Making a Marketer

Micro-Influencer Events with Simply Social Media


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We had two ROCKSTAR guests on our final episode of season three, which rounds out a truly stellar season where we have learned SO much. Amy Tischler and Caitlin Jenkins of Simply Social Media share all of their micro-influencer knowledge with us.

An event doesn't have to involve a big group of people, and Amy & Caitlin prove that to us. The word "exclusivity" is key, and is central to the idea of the "insta-meets" they have developed for their clients.

Our guests...

  • Amy Tischler
Co-Founder/Owner - Simply Social Media
  • Caitlin Jenkins
  • Co-Founder/Owner - Simply Social Media

    Simply Social Media™ is a Santa Fe, New Mexico based influencer and social media marketing agency formed in 2014 by Caitlin E. Jenkins and Amy Tischler. They create community, connection and conversation through influencer & social media marketing.

    They offer their clients a unique blend of services including many and varied micro-influencer marketing strategies, social media strategy creation, workshops, and personalized training. What started with their micro-influencer Instagram accounts @SimplySantaFeNM and @TravelNewMexico has now grown into a large influencer network made up of a diverse and talented group of content creators.

    "We're really only limited by our imaginations" is one nugget Amy shared. There's a ton of opportunity with micro-influencer CREATORS. These folks are helping us by providing "user generated content" (UGC) and social proof of the quality of the business or destination we are (or could be!) seeking to support.

    These dynamic business partners have created a very unique offering we all can learn from! Creating events around influencers -- regular people, y'all -- can have incredible, lasting impacts for our clients.

    Do you have a micro-influencer story to share? We would love to hear it! Reach out to us on our Twitter via a post or a DM.

    **BE ON THE LOOK-OUT FOR BONUS EPISODES BETWEEN SEASON 3 AND 4.**

     

    We are "Making a Marketer"... in all ways. Check out EPISODE 58 -- and please take a minute to subscribe, rate, & review us on iTunes -- https://bit.ly/mamITuneNEW. Get each ep. when it drops!

    ::: This episode is sponsored by Powers of Marketing - emPOWERing strategic communication :::

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    Making a MarketerBy Megan C. Powers

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