More management and insurance knowledge in my newsletter: https://www.odysseymgmt.com/newsletter and don't forget to check out Odyssey's YouTube channel!

In this episode, I was joined by Gary Bird, founder and managing partner of SMC National, to discuss changes in dental marketing strategies. We talked about many topics but really became animated when these came up:

• Video Marketing: Gary emphasized the importance of video in marketing, especially for promoting larger dental treatments. He discusses how high-quality videos can lower customer acquisition costs, build trust with patients, and address specific concerns of pediatric patients and their parents. He also explains how dentists who are camera-shy can use other staff members for their videos and highlights the value of regular content creation for social media.

• Practice Management Software: We talked about collaboration resistance of software providers and how the limitations of existing software solutions result in offices with multiple products. But don’t worry, the emerging trend of all-in-one software solutions is here. Again.

• Marketing Strategies and Business Growth: Marketing strategies now include membership plans and expanding service mix marketing of clear aligners and implants. But what to do about the challenges of finding/hiring hygienists? Gary shares insights into tracking Return on Investment (ROI) for marketing efforts, addressing issues within the office that affect marketing success, and negotiating rents and cutting costs to improve financial situations for dentists.

I hope you glean a handful of tips to shake up your own marketing!

Connect with Gary:

• thegarybird.com and at smcnational.com

• Instagram: @SMCNational and @thegarybird

• Podcasts: https://smcnational.com/podcasts/

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I created Dental Revenue Network to foster collaboration and networking amongst RCM professionals. Billing company owners and billing professionals will have access to skill building sessions, current carrier news and insurance discussions beyond “what's the code?" Check it out - I hope you'll join! https://dentalrevenuenetwork.mn.co/

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My insurance course Dental Insurance Design and Management is geared toward those who want to understand the how and why of insurance. As a loyal podcast listener, please use "NTMT" for a $75 courtesy toward your investment. 

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Visit odysseymgmt.com to check out my book, webinars and courses.

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Don’t forget to check out my other podcast Chew on This - A Dental Podcast! 

**If you like the show then I’d appreciate a good rating. Tell your friends. Even podcasters ask for referrals!**

More management and insurance knowledge in my newsletter: https://www.odysseymgmt.com/newsletter and don't forget to check out Odyssey's YouTube channel!

October is Cybersecurity Awareness Month. In this episode, I took a deep dive into the world of cyber attacks and cybersecurity in the dental industry. My guests Teresa Pichay of the California Dental Association and Colette Johnson of The Dentists Insurance Company shared  how phishing, vishing (it’s a thing!), and other forms of cyber attacks take advantage of human behavior and the potential consequences for dental practices. Our guests share real-life stories and offer valuable insights into protecting sensitive patient information and staying compliant with HIPAA regulations. We also touch on the rising threat of ransomware attacks and the alarming costs associated with breaches in healthcare. Nobody told me that bad cybersecurity could be not only very expensive but potentially destructive to your practice’s operations. 

Connect with the Panelists: 

• Teresa Pichay, Senior Practice Analyst at California Dental Association - LinkedIn

• Colette Johnson, Senior Property Claims Representative, TDIC - LinkedIn

California Dental Association (CDA)

• LinkedIn

• Facebook

• Instagram

The Dentists Insurance Company (TDIC)

• Website

• LinkedIn

• Facebook

HIPAA TV - Youtube

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I created Dental Revenue Network to foster collaboration and networking amongst RCM professionals. Billing company owners and billing professionals will have access to skill building sessions, current carrier news and insurance discussions beyond “what's the code?" Check it out - I hope you'll join! https://dentalrevenuenetwork.mn.co/

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My insurance course Dental Insurance Design and Management is geared toward those who want to understand the how and why of insurance. As a loyal podcast listener, please use "NTMT" for a $75 courtesy toward your investment. 

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Visit odysseymgmt.com to check out my book, webinars and courses.

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Don’t forget to check out my other podcast Chew on This - A Dental Podcast! 

**If you like the show then I’d appreciate a good rating. Tell your friends. Even podcasters ask for referrals!**

More management and insurance knowledge in my newsletter: https://www.odysseymgmt.com/newsletter and don't forget to check out Odyssey's YouTube channel!

It's a beautiful situation when a manager and dentist truly co-pilot the practice! It takes work to reach that balance though. For this deep dive into the manager-dentist dynamic, I gathered three dentists in different stages of their careers. They shared what worked and - more importantly - what didn't work. They also shared how they show appreciation for their team (hint: constant and sincere expressions work best). Laughs were definitely shared all around when discussing our missteps - learn from us!

The best managers I've encountered are true vision partners in the practice. Dentists want and need us to reach their full business potential. I hope this episode shines a light on how awesome this partnership can be. 

Huge thanks to Curve Dental for sponsoring this episode! Grab a demo with them through this link (no affiliate money to me) and see if they're a fit. 

↪️ CurveDental.com/duncan

Full show notes on the podcast home page! https://nobodytoldmethat.libsyn.com/

Connect with the Panelists: 

• Dr. Danny Banks - Water Valley Dental
  • Facebook
  • Instagram
• Dr. Alexis Mierzwa - Cedar Creek Dental
  • Facebook
  • Instagram
• Dr. Natasha Khurana - Strong Ties and Sporting Smiles Pediatric Dentistry & Family Orthodontics
  • Facebook
  • Instagram

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I created Dental Revenue Network to foster collaboration and networking amongst RCM professionals. Billing company owners and billing professionals will have access to skill building sessions, current carrier news and insurance discussions beyond “what's the code?" Check it out - I hope you'll join! https://dentalrevenuenetwork.mn.co/

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My insurance course Dental Insurance Design and Management is geared toward those who want to understand the how and why of insurance. As a loyal podcast listener, please use "NTMT" for a $75 courtesy toward your investment. 

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Visit odysseymgmt.com to check out my book, webinars and courses.

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Don’t forget to check out my other podcast Chew on This - A Dental Podcast! 

**If you like the show then I’d appreciate a good rating. Tell your friends. Even podcasters ask for referrals!**

More management and insurance knowledge in my newsletter: https://www.odysseymgmt.com/newsletter and don't forget to check out Odyssey's YouTube channel!

It's not often I can fangirl over one of my guests! Dr. Addison Killeen joined me to discuss the importance of systemization in dental practices and how it can transform the way we run our businesses. I've listened to him speak on these topics and am thrilled to share this knowledge with you. He believes that high levels of systemization and consistency lead to easier onboarding of new employees. We discussed the need for leaders to regularly evaluate and update their checklists and processes - things change! Addison also opens up about the challenges of dealing with potential theft and the heartbreaking reality of a trusted team member becoming dishonest. He shares practical tips on implementing systems like video cameras and multiple hands on money to prevent theft and create checks and balances.

But it's not all serious business! We dove into the why and how of his extensive line of operations manuals. I highly recommend them if you're seeking consistency in your systems. Whether you're a dentist looking to streamline your practice or a team member wanting to contribute to a more efficient workplace, this episode is packed with practical advice and inspiration. As promised, I share below my favorite podcast episodes in which he gives mini-financial lessons. Listening to them is how I became a fan!

Reach out to Dr. Killeen:

• Dr. Killeen's books and manuals 
• The Daily Dental Podcast
• Connect on LinkedIn 

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Some of my favorite episodes with Dr. Killeen on The Dental Entrepreneur Podcast:

• How to Double Profitability  Part 1 and Part 2
• In the Trenches - Systemization and Overhead Control Part 1 
• Cash Flowing Throught Your Business Part 1 and Part 2

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I created Dental Revenue Network to foster collaboration and networking amongst RCM professionals. Billing company owners and billing professionals will have access to skill building sessions, current carrier news and insurance discussions beyond “what's the code?" Check it out - I hope you'll join! https://dentalrevenuenetwork.mn.co/

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My insurance course Dental Insurance Design and Management is geared toward those who want to understand the how and why of insurance. As a loyal podcast listener, please use "NTMT" for a $75 courtesy toward your investment. 

-------------

Visit odysseymgmt.com to check out my book, webinars and courses.

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Don’t forget to check out my other podcast Chew on This - A Dental Podcast! 

**If you like the show then I’d appreciate a good rating. Tell your friends. Even podcasters ask for referrals!**

More management and insurance knowledge in my newsletter: https://www.odysseymgmt.com/newsletter and don't forget to check out Odyssey's YouTube channel!

