What happens right after a person becomes your customer will great affect not only how they feel about you and your services but also impact how long they will stay a customer. Most places don't have a systemized, detailed onboarding process that informs the customer, answers their future questions and gives them a sense of ease in leaving their dogs with you. 

In this episode you'll learn the exact onboarding process I recommend and how to deploy it so that your customers absorb and get the most out of it (with very little work on your end). 

Your website is often the first and only thing people see of your business. It can be the deciding factor whether someone keeps surfing online or takes the next step with you. So, your website is important but is it any good?

In this episode, we'll examine your website and you'll learn 8 questions you need to ask to determine if your existing site is doing the job or needs some improvements. 

If you feel like you're always running around like crazy day after day but not really getting anywhere in your business, this is the episode for you. 

You'll learn how to determine what things you need to focus on in all areas of your business: your clients, your staff, your revenue streams, everything. I'll show you a simple system to help you understand how to leverage your time and increase your impact, which will enable your business to grow faster and become better. 

Online reviews are more important to your business than ever before. As people spend more time on their devices they are going online to research businesses and make buying decisions. And the research shows that they trust online reviews as much as the recommendation of a friend. 

To grow your business and have long term success you NEED to have a good number of high ratings online. In this episode we'll discuss how you can get a steady stream of 5 star reviews coming in for your business to make you the obvious choice in a crowded marketplace. 

This is our very first Spotlight Session, where we bring on the owner of dog daycare business to discuss their journey in building their business. In this episode you'll meet Tara Robertson from Pup Stars Pet Care in Chicago, Illinois. Tara shares how she went from an in-home business to renting a small facility to owning a larger one where she provides daycare, boarding, grooming, walking, training and more. 

Tara goes into what has made her successful, as well as some mistakes she made along the way. You'll learn how important systems are, how to treat your staff and how to roll with the obstacles that  will inevitability cross your path. 

Do you feel like you're constantly putting out fires in your business? Do you feel like your sometimes on a hamster wheel - always moving but not really getting anywhere?

If so, it's because your in reactive mode - addressing immediate issues but never getting to the things that will have the big, long term impact on your business. You need to change that so that you're proactively doing thing necessary things that will make your daily life easier and help you move continually in a positive direction toward your goals. 

If you are trying to build a business that is around for a long time you need to have a big picture mentality, doing things now that will set up your future success. That's exactly what creating and implementing brand awareness campaigns does for you and in this episode you'll learn not only how important brand awareness is but also exactly how you can increase the impression people of your business and keep you top of mind. 

If your dog daycare business is brand new or in it's first couple of years, you're going to love this week's episode. Robin Bennett of The Dog Gurus joins us to tell us her top tips to get your business started off right. 

Learn the specific steps you need to do in order to become profitable as quickly as possible and set your self up for long term success.  You'll also discover ways to minimize your stress and avoid common mistakes. 

How would you like more leads, more customers and to make more money from each of those customers?

Well to do that you have to have a really good understanding of the different segments of the market and how to effectively reach them. Then, once you have them as a customer, you need to know how to move them through your customer value ladder to maximize your profit. 

All this might sound confusing but after you listen to this episode it will all make perfect sense and you'll know how to take much better care of your audience and customers. 

With so many different platforms that change so often, it's easy to see why so many businesses struggle with managing their social media pages. Each social network requires different posting techniques and strategies and you need to know what you're doing if you're going to see any kind of results from all your efforts. 

In this episode you'll learn what 2 social platforms will give you the most leverage and exactly what you should post to maximize your exposure, while delivering the best value to your audience. All of which will help you grow your business using these powerful social channels.