Osteobizness

In this podcast episode, Gilly Woodhouse is joined by  guest Jim Ruddock - also a member of the Osteobiz Team! This episode delves into the topic of transitioning from being a sole practitioner to owning a larger osteopathy practice. Gilly and Jim discuss the challenges and significance of managing a growing practice, restructuring and organising it for optimal efficiency, seeking assistance and support, and developing a clear vision and streamlined processes. They also highlight the importance of building a strong team, effective communication, leadership skills, and fostering a sense of community within the practice. The episode wraps up with conversations on core values, providing personalised patient care, and addressing the rising demand for natural healthcare.

Clinic not working perfectly? Book a free chat with Gilly to find out how to fix it! bit.ly/osteobizchat

Challenges faced by practice owners [00:04:55] Discusses the overwhelm and lack of structure that can occur when managing a larger practice, including the problem of patients always wanting to see the owner instead of associates.

The importance of getting help and restructuring [00:08:20] Highlights the fear and reluctance to invest in help and restructure, despite the time and stress it can save in the long run. Mentions the need to have a team of experts to support the growth of the clinic.

The importance of vision and growth [00:10:38] Discussing the importance of having a clear vision and growth strategy for a successful osteopathy practice.

Leadership and managing a team [00:15:40] Discussing the challenges and responsibilities of leadership in managing a team of practitioners in a clinic.

The leap from individual to group [00:36:48] Discussion on the transition from being an independent practitioner to building a clinic and the responsibilities that come with it.

BEST MOMENTS

"I've been in places where team are very very unhappy and it's like how do you even begin to resolve that?"

"The best clinics I've seen are where they'll say, 'Oh yeah, Bob's gonna set up his own little clinic at home as well as working here,' and that's great. We're supporting him. That's just, I love that because it's very inclusive and you know there's no fear around it's going to steal all our patients."

VALUABLE RESOURCES

The Osteobiz mastermind

www.osteobiz.as.me/consultation

www.osteobiz.com

CONTACT METHOD

https://www.instagram.com/gillywoodhouse/
[email protected]
https://facebook.com/Osteobiz/

ABOUT THE HOST

Since 2013, Gilly Woodhouse has been inspiring and developing Osteopaths, other healthcare professionals and their clinics. With a wealth of entrepreneurial skills gained over a lifetime of creating businesses from scratch both in the UK and abroad, Gilly shares these experiences as well as illustrating how her clients have vastly improved their practices by streamlining operations and improving their marketing skills. The Osteobiz team of six now comprises Osteopath clinic owners or members of an Osteo family and together support over 100 worldwide clinic owners.

Topics covered are marketing, operations, team management, legacy and exit strategy, operating procedures, gold standard patient care, tech support, boundaries and so much more.

This show was brought to you by Boost and Bloom.

In this podcast episode, host Gilly Woodhouse welcomes her friend and special guest David Walsh to discuss his personal journey and business experiences.
David shares the significant life event of his wife's passing and the impact it had on him personally and professionally.
He talks about his decision to close his current business and pursue his purpose of inspiring one billion people. He also shares his experiences with refunding clients, taking a stand-up comedy course, and finding clarity and reaffirmation of his purpose. The conversation turns to authenticity in business and the importance of being true to oneself.
David introduces his upcoming program called AMP that helps businesses understand their target audience and develop effective messaging. Overall, the episode explores personal growth, authenticity, and finding purpose in business.

Take David's personality quiz here: https://davidwalshonline.com/quiz

Clinic not working perfectly? Book a free chat with Gilly to find out how to fix it! bit.ly/osteobizchat

THE MOMENT OF LOSS [00:02:32] David shares the heartbreaking moment when his wife passed away and how it affected his personal and professional life.

LIFE CHANGING DECISION [00:09:54]
David decides to close his business and follow a new path after realizing that his current work is not serving him or the greater purpose he feels called to fulfill.

UNLOCKING AUTHENTICITY [00:20:30]
Speaker 3 discusses his personal journey and the two sides of his business: helping people unlock their greatness and helping business owners be more authentic.

