Today we’re getting to know our co-host,Alana Ficalora! Tune in to learn about the spark that took Alana from producer to social impact strategist and set her on her mission to use creativity as a force for good. She brought usPantene’s ‘Going Home for the Holidays’ to analyze which feels more relevant than ever. 

Feeling inspired? Support the LGBTQ+ community by donating toGLAAD, and sign the#StayinLA petition to bring production back to Los Angeles.

RESOURCES + LINKS

• Ignite PSAs: ‘Medically Speaking’ ‘Listen to Me’

• Make-A-Wish

• Junior League of Los Angeles

• Green the Bid

• Altadena Girls

• Brands Providing Products to Families Impacted by the Fire

Follow Alana onLinkedIn and check outHER andAligned for Impact.

We'd love to hear from you:

• Who would you like to see us interview?

• What campaign would you like us to audit?

Follow us onInstagram +LinkedIn. Missed Opportunities for Good is powered byLove of Good +Aligned for Impact.

Today we’re getting to know our co-host, Steph Belsky! Tune in to learn how Steph’s early days embedding impact at College Humor lead her to co-found Love of Good, a woman-owned social impact branding agency. She brought us the Parks and Rec reunion to analyze, throwing us back to the early days of the pandemic.

Feeling inspired? Support fire relief efforts in Los Angeles by donating to Baby2Baby, LAFD Foundation or World Central Kitchen.

RESOURCES + LINKS

• Non-Profits: 826, Dignity Grows, Amaze, Advocates for Youth, Feeding America

• Subaru Love Promise

Follow Steph on LinkedIn and check out Love of Good.

We'd love to hear from you:

• Who would you like to see us interview?

• What campaign would you like us to audit?

Follow us on Instagram + LinkedIn. Missed Opportunities for Good is powered by Love of Good + Aligned for Impact.

Today we’re joined by Ben Becker, an award-winning creative director and co-founder of BETTER—a brand turning consumerism into climate action. Tune in to learn how a joke between friends led to Better, Last Resorts and a capsule collection in Paris. And how Greenwash can actually bring attention to climate change. 

Feeling inspired? Shop the Better Climate Store for your holiday gifting needs, donate to the Better Climate Fund or submit a proposal for a project you’d like to see funded. 

RESOURCES + LINKS

• Watch Better Campaigns

• Yellow Dot Studios

• LeBon Marche

Follow Ben on LinkedIn, check out BETTER Climate Store, BETTER Climate Fund + BETTER Dao.

We'd love to hear from you:

• Who would you like to see us interview?

• What campaign would you like us to audit?

Follow us on Instagram + LinkedIn. Missed Opportunities for Good is powered by Love of Good + Aligned for Impact.

Today we’re joined by ⁠Alex Prodaniuk⁠, founder of the creative agency Canary’s Revenge, and president of the non-profit Choice Dudes. Tune in to learn about Alex’s love for old high maintenance cars, her passion for the climate and reproductive justice, and how they’re all interconnected. She brought us the untraditional campaign He Gets Us to evaluate live using our criteria. 

Feeling inspired? Support reproductive rights! Donate to Sister Song and give Frankie Beans a follow on TikTok.  

RESOURCES + LINKS

• Articles referenced: Scripps News, Rolling Stone

• Sister Song - www.sistersong.net

• Unify America - https://www.unifyamerica.org/ 

Follow Alex on LinkedIn, check out Canary’s Revenge & Choice Dudes. 

We'd love to hear from you:

• Who would you like to see us interview?

• What campaign would you like us to audit?

Follow us on Instagram + LinkedIn. Missed Opportunities for Good is powered by Love of Good + Aligned for Impact.

This week we’re discussing campaigns that are getting out the vote, building awareness for breast cancer, breaking stigmas and building confidence in youth. 

First case study is Cards Against Humanity’s latest stunt that hopes to save democracy. 

Hungry Howie’s is back with their annual campaign, One Missing Slice, using pizza to raise funds for National Breast Cancer Foundation.

Next up we cover Dove’s latest Self-Esteem Project  to boost body confidence of kids 4-6 through Blippi’s Wonderful Talent Show. 

We wrap up with a magical partnership between Bobbie x Molly Baz breaking stigmas on how we feed our babies.

Feel inspired? Check out some of the nonprofits mentioned on this week’s episode, and be sure to get out and VOTE! 

Nonprofits + Foundations:

• National Network of Abortion Funds

• National Breast Cancer Foundation

• Say Detroit

• Say Play Center

• Bobbie for Change

Voting Resources: 

• Get Ready with Us 
• Vote.org - See what's on your Ballot
• Rock the Vote
• When We All Vote

We'd love to hear from you:

• Who would you like to see us interview?

• What campaign would you like us to audit?

Follow us on ⁠⁠⁠Instagram⁠⁠⁠ + ⁠⁠⁠LinkedIn⁠⁠⁠. Missed Opportunities for Good is powered by ⁠⁠⁠Love of Good⁠⁠⁠ + ⁠⁠⁠Aligned for Impact⁠⁠⁠.

Today we’re joined by Kimberly Gilroy, co-founder and creative lead at Alfa Charlie. Tune in to learn how Covid inspired her to join 1% for the Planet and focus on working with businesses with shared values. Kimberly brought us e.l.f.’s Serving Facts campaign to evaluate live using our criteria.

