Today’s episode is a raw and honest conversation with one of my client Charlotte McKinnon. We unpack what radical self-responsibility actually looks like when you’re building a career, a business, and a life you’re proud of.

Charlotte shares her full journey: from nursing, living pay-to-pay, struggling with confidence and direction, to rebuilding her business from the ground up and creating consistent $20K+ months, clarity, and calm. This isn’t a highlight reel. It’s the real work behind the scenes.

Inside this episode, we talk about:

• why the hardest thing you’ll ever have to manage in business is yourself
• what radical responsibility looks like when things aren’t working
• how structure, systems, and identity shifts change everything
• why bigger doesn’t always mean more profitable
• the difference between confidence and conviction
• investing in support when it’s uncomfortable (and why it matters)
• stopping the cycle of treating your goals like an option

This episode is for you if you’re tired of blaming the algorithm, the timing, the industry, or your circumstances and you’re ready to take ownership of where you’re at and where you’re going next.

No hype. No shortcuts. Just the truth:
If you want your life and business to change, you have to decide to show up differently.