HUMOUR IN MARKETING [00:44:15]
Exploring the idea of incorporating humour into marketing to attract and entertain potential clients.

BEST MOMENTS

"It's like a snowball effect, costing you financially and causing immeasurable stress."

VALUABLE RESOURCES

The Osteobiz mastermind

www.osteobiz.as.me/consultation

www.osteobiz.com

CONTACT METHOD

https://www.instagram.com/gillywoodhouse/
[email protected]
https://facebook.com/Osteobiz/

ABOUT THE HOST

Since 2013, Gilly Woodhouse has been inspiring and developing Osteopaths, other healthcare professionals and their clinics. With a wealth of entrepreneurial skills gained over a lifetime of creating businesses from scratch both in the UK and abroad, Gilly shares these experiences as well as illustrating how her clients have vastly improved their practices by streamlining operations and improving their marketing skills. The Osteobiz team of six now comprises Osteopath clinic owners or members of an Osteo family and together support over 100 worldwide clinic owners.

Topics covered are marketing, operations, team management, legacy and exit strategy, operating procedures, gold standard patient care, tech support, boundaries and so much more.

This show was brought to you by Boost and Bloom.

In this podcast episode, Gilly Woodhouse and her friend Carri Richard discuss the mindset issues that often affect business owners, particularly those in the healing and coaching fields. They delve into topics such as imposter syndrome, self-belief, and confidence issues, explaining that these are normal feelings that stem from our brain's natural response to stepping out of our comfort zones. They emphasise the importance of reframing these feelings and celebrating achievements to overcome negative thoughts. They also discuss the mindset around marketing and selling, highlighting the importance of serving and valuing one's own services. Overall, the episode encourages listeners to be kind to themselves and recognise their own value.

Carri Richards  https://linktr.ee/carririchard

Clinic not working perfectly? Book a free chat with Gilly to find out how to fix it! bit.ly/osteobizchat

BUSINESS MINDSET [00:00:36] Imposter syndrome, self-belief, and confidence issues that affect many business owners.

Choosing the story we tell ourselves [00:04:05] Understanding and reframing the story we tell about uncomfortable sensations and feelings, and recognizing that they are normal and part of the process.

Celebrating Achievements [00:12:55] Discussion on the importance of focusing on accomplishments and celebrating them, rather than dwelling on what didn't happen.

BEST MOMENTS

 "It's not even coming from here, it's coming from this reptilian, prehistoric piece of us, and how it comes, it doesn't come in words, it comes in feelings, it comes in sensations."

 "Be gentle with yourselves."

VALUABLE RESOURCES

The Osteobiz mastermind

www.osteobiz.as.me/consultation

www.osteobiz.com

CONTACT METHOD

https://www.instagram.com/gillywoodhouse/
[email protected]
https://facebook.com/Osteobiz/

ABOUT THE HOST

Since 2013, Gilly Woodhouse has been inspiring and developing Osteopaths, other healthcare professionals and their clinics. With a wealth of entrepreneurial skills gained over a lifetime of creating businesses from scratch both in the UK and abroad, Gilly shares these experiences as well as illustrating how her clients have vastly improved their practices by streamlining operations and improving their marketing skills. The Osteobiz team of six now comprises Osteopath clinic owners or members of an Osteo family and together support over 100 worldwide clinic owners.

Topics covered are marketing, operations, team management, legacy and exit strategy, operating procedures, gold standard patient care, tech support, boundaries and so much more.

This show was brought to you by Boost and Bloom.

In the 100th episode of the Osteo Business Podcast, host Gilly Woodhouse shares her personal story and mission behind guiding osteopaths to grow their clinics. She discusses her son's health struggles and how osteopathy helped him, inspiring her to help more people in pain through her business coaching and marketing strategies. Gilly explains her dedication to the field despite not being an osteopath herself and reveals the story of her son's illnesses and the impact of osteopathy on his health. She expresses her gratitude for the benefits of osteopathy and her desire to reach more families in need.

Clinic not working perfectly? Book a free chat with Gilly to find out how to fix it! bit.ly/osteobizchat

PERSONAL STRUGGLES [00:00:21] Gilly shares the story of her son Toby's health struggles, including kidney cancer, heart failure, stroke, and a heart transplant, and how osteopathy helped him.

