So Can I

Maggie Smith on Finding Your Niche While Running Two Businesses


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Today I am joined by Maggie Smith! Maggie is the founder of HappyyHats and Ami à Vie, two brands dedicated to elevating celebrations through thoughtful design and creativity. Raised in a family of entrepreneurs, Maggie always aspired to build something of her own. That opportunity came unexpectedly during the Covid era when a casual project of creating custom trucker hats quickly turned into a thriving business. Five years later, she independently runs two successful companies, each focused on the art of celebrating.


HappyyHats specializes in custom trucker hats designed for life’s most memorable moments, while Ami à Vie curates elevated bachelorette experiences and bespoke bridal gifting. With an eye for detail and a passion for thoughtful design, Maggie ensures that every event, gift, and accessory is both stylish and meaningful. Through Ami à Vie, she transforms bachelorette weekends into effortlessly chic, stress-free celebrations, incorporating custom branding, curated decor, and unique gifts tailored to each bride’s vision.

In this episode, Maggie and I chat about finding her niche in business, running two businesses, taking a business from a side hustle to full-time, all things bachelorette planning, and so much more! 

HappyyHats Instagram 

HappyyHats Website

Ami à Vie Instagram

Ami à Vie Website

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So Can IBy Lauren Cunningham

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