LTB Podcast

Second time onto the podcast for Leigh Peele (from Leighpeele.com), who is a guest I love chatting to. We get into two big topics: online training and sleep, as well as some other things around transformations and managing work: life balance.

Love doing these in person episodes - the conversations are always so much more raw. Steve & Lindsay run AMP Fitness in Boston and I asked them to come onto the podcast to chat about how they've built up AMP and how they manage being married while also running a gym together. We also get into a lot of cool stuff around building community and lessons learned from opening a gym.

In this episode, I welcome on Michael Keeler from Business for Unicorns and Mark Fisher Fitness.

In this episode, I go into the why what and how of everything to do with running a seminar or workshop for clients.

Topics include:

• Why should you do it?
• Where to begin.
• What to call it?
• How to get people to come?
• Should you charge for it?
• What content to talk about?
• Length & creating the content for it.
• How to encourage interaction?

• What to do about being terrified of public speaking?

• Generating clients from it?

It was a huge pleasure to welcome on Adam Ali from Physiqonomics. We covered:

We welcome back on to the show Mr Mark Fisher from Mark Fisher Fitness & Business for Unicorns. We cover:

"Play the long game and figure out why you're doing this"

In this episode with the brilliant Todd Bumgardner we get into:

1. What does Strength Faction do?
2. How to find your work: life balance?
3. Practical tasks to get clearer on your why.
4. How does BSP run client reviews?
5. How do they manage these client reviews in a semi-private model?
6. The importance of being unique.

In this minisode, I discuss all things retention based. Why clients leave us, what we can do to increase retention rates and simple tasks that will lead to better retention rates.

We welcome back on Alwyn Cosgrove for episode 58.

In this show we discuss:

1. What Alwyn is working on just now.
2. What he see's as the next big thing in fitness.
3. Challenges with working with so many people.
4. What would he look for in a coach who applied for a job at results.
5. Does he think a fault of the industry is how easy it currently is to get in to it.
6. Comparisons - how does he think about these?
7. The importance of sorting out an educational curriculum for yourself.
8. Advice for trainers who find asking for money awkward.

In this episode of the LTB Podcast, we welcome on a previous guest, Cathy MacDonald from the Art of Communication.

We cover:

• Managing and setting yourself up for challenging conversations
• How to deal with a client crying
• What to do if you upset a client
• Why you should always have your hard conversations face-to-face and not through email or text
• How to deal with a disruptive client in a group class
• The power of "you", "I" and "we"
• How to handle misreporting/ lying with food diaries