HELP [00:01:52] Gilly talks about the distress and pain she witnessed in other children at various hospitals and her desire to reach more families and let them know that osteopathy can help alleviate their children's suffering.

MISSION [00:03:58] Gilly explains her mission and purpose to help millions of people in pain by guiding osteopaths in building successful clinics and increasing new patient bookings.

BEST MOMENTS

"Just taking a moment to reflect on our journey. Grateful to mark the 100th episode milestone of the Osteo Business Podcast. It's not just about the numbers, but the lives we're touching and the osteopaths we're empowering."

"My son's story often sparks curiosity. "Why osteopathy?", many ask. Witnessing Toby's health improve significantly through osteopathy, I couldn't help but imagine the countless children in similar situations. That's when I knew I had to reach out to more families."

"A look back at the last 20 years: from Toby's first health scare at 3 months to his heart transplant. Through every challenge, osteopathy has been our constant. This journey has shaped my mission to help osteopaths expand their reach."

VALUABLE RESOURCES

The Osteobiz mastermind

www.osteobiz.as.me/consultation

www.osteobiz.com

CONTACT METHOD

https://www.instagram.com/gillywoodhouse/
[email protected]
https://facebook.com/Osteobiz/

ABOUT THE HOST

Since 2013, Gilly Woodhouse has been inspiring and developing Osteopaths, other healthcare professionals and their clinics. With a wealth of entrepreneurial skills gained over a lifetime of creating businesses from scratch both in the UK and abroad, Gilly shares these experiences as well as illustrating how her clients have vastly improved their practices by streamlining operations and improving their marketing skills. The Osteobiz team of six now comprises Osteopath clinic owners or members of an Osteo family and together support over 100 worldwide clinic owners.

Topics covered are marketing, operations, team management, legacy and exit strategy, operating procedures, gold standard patient care, tech support, boundaries and so much more.

This show was brought to you by Boost and Bloom.

In this episode of the Osteo Business Podcast, host Gilly Woodhouse interviews Jo Wildly. Jo shares her journey into osteopathy and her passion for mental health in her practice. She discusses her experience with cranial work and the profound impact it had on her own mental health. Jo also talks about her book, which explores the concept of membrane disorder and its connection to mental health. She highlights the importance of integrating osteopathy into mental health teams and sports teams, and introduces the dimensional model of health and disease. Jo expresses her desire to create a membrane health institute to bring together like-minded practitioners.

Clinic not working perfectly? Book a free chat with Gilly to find out how to fix it! bit.ly/osteobizchat

KEY TAKEAWAYS

TRANSITION [00:00:22] Jo discusses her transition from being a scientist to becoming an osteopath and her reasons for choosing this profession.

IMPACT [00:01:22] Jo shares her experience with cranial work and how it affected her mental health, leading her to pay close attention to the mental health of her patients.

TEAMS [00:12:30] Discussion on the role of osteopaths in mental health teams and the need for their inclusion in contact sports teams.

NUROSCIENCE [00:23:54] Jo discusses the lack of focus on studying the packaging of the brain in neuroscience and neurology.

TRANSFORMATION [00:26:32] Jo talks about a patient with severe membrane disorder who experienced significant improvement in her mental health after osteopathic treatment.

BEST MOMENTS

"Did you know that your skull's biomechanics could affect your brain's behaviour? It's an incredible link that shows how physical conditions can manifest as mood disorders. It's this fascinating interplay that fuels my passion for osteopathy."

"There's more to mental health than we often recognise. It's not just molecular, it's not just societal. It's a complex interplay of factors often overlooked, like the physical environment of the brain. Let's broaden our perspectives."

