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What does a wildly successful pop-up market look like?  

 

 

Today, I am blessed to have Mina Davenport on the podcast. Mina is the founder of To Phōs Nontoxic Candles, a nontoxic beeswax candle company, and Mina is sharing about her first pop-up market experience.   

 

 

The unexpected challenges she faced during her pop-up market and how she overcame them.   

 

 

Her strategy for maximizing sales while maintaining customer satisfaction.   

 

 

The importance of highlighting unique features and minimizing the barriers for purchase and so much more.  

 

 

So, listen in on Mina’s inspiring journey of resilience during her first pop-up market and her invaluable insights for aspiring and established product-based business owners.  

 

 

Would you like to learn exactly how I 20x’ed my return on investment at my last pop-up market and continued making sales from the same customers for months following the pop-up market? Join Pop-Up Market Prep – learn more here https://hartdesignco.thrivecart.com/pop-up-market-prep/  

 

 

Resources: 

 

How to use Consumer Market Trends to Build Your Product – Based Business - https://andeehart.com/episode113/  

 

 

Connect with Mina: 

 

Website: https://tophoscandles.com (10% off first order with email sign up) 

 

Instagram: https://www.instagram.com/tophoscandles 

 

 

Episode Highlights: 

 

• Sales strategy at pop-up markets 
• Highlighting unique product features 
• Engaging with customers 
• Minimizing barriers for customers to purchase 
• Dealing with unexpected challenges 
• How to choose which pop-up market to participate in 
• Assessing pop-up market success 

 

Resources & Links

👉🏼 Create your monthly marketing campaigns in under an hour: Product Marketing Bank

👉🏼 Apply for the She Sells Differently Mastermind

👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon!

Connect with Andee Hart @ She Sells Differently

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