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Motivated Podcast episodes
- Finding equilibrium and efforting less with Sara Rodell founder of COVID Tech Connect and Loop & Tie
Sara talks to us about the equilibrium of giving and receiving, the flow of gifting and letting her work flow through her. She shares her insights around efforting less, the power of showing up and letting go of a narrative of control during COVID-19.
00:35 Intro
00:55 Loop & Tie
01:48 Motivated- what is it that's different
02:31 What drives behavior change
02:43 A narrative of control
03;03 Predictability
03:41 Should vs Could
04:11 Meditation
04:40 Effort- Less
05:56 A calmer leader
06;29 Coherence
07:50 You don't need a reason to take a step back
09:11 Covid tech Connect
09:58 Loop and Tie - the business of gifting
12:53 Quirky Gifts
15:39 What makes a gift different
17:21 Connection more important than ever
18:20 Gifting without Expecting
19:00 Recipocity
19:20 The flow of giving and receiving
20:43 Receiving is a gift
22:18 Gifts aren't always good
23:35 The gift of communication
24:20 A priceless gift
26:18 How do you motivate
28:18 Missing big dates
30:38 Showing Up
31:21 Feels like a mission
31:59 Being motivated as a human
33:44 Wellness: the most popular category during Covid-19
36:32 The problem you are solving for
37:00 Tablets for hospitals
38:00 The tipping point
39:25Feeling helpless
40:45 Finding Equilibrium: a team effort
42:07 How many Slack channels can I name
42;24 Do More, Effort Less
43:00 Mindfulness bullshit
44:00 My work flows through me
45:10 Old School
46:00 Create moments of feeling vulnerability where you can offer it and receive it
47 min - Content creation on TikTok with Josh Richards (who has 16M followers) and Michael Senzer, head of business development at TalentX
TalentX is a 360-degree talent development company, where they focus on digital creatives - specifically on TikTok and Youtube. Josh Richards, a TikTok star with over 16M followers, and Michael Senzer, head of TalentX’s business development join us to discuss why these are such coveted platforms and how brands could get value by bridging the gap with products/experiences and some of their featured talent.
In this episode of Motivated our guests talk about the responsibility that comes with celebrity, navigating social media and Tik Tok specifically, the creative process, working with brands and hacking the algorithms while staying Motivated and being authentic.
Why Motivated? 3:56
Motivation Advice from a Tik Tok celebrity 4:28
With power comes Responsibility 5:00
Tweaking your message during Covid-19 6:05
Work-life and home-life 6:45
Musicly to Tik Tok for Brands 7:30
Zoom as a Verb 10:35
Josh describes Tik Tok to an Alien 11:30
The For You page algorithm 12:19
Not a Prefect Equation 14:26
How should brands engage with Tik Tok 15:10
Trust the creative process 17:16
Hacking the algorithm 22:00
30-50 million views 24:00
The death of Vine 25:53
Creating and inspiration 27:00
Go, go, go 29:28
The next Myspace? No Fear! 30:19
Sway House 32.16
A safe place 34:30
Sponsorship 37:00
Anything you’re not proud of 38:07
Don’t be a walking billboard 42:00
Working together 45:28
Staying Motivated 49:05
57 min - Building community and trust in the DTC ecosystem with Nate Checketts founder of Rhone
This is the first podcast of the Motivated C19 series where co-hosts Dalia Strum, Founder of RethinkConnect and Pablo Henderson, VP of Marketing at Equinox Hotels feature guests who are inspiring others and are working on initiatives that embrace motivation.
They are focused on connecting with thought leaders and industry experts where they discuss what they’re working on, some of the strategies they’ve deployed during this time, how they’ve shifted their mindset and most importantly how they’re keeping themselves as well as the people around them motivated.This episode featured Nate Checketts, the founder of Rhone where they discussed the Brands x better initiative that he launched and the criteria for brands to get involved. He learned early on that "the cheerleader approach" wasn’t the right approach. “By giving a false sense of optimism, then I lose credibility as a leader.” They had to make changes and adapt based on the current state of affairs. His immediate response was "sitting back and waiting for someone else to solve these problems forces us to give up the ability to do good." They needed to come from a place of “We got this. Let’s lock arms and find ways to lean on each other”We discussed Stephen Covey's The 7 Habits of Highly Effective People where relationships are like emotional bank accounts. You make deposits and you make withdrawals. "My hope is that I made enough deposits into our collective emotional bank accounts that it would keep our relationship balance in the positive."