VALUABLE RESOURCES

The Osteobiz mastermind

www.osteobiz.as.me/consultation

www.osteobiz.com

CONTACT METHOD

https://www.instagram.com/gillywoodhouse/
[email protected]
https://facebook.com/Osteobiz/

ABOUT THE HOST

Since 2013, Gilly Woodhouse has been inspiring and developing Osteopaths, other healthcare professionals and their clinics. With a wealth of entrepreneurial skills gained over a lifetime of creating businesses from scratch both in the UK and abroad, Gilly shares these experiences as well as illustrating how her clients have vastly improved their practices by streamlining operations and improving their marketing skills. The Osteobiz team of six now comprises Osteopath clinic owners or members of an Osteo family and together support over 100 worldwide clinic owners.

Topics covered are marketing, operations, team management, legacy and exit strategy, operating procedures, gold standard patient care, tech support, boundaries and so much more.

This show was brought to you by Boost and Bloom.

In today’s episode, Gilly shares the core business functions you need to master in your practice and how they relate to the unique challenges Osteopathic clinics face. Tune in to discover five golden rules to building a thriving practice and growing patient numbers.

Priority Wait List for Osteobiz Summer School: https://gillywoodhouse.simplero.com/page/294122
Clinic not working perfectly? Book a free chat with Gilly to find out how to fix it! bit.ly/osteobizchat

KEY TAKEAWAYS

• Marketing - attracting your ideal patients, is all about spreading the word through online advertising, social media marketing or referrals. The right marketing strategy is a game-changer for growing your clinic.
• Operations - streamlining your clinic's processes, is all about the smooth functioning of your clinic. From scheduling appointments to managing patient records, everything needs to run like a well-oiled machine.
• Finance - keeping your clinic's financial health in check. Understanding your finances, tracking your expenses and setting a realistic budget can make a huge difference to your clinic.
• Human resources - building a dream team. It’s not just your skills that can make your clinic successful, it’s also the people you surround yourself with. A dream team is essential to creating a thriving clinic.
• Customer service - going above and beyond. Exceptional service goes beyond just treating patients' physical ailments, it’s about creating an unforgettable experience that sets your clinic apart from the rest.

BEST MOMENTS

“If none knows about your clinic then it isn’t going to attract new patients.”

“A smoothly run operational clinic is essential to success.”

“An osteopath's focus should always be on providing the best possible treatment, not on administrative tasks.”

“Automation keeps in touch with patients and allows Osteopaths to focus on what you do best, patient care.”

“Your dream team should be partners in your mission to providing the best care possible.”

“With a strong and motivated team in your clinic, the sky is the limit.”

“Happy patients become loyal patients.”

VALUABLE RESOURCES

The Osteobiz mastermind

www.osteobiz.as.me/consultation

www.osteobiz.com

CONTACT METHOD

https://www.instagram.com/gillywoodhouse/
[email protected]
https://facebook.com/Osteobiz/

ABOUT THE HOST

Since 2013, Gilly Woodhouse has been inspiring and developing Osteopaths, other healthcare professionals and their clinics. With a wealth of entrepreneurial skills gained over a lifetime of creating businesses from scratch both in the UK and abroad, Gilly shares these experiences as well as illustrates how her clients have vastly improved their practices by streamlining operations and improving their marketing skills. The Osteobiz team of six now comprises Osteopath clinic owners or members of an Osteo family and together support over 100 worldwide clinic owners.

Topics covered are marketing, operations, team management, legacy and exit strategy, operating procedures, gold standard patient care, tech support, boundaries and so much more.

It’s time to get in early on new social media app Threads. Join Gilly as she explains how you can quickly and easily gain a following and maximise your reach by being an early adopter of Threads. Learn how to move over your Instagram following, share content across multiple apps and why Threads could be another Zuckerberg success.
Priority Wait List for Osteobiz Summer School: https://gillywoodhouse.simplero.com/page/294122
KEY TAKEAWAYS

• Getting in early on Threads is the best possible thing you can do. You will be able to get in front of a lot of people very quickly as the platform is growing rapidly.
• Threads is very easy to join as if you have an existing Instagram account you will be able to transfer across all of you contacts.
• Meta connects Facebook, Instagram and Threads which means sharing between all three platforms is very time-efficient.
• Joining a new social media app early will help to increase your reach as you will be rewarded for the engagement generated by your posts.
• Educate and inform: Keep telling your auduiencer what you do and how you can help them. Sharing past posts from Instagram and help you get a lot of content on Threads quickly.

