Two Guys on Your Head

Norm Theory

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You win some you lose some, right? It turns out that when it comes to the psychology of winning and losing there is a lot more at play.

In part two of our series on the psychology of awards, Two Guys on Your Head, Dr. Art Markman, and Dr. Bob Duke talk about Norm Theory.

The post Norm Theory appeared first on KUT & KUTX Studios -- Podcasts.

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Two Guys on Your HeadBy KUT & KUTX Studios, Dr. Art Markman & Dr. Bob Duke
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