Today we welcome to the show 50-year mortgage veteran David Lykken. David is the founder, president and chief transformational officer of Transformational Mortgage Solutions. He has been a frequent guest speaker on esteemed shows such as FOX Business News, CNBC and CBS Evening News, and hosts his very own “Lykken On Lending” podcast.

Clayton’s and David’s conversation focuses a lot on executive mindset, media strategy and the unusual similarity between mortgage banking and golfing. They also chat about being able to learn through and translate data to clients and audiences through narrative-driven storytelling, and even venture into the strange world of mortgage memes.

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The Housing News podcast explores the most important topics happening in mortgage, real estate and fintech. Each week a new mortgage or real estate executive joins the show to add perspective to the top stories crossing HousingWire’s news desk. Hosted by Clayton Collins and produced by the HW Media team.