BEST MOMENTS

“Not every platform is the right place for you to be but it’s important to get in early and see if you can make it work for you.”

“Due to the integration with Instragram you will be able to grow your Threads following very quickly.”

“Threads is likely to be another Zuckerberg success.”

VALUABLE RESOURCES

Priority Wait List for Osteobiz Summer School: https://gillywoodhouse.simplero.com/page/294122

The Osteobiz mastermind

www.osteobiz.as.me/consultation

www.osteobiz.com

CONTACT METHOD
https://www.instagram.com/gillywoodhouse/
[email protected]
https://facebook.com/Osteobiz/

ABOUT THE HOST
Since 2013, Gilly Woodhouse has been inspiring and developing Osteopaths, other healthcare professionals and their clinics. With a wealth of entrepreneurial skills gained over a lifetime of creating businesses from scratch both in the UK and abroad, Gilly shares these experiences as well as illustrating how her clients have vastly improved their practices by streamlining operations and improving their marketing skills. The Osteobiz team of six now comprises Osteopath clinic owners or members of an Osteo family and together support over 100 worldwide clinic owners.

Topics covered are marketing, operations, team management, legacy and exit strategy, operating procedures, gold standard pat.

It’s time to get in early on new social media app Threads. Join Gilly as she explains how you can quickly and easily gain a following and maximise your reach by being an early adopter of Threads. Learn how to move over your Instagram following, share content across multiple apps and why Threads could be another Zuckerberg success.

Priority Wait List for Osteobiz Summer School: https://gillywoodhouse.simplero.com/page/294122

KEY TAKEAWAYS

BEST MOMENTS

“Not every platform is the right place for you to be but it’s important to get in early and see if you can make it work for you.”

“Due to the integration with Instragram you will be able to grow your Threads following very quickly.”

“Threads is likely to be another Zuckerberg success.”

VALUABLE RESOURCES

Priority Wait List for Osteobiz Summer School: https://gillywoodhouse.simplero.com/page/294122

The Osteobiz mastermind

www.osteobiz.as.me/consultation

www.osteobiz.com

CONTACT METHOD
https://www.instagram.com/gillywoodhouse/
[email protected]
https://business.facebook.com/Osteobiz/

ABOUT THE HOST
Since 2013, Gilly Woodhouse has been inspiring and developing Osteopaths, other healthcare professionals and their clinics. With a wealth of entrepreneurial skills gained over a lifetime of creating businesses from scratch both in the UK and abroad, Gilly shares these experiences as well as illustrating how her clients have vastly improved their practices by streamlining operations and improving their marketing skills. The Osteobiz team of six now comprises Osteopath clinic owners or members of an Osteo family and together support over 100 worldwide clinic owners.

Topics covered are marketing, operations, team management, legacy and exit strategy, operating procedures, gold standard pat

This show was brought to you by Progressive Media

“Digitial will never solve the problem and it should never be used to replace a clinic.” Friend of the show Tim Allardyce joins Gilly to discuss technological changes affecting clinics, the rise of AI and long-covid. Listen in to this insightful discussion between two industry experts covering all things Osteopathy.

Get Gilly's special discounted rate for this essential clinic software, Rehab My Patient: https://www.rehabmypatient.com/register/osteobiz

Priority Wait List for Osteobiz Summer School: https://gillywoodhouse.simplero.com/page/294122

Gilly's special deal to join Tim's Rehab My Patient exercise prescription program: https://www.rehabmypatient.com/register/osteobiz

KEY TAKEAWAYS 

• The industry is moving towards a digital-first approach with digital triage and digital interventions as a solution to workforce issues but patients want to see people.
• Software should never replace a clinician but commissioners want digital, and in the future, an AI solution to replace the workforce.
• People motivate you to rehabilitate, going to a clinic and visiting an osteopath for therapy feels good and there is a therapeutic benefit. A digital-first approach will not keep patients accountable or help them make better lifestyle choices.
• Osteopathy offer a range of different treatments and takes a holistic approach to patient care

BEST MOMENTS 

“Commissioners and clinicians have differing points of view when it comes to a digital-first approach to patient treatment.”

