    • Single Grain
    • Twitter @ericosiu
    43 min
  • GE Ep 161 [2016]: How Content Marketing as a Growth Channel Propelled BuildFire into a 7-Figure ARR SaaS Company

    Hi everyone, today we have Ian Blair who is the CEO of BuildFire, which provides the easiest way to build mobile apps in under five minutes. It’s a no-coding-required app-building platform where people can quickly build their own mobile apps and it works in any industry because every brand can benefit from an app.

    Today we're chatting about how BuildFire grew to a seven-figure ARR by using content marketing rather than paid advertising, the main factors that got them there in the very competitive SaaS industry, the reason keyword research is essential, and why you must have a methodology for creating and tracking your content's progress and success.

    Click here for show notes and transcript.

    Leave some feedback:

    • What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
    • Did you enjoy this episode? If so, leave a short review here.
    • Subscribe to Growth Everywhere on iTunes.
    • Get the non-iTunes RSS feed

    Connect with Eric Siu:

    • Growth Everywhere
    • Single Grain
    • Twitter @ericosiu
    20 min
  • GE Ep 159 [2016]: Austin Neudecker On How Rev Got 50,000 Customers (& Doubling Every Year!) by Having the Fastest Turnaround Time & Highest Quality

    Hey everybody, today’s guest is Austin Neudecker, head of Growth at Rev, which provides transcription services for audio and video formats, translation services, and caption and subtitle services.

    On today’s show we discuss how Austin went from startups to venture capital to the head of Growth at Rev, why they get 10-20% conversions even without a “beautiful” website, what their primary channel for new customer acquisition is, and the importance of learning to fail quickly.

    Click here for show notes and transcript

    Leave some feedback:

    • What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
    • Did you enjoy this episode? If so, leave a short review here.
    • Subscribe to Growth Everywhere on iTunes.
    • Get the non-iTunes RSS feed

    Connect with Eric Siu:

    • Growth Everywhere
    • Single Grain
    • Twitter @ericosiu
    20 min
  • GE Ep 158 [2016]: How Ghostery Skyrocketed from 700K to 50M Browser Extension Installs without Spending a Penny to Acquire Users

    Hey everyone, today our guest is Scott Meyer, CEO of Ghostery, which alerts users about web bugs, ad networks, and web trackers allowing people to manage their privacy and data. Scott was previously the CEO of About.com and GM of The New York Times on the web before starting Ghostery.

    Today we’ll be talking about how Scott went from politics to business to a successful media career before founding Ghostery, how he's helped make the web suck less for 400 enterprise customers, how they sold $1M in contracts in less than 2 years, and the trick to opting out of those targeted ads that follow you around the web.

    Click here for show notes and transcript.

    Leave some feedback:

    • What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
    • Did you enjoy this episode? If so, leave a short review here.
    • Subscribe to Growth Everywhere on iTunes.
    • Get the non-iTunes RSS feed

    Connect with Eric Siu:

    • Growth Everywhere
    • Single Grain
    • Twitter @ericosiu
    21 min
  • GE Ep 157 [2016]: How Tradecraft Produces World Class Tech Talent For Growing Companies In Just 12 Weeks

    Hello everybody, today our guest is Misha Chellam, the founder of Tradecraft, which is a full-time, in-person, immersive training program—sales, marketing, growth marketing and design—for people who want to break into the startup community.

    Today we're talking about how what Misha learned from launching a rock band, a commercial real estate company, and a medtech startup, how they acquired their first 100 members through word of mouth, and why grads from 2 years ago are still getting value from the Tradecraft relationship.

    Click here for show notes and transcript.

    Leave some feedback:

    • What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
    • Did you enjoy this episode? If so, leave a short review here.
    • Subscribe to Growth Everywhere on iTunes.
    • Get the non-iTunes RSS feed

    Connect with Eric Siu:

    • Growth Everywhere
    • Single Grain
    • Twitter @ericosiu

     

    22 min

About Leveling Up with Eric Siu

From the publisher's feed

Leveling Up is a weekly interview series with entrepreneurs and marketers on the latest in business and marketing. Learn actionable strategies & tactics on how you can make your business grow and…

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