In this episode, I’m sharing 5 strategic shifts that changed everything and helped me hit my biggest quarter yet, without adding more hours to my week.

We dive into how I rebuilt my offer suite to truly serve my ideal client, set up back-end systems that work while I’m not “on”, and doubled down on client experience in a way that fuels both growth and freedom.

If you’re running a service-based business and wondering how to scale profitably (without burnout) this is for you. You’ll discover how to prioritise value over hustle, understand your numbers (profit isn’t revenue!!), and build a structure that supports your lifestyle and your business.

LINKS & RESOURCES

If you’re already established but know there’s a smarter, more sustainable way to scale, the Business Accelerator is where we do it together. It’s designed for those ready to reach consistent $30K+ months with clarity and structure. Inside, we refine your offer suite, streamline your systems, and build a clear growth plan that turns strategy into results. If you’re thinking YES, I’d love to chat with you — https://www.strategichaus.com/a/2148190125/g2nWsvQt 

CONNECT WITH TAYLOR

Instagram — https://www.strategichaus.com/a/2148190127/g2nWsvQt

TikTok — https://www.strategichaus.com/a/2148190128/g2nWsvQt 

YouTube — https://www.strategichaus.com/a/2148190129/g2nWsvQt 

Email — [email protected] 

WORK WITH ME

Explore all services — https://www.strategichaus.com/a/2148190130/g2nWsvQt 

Going viral is one thing. Converting it into customers is another.

In this episode, I sit down with content creator and eCommerce founder Bec Stewart, who’s mastered both. We unpack how she grew a loyal community by creating content that genuinely solved her audience’s problems and how choosing a niche early on was the decision that changed everything for her personal brand.

Bec shares the reality behind trial and error and why that experimentation is the real secret to finding your voice online. We also dive into how she’s leveraged her following to grow her eCommerce brand, why posting daily isn’t the answer, and what happens when you show up without intention.

She’s living proof that data doesn’t lie, and when you start using your analytics to guide your strategy, everything shifts. From content planning to community-building, Bec’s approach is a masterclass in showing up with purpose, not pressure.

LINKS & RESOURCES

If you’re ready to level up your social media strategy, my Strategic Socials Program is for you. Whether you’re feeling overwhelmed by content, want more enquiries, or are ready to grow your online presence, Strategic Socials will help you turn your socials into paying customers. Learn more —  https://www.taylorlee.com.au/strategic-socials

CONNECT WITH TAYLOR
Instagram — https://www.instagram.com/thetaylorleec/ 

TikTok — https://www.tiktok.com/@taylorleec

YouTube — https://www.youtube.com/@thetaylorlee

WORK WITH ME
Explore all services — https://www.taylorlee.com.au

Navigating the Hard Seasons in Business

Business isn’t always smooth sailing—there are seasons of growth, slowdowns, and everything in between. In this episode of Simply Business, I share my honest experience with navigating the harder seasons, why embracing the ebbs and flows matters, and practical advice to help you keep moving forward when things feel uncertain.

Follow me for more insights on Instagram @thetaylorleec and TikTok.

I sat down with Trav on The Mindset Technician Podcast for a raw conversation about business, success, and the parts of the coaching industry no one really talks about.

We unpack why sustainable success comes from doing the boring, consistent things (not 12-hour hustle days), how finances and systems are the real foundations of growth, and the messy realities of navigating friendships, projections, and industry manipulation along the way.

This episode is part strategy, part mindset, and a whole lot of truth bombs. If you’ve ever questioned whether business has to be so complicated (or wondered what success really looks like behind the Instagram highlights) this chat is going to land.

Today we’re diving into a topic that comes up in nearly every client conversation: hiring.

Whether you’re looking at bringing on your first subcontractor or stepping into your first official employee hire, there’s a lot to know (and a lot of mistakes I see business owners making). In this episode, I’m breaking down the real differences between contractors and employees, what those costs actually look like, and the things you need to consider before you put out a job ad or sign an agreement.

This isn’t a “one-size-fits-all” guide, it’s me sharing my own experiences, what I’ve learned from my accountant and mentors, and the steps I wish I had known sooner. If hiring has been on your radar, this episode will give you the clarity and confidence to take the next step the right way.

Seventeen years, seven kids, and a business portfolio worth talking about. In this episode, I sit down with Daine McDonald, founder, co-CEO and chairman of Clean Health Group to unpack what it really takes to go from personal trainer to running one of the Southern Hemisphere’s largest fitness education providers.

We cover everything from knowing when you’re ready to scale, the non-negotiables that keep you performing at your best, how to lead without micromanaging, and why your first million might not be your hardest. Daine also shares the lessons he’s learned from losing millions (yep, millions) and how that shaped his mindset on money, leadership and building a business that can run without you.

If you’ve ever wondered what separates the ones who make it from the ones who quit too soon, or how to merge the ‘woo’ with the work ethic, this is your sign to listen in.

Today I’m joined by one of my besties, Lily, and this one’s equal parts pep talk, perspective shift, and BTS of the kind of discipline that actually builds results.

We talk about what it really takes to stay consistent (even when no one's watching), the mindset behind her success in bodybuilding and business, and why comparison is often just a sneaky excuse to avoid doing the hard thing.

If you’ve ever struggled with imposter syndrome, being too empathetic in business, or waiting until you feel “ready” to raise your prices—this one’s for you. Oh, and we also unpack the difference between being inspired vs. just plain jealous. No shade, just truth.

You’ll learn:

• How to stop choosing low-level problems that keep you stuck

• What real discipline looks like (hint: it’s not 4am ice baths)

• The sneaky ways comparison holds you back

• Why building self-trust is the best strategy you’ll ever implement

A favourite episode already. Tune in, tag us, and let us know what lands!

Disclaimer: This episode was recorded in Feb and a testament to how much tori's life changes – everything has changed completely.

Trigger warning: mentions of suicide & depression

In this episode, I sit down with one of my besties, Tori (the co-host of Raw Reality) for a real, raw chat about navigating identity loss, rebuilding from rock bottom, and turning your story into your brand.

We dive into:

• Finding purpose when you feel lost

• Building a personal brand without overthinking it

• What no one tells you about going full-time on socials

• Why your why matters more than any strategy

If you’ve been craving clarity, community, or just a reminder that you’re not behind, you’ll love this one.

If looking at your profit and loss report feels overwhelming (or like something you’ll just “deal with later”), this episode is your reset. I’m breaking down what EOFY actually means for small business owners—and how to use this season to become financially literate, strategic, and confident in your numbers.

Inside, we’ll cover:

• The key things your P&L report is actually telling you

• Common financial blind spots that stunt growth

• How to assess expenses, profit margins, and set aligned revenue goals

• Why EOFY is the perfect time to audit, refine, and build better systems

If you’re ready to stop winging it with your money and start making strategic decisions based on real data—this one’s for you.

→ Want hands-on support building a scalable, profitable business model?

Apply now for Strategic Haus, my 6-month business accelerator for entrepreneurs ready to grow with clarity, simplicity, and sustainability.

www.taylorlee.com.au/strategichaus

Join Taylor (@thetaylorleec) and Riley (@therileymay) for an unfiltered road trip conversation covering the topics no one’s really talking about in the business world—but should be.

In this bonus episode, we unpack:

• The harsh truth about outsourcing and how to do it well

• Treating your business like a business (not a side project)

• The real reason people fail—and how to shift your mindset before it’s too late

• Red flags when hiring a coach (and how to protect your growth)

• What actually attracts premium buyers through your content

No fluff, no surface-level advice—just two businesswomen in a car saying the quiet parts out loud.