“The biggest issue in the NHS is the workforce, they simply cannot get the workforce.”

“On the therapy table patients talk to the clinicians and osteopaths can really help to coach patients and help them make lifestyle changes.”

“The risk of AI is not that robots will replace us, it’s that we will become more robotic and lose out creativity.”

VALUABLE RESOURCES

Priority Wait List for Osteobiz Summer School: https://gillywoodhouse.simplero.com/page/294122

Gilly's special deal to join Tim's Rehab My Patient exercise prescription program: https://www.rehabmypatient.com/register/osteobiz

The Osteobiz mastermind

www.osteobiz.as.me/consultation

www.osteobiz.com

CONTACT METHOD
https://www.instagram.com/gillywoodhouse/
[email protected]
https://facebook.com/Osteobiz/

ABOUT THE HOST
Since 2013, Gilly Woodhouse has been inspiring and developing Osteopaths, other healthcare professionals and their clinics. With a wealth of entrepreneurial skills gained over a lifetime of creating businesses from scratch both in the UK and abroad, Gilly shares these experiences as well as illustrating how her clients have vastly improved their practices by streamlining operations and improving their marketing skills. The Osteobiz team of six now comprises Osteopath clinic owners or members of an Osteo family and together support over 100 worldwide clinic owners.

Topics covered are marketing, operations, team management, legacy and exit strategy, operating procedures, gold standard patient care, tech support, boundaries and so much more.

ABOUT THE GUEST

Tim Allardyce of Rehab My Patient which is an intuitive and easy-to-use exercise prescription software designed by leading p

The wrong systems in your practice can stop you from scaling your patient numbers. In the latest episode of the Osteobiz podcast, Gilly explains how foundational systems can be stopping you from growing your clinic. Discover how to audit and implement automated systems that will run the day-to-day of your clinic so that you can focus on income.

Take the new Osteobiz quiz: https://results.osteobiz.com/clinicsuccess

Clinic not working perfectly? Book a free chat with Gilly to find out how to fix it! bit.ly/osteobizchat

KEY TAKEAWAYS

• When you’re starting out in business we often begin with simple systems in place, however, as we begin to grow those simple elements will stop us from scaling. The systems in your business will become a bottleneck for growth.
• Frustration and discomfort will occur when you’re trying to increase patient numbers and this can be as a result of poor systems that need upgrading.
• If systems in your clinic are out of date you need to conduct an audit to identify what is holding your clinic back and breaking when attempting to scale.
• Foundational systems with automation will keep your clinic running on a day-to-day basis so that you can focus on serving your patients and providing them with a world-class experience.
• By implementing systems that will run the clinic, you can free up your time to build your team and focus on increasing patient numbers and income.

BEST MOMENTS

“You need to have systems in place that will enable you to expand and grow.”

“When systems break it can lead to frustration and a decline in patient numbers.”

“An out-of-date phone booking system is an extremely time-consuming process that can be replaced with an automated system which will lead to an improved patient experience.”

“Lots of Osteopaths are manually reminding people of their upcoming appointments, this must be automated with systems.”

VALUABLE RESOURCES

The Osteobiz mastermind

www.osteobiz.as.me/consultation

www.osteobiz.com

CONTACT METHOD

https://www.instagram.com/gillywoodhouse/
[email protected]
https://business.facebook.com/Osteobiz/

ABOUT THE HOST

Since 2013, Gilly Woodhouse has been inspiring and developing Osteopaths, other healthcare professionals and their clinics. With a wealth of entrepreneurial skills gained over a lifetime of creating businesses from scratch both in the UK and abroad, Gilly shares these experiences as well as illustrating how her clients have vastly improved their practices by streamlining operations and improving their marketing skills. The Osteobiz team of six now comprises Osteopath clinic owners or members of an Osteo family and together support over 100 worldwide clinic owners.

Topics covered are marketing, operations, team management, legacy and exit strategy, operating procedures, gold standard patient care, tech support, boundaries and so much more.

This show was brought to you by Progressive Media