Lighting For Profits

This week on the show we welcome Chase Lord who co-founded MEGAH SoftWash in 2016. They've grown it to $1.3M with a 20% profit margin and are on track for $2M in 2025. Owning commercial real estate, they're pushing beyond the typical "pressure washing" image.

This week on the show we welcome James Reed, who is dedicated to innovating the hardscape industry by assisting other companies in building their brands and identifying their target markets. Through his expertise and strategic approach, he aims to elevate the standards of the industry and foster growth for businesses within this sector.

This week on the show we welcome Paul Jamison who specializes in guiding and empowering lawn and landscape startups on their journey from operational chaos to streamlined efficiency, ultimately leading them to achieve consistent profitability and long-lasting financial success.

This week on the show Ryan engages in a conversation with the spouses of accomplished landscape lighting business owners. This diverse group includes spouses who are not directly involved in the business, newcomers to the industry, and those who have been actively involved since the business's inception. It's widely acknowledged that their support plays a crucial role in the success of these businesses. They are akin to indispensable "employees" whose roles cannot be filled by anyone else—they are irreplaceable pillars of support.

This week on the show we welcome Jeff Hesser With 35 years of experience in the landscape industry, I bring a wealth of expertise to every project. My background includes 5 years of hands-on experience in installing irrigation, lighting, and Hardscaping, followed by a decade in the distribution of landscape products. For the past 20 years, I've served as the Regional Manager of CAST Lighting, honing my skills in leadership and innovation within the industry. (Sign up for RGBW Color Control Demo Kit giveaway here)

This week on the show we welcome Neel Parekh who in 2013, amidst his corporate endeavors, chanced upon a Reddit post that ignited the inception of MaidThis - a groundbreaking cleaning service tailored for the digital era. Witnessing the constraints of traditional cleaning firms, Neel embarked on a quest to revolutionize the industry, introducing automated booking, online payments, and cutting-edge marketing strategies. As MaidThis progressed, they honed in on the burgeoning vacation rental market, leveraging technology for exponential growth. With their footprint expanding and operations refining, MaidThis emerged as a frontrunner in the cleaning domain. The journey solidified MaidThis' potential as a remotely managed venture, culminating in the 2020 launch of a franchise model - a new era of expansion and innovation.

This week on the show we welcome Joe Crisara, who journeyed from a struggling home service contractor to a beacon of success. Faced with financial turmoil and a lack of sales expertise, Joe's breakthrough moment became the catalyst for turning his fortunes around. Today, as 'Uncle Joe,' he's not just a business owner but a mentor, reshaping the landscape of the home service industry. Through his acclaimed book, "What Should We Do?", he shares invaluable insights, empowering fellow blue-collar workers to transcend limitations and realize their fullest potential.

This week on the show we welcome Ron Callis, Jr., the founder of One Firefly, a leading marketing firm in the technology industry. With a background in Mechanical Engineering from Virginia Tech, he launched Firefly Design Group in 2007, now known as One Firefly. Renowned as a marketing guru and industry authority, Ron's expertise as a CEDIA Certified Instructor and public speaker has earned him accolades, including the title of CE Pro Masters in 2021, recognizing his significant contributions to the custom electronics sector.

This week on the show we welcome Matt Hyden, San Diego native and first-generation Christmas Light Installer. Started in 1998 alongside Ruth’s Chris day job. Ventured into mortgages before finding passion in marketing, achieving $6.5 Million in the second year. Embraced challenges in 2008, selling the company and returning to Christmas lights. Specializes in commercial installations across California, mentoring aspiring entrepreneurs. Journey marked by determination, adaptability, and seizing opportunities.

This week on the show we welcome Dan Raker, our "Recovering" serial entrepreneur turned CEO coach with 30 years of experience. As the anchor of the prestigious LLS Circles of Leadership program, they offer invaluable guidance to CEOs and business leaders. With a wealth of insights and a passion for mentorship, he empowers others to succeed in the ever-changing landscape of business.