Medical Spa Insider

Navigating Change in Aesthetic Marketing


Listen Later

How do you react to changes in the industry?
 
In this episode of Medical Spa Insider, host Alex Thiersch interviews Max Baybak, co-founder of Influx Marketing, a leading agency in aesthetic marketing. They discuss the evolution of the aesthetic industry, the challenges faced by marketing agencies, and the impact of AI on marketing strategies. Max introduces Growth Stack, a new platform designed specifically for medical spas, emphasizing the importance of personalization and effective web design in today's digital landscape. The conversation highlights the need for agencies to adapt to changing technologies and the ongoing relevance of websites in marketing. Takeaways include:


  • Influx Marketing's history of specializing in marketing medical aesthetic
  • Why they focus on understanding the patient journey
  • Challenges and opportunities provided by developments in AI technology
  • The development of Growth Stack and how it allows for more personalized outreach
  • Business's need to stay competitive in a changing environment
  • A preview of the Medical Spa Show and Influx's involvement in the program
  • ...more
    View all episodesView all episodes
    Download on the App Store

    Medical Spa InsiderBy American Med Spa Association - AmSpa

    • 4.2
    • 4.2
    • 4.2
    • 4.2
    • 4.2

    4.2

    57 ratings


    More shows like Medical Spa Insider

    View all
    REAL AF with Andy Frisella by Andy Frisella

    REAL AF with Andy Frisella

    32,856 Listeners

    Spa Marketing Made Easy | Spa Business Growth by Daniela Woerner | Spa Marketing for Small Business

    Spa Marketing Made Easy | Spa Business Growth

    262 Listeners

    The Dr. Hyman Show by Dr. Mark Hyman

    The Dr. Hyman Show

    9,194 Listeners

    The Peter Attia Drive by Peter Attia, MD

    The Peter Attia Drive

    8,043 Listeners

    Inside Aesthetics by Inside Aesthetics

    Inside Aesthetics

    83 Listeners

    True to Form by Audrey Neff

    True to Form

    44 Listeners

    Med Spa CEO by Heather Terveen

    Med Spa CEO

    39 Listeners

    The Fierce Factor with Kaeli Lindholm by Kaeli Lindholm

    The Fierce Factor with Kaeli Lindholm

    134 Listeners

    Medical Millionaire Podcast by Cameron Hemphill

    Medical Millionaire Podcast

    43 Listeners

    The Mel Robbins Podcast by Mel Robbins

    The Mel Robbins Podcast

    20,222 Listeners

    The Dr. Gabrielle Lyon Show by Dr. Gabrielle Lyon

    The Dr. Gabrielle Lyon Show

    1,246 Listeners

    Med Spa Success Strategies by Ricky Shockley

    Med Spa Success Strategies

    16 Listeners

    Aesthetically Speaking: Plastic Surgery & Med Spa Marketing presented by Nextech by Nextech

    Aesthetically Speaking: Plastic Surgery & Med Spa Marketing presented by Nextech

    12 Listeners

    Aesthetic Pulse by Smith and Crawford Company

    Aesthetic Pulse

    12 Listeners

    Operation Med Spa by Alpha Aesthetics Partners

    Operation Med Spa

    6 Listeners