He left us with a few challenges:
- Do your own self analysis. Think about what motivates you. Write down a list of your favorite moments that have happened in your life and when you’re feeling down, pull out that list and think about how it lifts you “life’s greatest moments list”
- Get to bed early (not 8 hours of sleep) early to bed and early to rise
- Remember to smile, tell your body to show you’re happy
- Find a small piece of poetry and memorize it. When I’m having a difficult moment, those words come into my mind. The content you choose to put into your brain will be with you when you’re challenged. Pick a poem that you love and spend time memorizing it and let those words sink into your mind.
Hope you enjoyed this episode, please subscribe and stay tuned on linkedin and instagram for additional updates.
54 min - Facilitating change in new environments
This episode features James Rosenman and his journey to becoming CEO of Andrus on Hudson along with how he focuses on exploring new revenues and vision planning the future
48 min - Collaboration instead of competition with Jarrett McGovern Co-Founder of RISE Brewing Co
This discussion with Jarrett McGovern discusses his passion for entrepreneurship and knowing when to highlight their major differentiating factor 5:20 The roar
6:14 Waited 2 months to name their product
8:35 Build trust
14:15 There’s no such things as luck, you create your opportunities
16:38 Starbucks launched nitro coffee, and it was the best thing ever for them
17:12 The importance of owning the nitro (nitrogen) aspect in their verbiage and marketing
20:15 There’s so much opportunity in this space, it’s important to look at it through a lens of collaboration instead of competition
23:05 Highlight your differentiating factor
31:20 Sometimes it’s good to be naive
34:24 Know when to hold em and know when to fold em
36 min - How advertising and marketing campaigns can align with Social Good
This discussion features Scott Carlton from Saatchi and Saatchi Wellness where we discuss the importance of Social Good and how they apply in the campaigns they choose to work on.
6:50 Saatchi and purpose driven company
7:17 Feel something, do something
9:28 When data should be evaluated and applied
12:03 Rethinking spaces + creating meaningful solutions
12:29 Advertising has changed
13:09 Having Empathy for others
13:11 Embracing our losses so we can learn from them
18:44 The true meaning of Wellness
25:44 Yes +
26:15 Sometimes tech isn't the answer
40 min - What is Phygital and how does it apply to games?
This podcast with Jon Bobrow from Move38, we discuss how gaming is the number one activity to do online, starting a business and some lessons he picked up along the way, the How to make (almost) anything class at MIT and also his newly released tabletop game "Blinks"
49 min - Discussion about the Cannabis Industry with David Cunic
Failure to plan is planning to fail.
Topics from Today's Episode:
1:36 Creating content in an industry gets you closer to the inner workings
3:20 Discussion around advisors + consultants
4:50 The differences between canibus and hemp
5:45 What can be made with hemp?
9:55 60-75% of CBD companies will go out of business within the next 24 months
15:42 Craft companies to pay attention to
17:26 Suggestions on best practices starting a cannabis company
18:22 Branding branding branding
21:32 Dr. Craig Flowerpower coffee - teaching other people about the break downs of cannabis
22:05 Ansilary companies are being created
26:08 Who’s your target and what are your top sku’s?
28:20 Decide how you would do your marketing
28:52 B2C - power of social media, power of the internet, power of LinkedIn
34:35 what’s your 3-5 year goal?
40:40 failure to plan is planning to fail. Know what you want
43 min - Discussing data and the sharing economy with Ron J Williams from Proof Labs and Citi VenturesWe discussed driving traffic into establishments, trying before you buy and most importantly - paying attention to the data. 8:20 Paying attention to the data11:57 a product is not a product without a market12:21 Understand the pain point, who has it and how large is that market?12:39 Becoming the entrepreneur in residence at Citi ventures14:01 Building inclusivity and access into everything14:41 Refining product road map17:13 Which data do you start with?18:11 asking yourself “are we focusing on the wrong thing?”19:40 Building for a specific persona35 min
- Investing in people with Jeremy Balkin, Head of Innovation at HSBC
Topics from Today's Episode:
1:30 Getting into innovation
2:35 Defining innovation - has to add value
3:22 Building in secret
4:18 It’s about culture
4:48 Challenging the status quo
5:18 Invest in people
5:54 Technology is meant to add value into people’s lives
6:21 Knowledge is power
6:30 Disseminating insights into actionable items
8:18 Book: the innovators dilemma
Don't do things just for the sake of doing them
48 min
About Motivated Podcast
From the publisher's feed
The Motivated podcast has emerged as the #1 podcast dedicated to the topic of motivation, which is hosted by Dalia Strum who is an educator on Digital Marketing and Business Strategy at The Fashion…
Institute of Technology and Pablo Henderson, CMO of XpresSpa Group. We feature impressive thought leaders and industry experts where we discuss what they’re working on, some of the strategies they’re deploying, how they continuously shift their mindset and most importantly how they’re keeping themselves as well as the people around them motivated.