In this special episode of the Acres U.S.A. podcast, hosted by Taylor Henry, we chat with Kirsten and Reba from Good Agriculture. They discuss their innovative approach to supporting small to mid-sized farmers by easing administrative burdens and leveraging technology to enhance profitability. They detail their services including bookkeeping, financial management, marketing, and acquiring funding. Good Agriculture shares insights on improving farm operations, fostering sustainable practices, and the importance of understanding key performance indicators (KPIs). The episode also emphasizes creating a strong farm brand, establishing efficient processes, and practical marketing strategies, aiming to assist farmers in achieving financial stability and increased productivity. This podcast is brought to you by OCIA and the Transition to Organic Partnership Program (TOPP).