Feeling inspired? Help spread the word and share the WomanKind grant opportunity with eligible candidates

RESOURCES + LINKS

• Apply for WomanKind: Creative grant for women’s health innovators

• Rewriting the Code 

• e.l.f. Beauty - Serving Facts with Billie Jean King 

• e.l.f. Beauty Changing the Board Game

• NACD (National Association of Corporate Directors) 

• MOG Ep 21

Follow Kimberly on LinkedIn and check out Alfa Charlie’s website.  

We'd love to hear from you:

• Who would you like to see us interview?

• What campaign would you like us to audit?

Follow us on Instagram + LinkedIn. Missed Opportunities for Good is powered by Love of Good + Aligned for Impact.

Today we’re joined by director, producer and visual effects supervisor, Elad Offer. Tune in to learn how he uses his passion for technology in his work and what led him to launching a STEAM non-profit. He brought us Dove’s Beauty Never Gets Old campaign to evaluate live using our criteria.

Feeling inspired? Sign the UNDP Weather Kids Climate Pledge

RESOURCES + LINKS

• UNDP Weather Kids: https://www.weatherkids.org/

• Dove Beauty Never Gets Old: https://www.youtube.com/watch?v=Y6aYY9yRMfA

• The Artery 

• Think Tank 

Connect + follow Elad on LinkedIn.

We'd love to hear from you:

• Who would you like to see us interview?

• What campaign would you like us to audit?

Follow us on Instagram + LinkedIn. Missed Opportunities for Good is powered by Love of Good + Aligned for Impact.

Today we’re joined by Allison Gamble, Director of Creative Strategy for GOOD Worldwide. Tune in to learn how a gender studies course led Allison to a career using storytelling to uplift underrepresented voices and highlight our common humanity. She brought us Orange’s La Compil des Bleues campaign to evaluate live using our criteria.

RESOURCES + LINKS

• Orange’s Purpose and Commitments 

• CNBC: Women’s Sports Could Bring in Over $1 Billion in 2024

• Orange’s Ad Wins Grand Prix at Cannes

• Denmark’s Men Refuse Pay Rise for Women’s Equality

Follow Allison on LinkedIn or reach out to her via email  

We'd love to hear from you:

• Who would you like to see us interview?

• What campaign would you like us to audit?

Follow us on Instagram + LinkedIn. Missed Opportunities for Good is powered by Love of Good + Aligned for Impact.

This week we’re discussing June celebrations, Pride and Juneteenth, along with a call for community activism. 

The first case study is Grindr, who is celebrating their 15 year anniversary with the Grinds Rides America bus tour, bringing fun and healthcare by Q Care Plus to pride celebrations in 10 cities across the US. Also check out the work they’re doing with G4E.

Next up we cover this year’s Skittles Pride campaign in partnership with Meetup, building community and raising money for GLAAD. 

Ben & Jerry’s is back in action with “Progress Comes in Many Flavors” with a call to the community to step up and Make Some Motherchunkin Change.

We wrap up with CHATJuneteenth, a new innovative app from BarkleyOKRP and Putney that should be your new go to for education on all things related to Juneteenth. 

Feel inspired? Donate, educate, advocate.

We'd love to hear from you:

• Who would you like to see us interview?

• What campaign would you like us to audit?

Follow us on ⁠Instagram⁠ + ⁠LinkedIn⁠. Missed Opportunities for Good is powered by ⁠Love of Good⁠ + ⁠Aligned for Impact⁠.

Why does it seem that women-owned and women-focused brands are more likely to address social issues, break stigmas, and give back? We’re taking a break from our usual format to discuss a number of these companies that are working hard to tackle conversations not commonly addressed in advertising. 

In Part 2 we dive into campaigns addressing the board room, women's confidence and periods with campaigns from ELF, L’Oreal, Rent the Runway & Thinx. 

Revisit Part 1 (ep 20), to go deep on moms, pregnancy and postpartum with ⁠Swehl⁠ x Molly Baz, ⁠Mayana⁠ “Bust the Stigma”, ⁠Natural Cycles⁠ “Is Mommy OK”, and ⁠Dove⁠ Chocolate’s AI Tool for Moms.

Feel inspired? Check out the resources linked below & donate, educate, advocate.

Campaigns:

• ⁠ELF “So Many Dicks” 
• ELF Changing the Board Game
• L’Oreal “Worth it Resume”
• Rent the Runway #RTRShowOff
• Thinx "12 Hour Period Road Trip"

Take Action + Nonprofits:

• e.l.f Cares
• National Association of Corporate Boards
• Dress for Success
• Shake the Stigma: Get BodyWise

Misc Resources: 

• My Hype Book by Toni Purry
• McKinsey x Lean In study: Women in the Workplace
• Forbes "Women executives leave the workforce faster than they are promoted"
• ⁠Thinx period report⁠

We'd love to hear from you:

• Who would you like to see us interview?

• What campaign would you like us to audit?

Follow us on ⁠Instagram⁠ + ⁠LinkedIn⁠. Missed Opportunities for Good is powered by ⁠Love of Good⁠ + ⁠Aligned for Impact⁠.