You've Got This | Tips & Strategies for Meaningful Productivity and Alignment in Work and Life

MYW 42: Lead Magnets

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In this episode, Katie gets real about how much lead magnets drive her nuts, and what to consider about how they communicate about your values. We discuss how lead magnets can be a barrier between us and our audiences and instead, suggest being magnetic in your brand and personality to draw people to you.

Transcript (.docx)

We answer:

  • What are lead magnets?
  • What do lead magnets communicate about your values?
  • What’s the difference between a lead magnet and magnetism?
  • What does gathering emails using lead magnets mean for your email client management and open rates?
  • Are there other kinds of lead magnets like signing up for a free webinar, you might use to gather emails that are a little more in-depth?
  • What parts of our brands are magnetic for people?
    • Other things mentioned in this episode:
    • Wandering Aimfully
    • Rock your Bliss
    • Being Boss
    • Brené Brown
    • Elise Blaha Cripe
    • Nicole Antoinette
      • Contact us directly! You can find Sara at @DrLangworthy and Katie at @Katie__Linder.

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      You've Got This | Tips & Strategies for Meaningful Productivity and Alignment in Work and LifeBy Dr. Katie Linder
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