PaintED Podcast

Knowing your real value is understanding who you truly are beyond your conditioned mind.

In this episode, we chat with El Jefe, "the chief" Brighton-based Devlan Decor, Tommy Devorty. Tommy was anxious before recording, and he has a terrific sense of humor. We giggle as we converse. Tommy discusses his experience as an early Instagram user as a photographer, working on the business rather than simply in it and recognizing your worth. So tune in and listen to this down-to-earth conversation.

Brothers of the Brush is the first international show to arrive at PCA. Hosted by the English Master Decorator, Chris Kerfoot, this show consists of interviews with numerous decorators from across the world to acquire real-life business experiences and guidance from the source.

This could be the next step in your globalization journey! Don't miss out on each episode made by decorators for decorators.

Who is Chris? