This week Rachel and Lynne discuss freelance finances, branding, and ethical marketing with guest Liv Steigrad. Liv, a brand strategist and copywriter, shares her insights on using psychology in branding, the importance of maintaining financial visibility, and offers practical advice for freelancers.

We also chat about:

• How to effectively position your services
• The impact of AI on freelancing
• Liv's experiences with financial transparency through her 'Dirty Money' series
• Liv's podcast, which is focused on neurodivergence in business

Connect with Liv via these links:

Mindset & Markets course: https://mindset-and-markets-masterclass.teachery.co/get-acess

Podcast: The One That Works For You https://open.spotify.com/show/4WQ5rnPR0EXqyNg7MQquC3?si=1394a4220cbd460b

Website: https://theidentitydept.com/

Instagram: https://www.instagram.com/theidentitydept/

Tiktok: https://www.tiktok.com/@theidentitydept

Visit The Content Byte website for a transcription of this episode: https://thecontentbyte.com/episodes/

Find Lynne www.lynnetestoni.com

Find Rachel www.rachelsmith.com.au

Rachel's List www.rachelslist.com.au

Thanks (as always) to our sponsors Rounded (www.rounded.com.au), an easy invoicing and accounting solution that helps freelancers run their businesses with confidence. Looking to take advantage of the discount for Rachel's List Gold Members? Email us at: [email protected] for the details.

Episode edited by Marker Creative Co www.markercreative.co