Leveling Up with Eric Siu

I read 108 Proven Split Test Winners by Russell Brunson on a plane yesterday, and wanted to recommend it to you. It's a book full of screenshots of practical A/B tests with the results on which one won, and how much it helped increase revenue.

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In a past episode I talked about how you can get started with a job in internet marketing for those who are a little more green in the industry. But in Silicon Valley, there's a shortage of designers and developers for sure, but the real shortage is in really good internet marketers.

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I've talked about RescueTime before, but I wanted to dive into it a little deeper and illustrate how you can use it in tracking your time effectively. Most of us spend a ton of time on the computer, so it's helpful to know what your personal analytics are and categorize the websites you use most often.

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This episode is specifically for Mac users - I'm recommending an app that lets you pull up application shortcuts quickly. I love shortcuts, but I tend to forget them even though they make my life a lot easier and save me from making excessive key strokes.

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I just finished the book The Personal MBA, and today I'm recommending it to you. People are talking about how MBAs are becoming commoditized and there's so much information out there, and I think The Personal MBA is good because it tells you about the ins and outs of businesses you might not know about.

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Today I'm going to talk about Scaling Up, the book that gave the idea for the vision-setting I talked about in yesterday's episode.

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I went on a retreat last week with Entrepreneur's Organization, and one of the exercises we did was to set our annual vision statement.

It was a lot of fun, but creating an annual vision statement and putting it somewhere I'll see it every single day helps put me in the right frame of mind for getting things done.

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Today I'm going to introduce you tool a tool that can help you find any email on any domain, which will help you figure out what the pattern of each domain looks like.

If you're on a sales team, you can use the tool to find and get in touch with the person you're looking for.

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Today I want to talk about a simple way to get more people to buy in overall. I send out four total notifications to people who sign up for my webinars, so I've been trying to figure out how to get the most bang for my buck with them.

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Today I'm going over a simple sales video tip that will increase your conversion rates by 20% or more.

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