This one is for you, my fellow insurance nerds! Outsourcing and insurance are two hot topics in most dental groups. Many offices choose to outsource to lessen strain on and burnout of their valued team members. This strong demand has resulted in many brave entrepreneurs offering this service. I asked three successful remote billing company owners to share their knowledge. Here are a few topics we covered:

• Why they started their companies
• How they manage their clients' expectations
• Billing issues that are common to billing companies
• What's on the horizon for dental billing

Huge thanks to Curve Dental for sponsoring this episode! Grab a demo with them through this link (no affiliate money to me) and see if they're a fit. 

↪️ CurveDental.com/duncan

Full show notes on the podcast home page! https://nobodytoldmethat.libsyn.com/

Connect with the Panelists: 

• Remote Dental Billing Connections Facebook Group
• Amanda DeMoura - Essential Dental Services
  • Facebook
  • Instagram
  • LinkedIn
• Estela Vargas - Remote Sourcing
  • Facebook
  • Instagram
  • LinkedIn
• Meghan Mackey - 509Assist
  • Facebook
  • Instagram
  • LinkedIn

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I created Dental Revenue Network to foster collaboration and networking amongst RCM professionals. Billing company owners and billing professionals will have access to skill building sessions, current carrier news and insurance discussions beyond “what's the code?" Check it out - I hope you'll join! https://dentalrevenuenetwork.mn.co/

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My insurance course Dental Insurance Design and Management is geared toward those who want to understand the how and why of insurance. As a loyal podcast listener, please use "NTMT" for a $75 courtesy toward your investment. 

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Visit odysseymgmt.com to check out my book, webinars and courses.

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Don’t forget to check out my other podcast Chew on This - A Dental Podcast! 

**If you like the show then I’d appreciate a good rating. Tell your friends. Even podcasters ask for referrals!**

My guests are Matt Nelson and Lisa Greer from the California Dental Association. They handle practice management and benefits issues from their member dentists. Between the two of them they've heard some stories! They share so many tips on this episode.  Just a few critical topics facing owners and practice leaders:

• Non-covered services
• Leased networks confusion
• How to handle audits
• Recoupment requests
• The importance of strong leadership training in this environment of compliance and audits
• Evaluating your contracts 

The conversation took an interesting turn when we discussed venturing out-of-network and its pertinent considerations. Should you send a letter to your patients or not? We packed this episode full of "Nobody Told Me That!" moments. I hope it's helpful! 

Full show notes on the podcast home page! https://nobodytoldmethat.libsyn.com/

Connect with the Panelists: 

• Lisa Greer - Dental Benefits Analyst
  • CDA's Dental Benefits site
  • lisa.greer at cda.org
• Matthew Nelson - Practice Management Analyst
  • CDA's Practice Management site
  • matthew.nelson at cda.org
• FB: California Dental Association
• Twitter: @CDAdentists
• Instagram: @CDAdentists
• LinkedIn: California Dental Association

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My new insurance course is out! Dental Insurance Design and Management is geared toward those who want to understand the how and why of insurance. As a loyal podcast listener, please use "NTMT" for a $75 courtesy toward your investment. 

Don’t forget to check out my other podcast Chew on This - A Dental Podcast! 

If you like the show then I’d appreciate a good rating. Tell your friends. Even podcasters ask for referrals!

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Visit Odysseymgmt.com to check out my book, webinars and courses.

Another fun panel discussion! My two guests have helped offices grow by advising or facilitating the changes. Malika Azargoon and Jennifer Steadman shared their thoughts on these topics:

• the importance of signage 
• due diligence and how non-contractual items can kill a deal
• who you want on your transition team 

Lots of laughs, stories and advice. I hope you find it to be helpful! 

Huge thanks to Curve Dental for sponsoring this episode! Grab a demo with them through this link (no affiliate money to me) and see if they're a fit. 

↪️ CurveDental.com/duncan

Full show notes on the podcast home page! https://nobodytoldmethat.libsyn.com/

Connect with the Panelists: 

• Jennifer Steadman - Steadman Onboarding Solutions
  • Facebook @SOSSteadmanOnboarding
  • IG @sos_steadman_onboarding
  • Website  
• Malika Azargoon - Zar Dental Consulting
  • Website
  • Facebook @zardentalconsulting
  • IG @zardentalconsulting
  • LinkedIn

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My new insurance course is out! Dental Insurance Design and Management is geared toward those who want to understand the how and why of insurance. As a loyal podcast listener, please use "NTMT" for a $75 courtesy toward your investment. 

