When wellness influencers walk through grocery stores pointing cameras at food labels, what are they really selling? In this episode, we turn their content into a drinking game, taking sips of diet soda whenever they mention buzzwords like "toxins," "chemicals," or "seed oils."

We examine several viral wellness videos, starting with one claiming honey is superior to antibiotics for wound healing. While medical-grade honey does have legitimate antimicrobial properties, we unpack the misleading nature of positioning natural remedies against conventional medicine rather than acknowledging how they can work together.

The conversation shifts to a common argument against moderation in diet, where wellness influencers compare food to addictive drugs. This black-and-white thinking creates unnecessary fear and often leads to extreme, unsustainable approaches to eating. We contrast this with evidence-based perspectives that acknowledge individual differences while promoting balanced relationships with food.

Perhaps most revealing is our analysis of heritage chicken marketing. At $12 per pound (triple the price of conventional chicken), these specialty products might offer slightly different nutritional profiles but create significant financial barriers for most consumers. This exemplifies a broader pattern where wellness content assumes everyone has unlimited food budgets and access to specialty products.

Throughout our discussion, we maintain compassion for everyday people navigating confusing nutrition information while critically examining wellness messaging that creates unnecessary fear and financial burden. Our evidence-based approach, combined with humor and real-world practicality, offers listeners a refreshing alternative to extreme food ideologies.

Have you encountered wellness content that made you feel guilty about your food choices? Share your experiences with us through our Patreon, where you can also suggest topics and guests for future episodes.

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