Jason Rich">Jason Rich joined the family business as a wrench-turner like his father, but the GM of Paradise Plumbing & Air Conditioning">Paradise Plumbing & Air Conditioning in Broward County, Florida, steadily morphed into an operations guru.

After spending his early years wearing many different hats, Jason realized they needed to fuel their operational and marketing efforts if they wanted to kick their growth up a notch.

Jason shares how a private equity partnership and a renewed focus on technology and brand awareness are securing their family business for generations to come.   

Join us as we discuss:

- (8:59) Ensuring legacy through a private equity partnership

- (16:41) Boosting online presence and operational tech

- (21:07) Why the call center is the heartbeat of operations

- (25:18) Promoting short-form videos on social media

Check out these resources we mentioned during the podcast:

- Jason Rich">Jason Rich

- Paradise Plumbing & Air Conditioning">Paradise Plumbing & Air Conditioning

- Legacy Service Partners">Legacy Service Partners

You can find this interview and many more by subscribing to Toolbox of the Trades on Apple Podcasts">Apple Podcasts, on Spotify">Spotify, or here">here.

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