Don’t forget to check out my other podcast Chew on This - A Dental Podcast! 

If you like the show then I’d appreciate a good rating. Tell your friends. Even podcasters ask for referrals!

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Visit Odysseymgmt.com to check out my book, webinars and courses.

What I love about my conversations with Dr. Gerilyn Alfe is how candid she is. She talks about her unexpected experience switch from dentistry to coaching. We then dish a bit about working with different dental team types. A conversation about muddy dental vision (not the eyes) and how to prioritize our many office systems rounds out the episode. Lots of laughs and knowledge! 

A possible bonus for you (if you're interested!): here is my B.A.N.K. personality assessment - enjoy! I loved it - get in touch with her to get it set up for you and your team. 

Reach out to Gerilyn! 

• Get Ahead Coaching and Consulting 
• Her LinkedIn 
• Her Instagram 
• Get Ahead Facebook

My new insurance course is out! Dental Insurance Design and Management is geared toward those who want to understand the how and why of insurance. As a loyal podcast listener, please use "NTMT" for a $50 courtesy toward your investment. 

Don’t forget to check out my other podcast Chew on This - A Dental Podcast! 

If you like the show then I’d appreciate a good rating. Tell your friends. Even podcasters ask for referrals!

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Visit Odysseymgmt.com to check out my book, webinars and courses.

Expansion, sales, associates - all this growth can be hard on a practice. We tend to think of growth as a positive experience and usually, it is. However the financial health of the practice can be threatened by over-leveraging, participation decisions and team changes. Perrin DesPortes shed a lot of light on these topics and shared strategies to stay healthy - fiscally, that is. From software investments to keeping team members during transitions, the conversation flowed with insight after insight. I hope you enjoy this financially focused episode!

Reach out to Perrin and the Polaris Healthcare Partners team:

• Building Your Enterprise Platform May 10-12th in Ft. Lauderdale
• Polaris Healthcare Partners website
• Polaris Healthcare Partners Facebook
• Polaris Healthcare Partners LinkedIn
• Polaris Healthcare Partners YouTube
• Polaris Healthcare Partners Instagram

My new insurance course is out! Dental Insurance Design and Management is geared toward those who want to understand the how and why of insurance. As a loyal podcast listener, please use "NTMT" for a $50 courtesy toward your investment. 

Don’t forget to check out my other podcast Chew on This - A Dental Podcast! 

If you like the show then I’d appreciate a good rating. Tell your friends. Even podcasters ask for referrals!

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Visit Odysseymgmt.com to check out my book, webinars and courses.

Hiring associates can be such a pain BUT it's beautiful when it works. I gathered a smart group of managers who have spent years hiring and training associates in their practices. I hope their knowledge can help you anticipate any upcoming transitions for your office. Some highlights:

• Which traits are a hard pass when interviewing associates?
• Are new associates really interested in buying in?
• What are the best ways to introduce an associate to patients?

Lynda's Onboarding Checklist can be found here

Huge thanks to Curve Dental for sponsoring this episode! Grab a demo with them through this link (no affiliate money to me) and see if they're a fit. 

↪️ CurveDental.com/duncan

Full show notes on the podcast home page! https://nobodytoldmethat.libsyn.com/

Connect with the Panelists: 

• Stacey Singleton, CDA, EFDA, MAADOM - York County Pediatric Dentistry 
• Barbra Curtis, LDH, CEO - Cambridge Family Dentistry
• Lynda Davenport, RDA, FAADOM: Endodontic Associates, P.A.

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My new insurance course is out! Dental Insurance Design and Management is geared toward those who want to understand the how and why of insurance. As a loyal podcast listener, please use "NTMT" for a $50 courtesy toward your investment. 

Don’t forget to check out my other podcast Chew on This - A Dental Podcast! 

If you like the show then I’d appreciate a good rating. Tell your friends. Even podcasters ask for referrals!

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Visit Odysseymgmt.com to check out my book, webinars and courses.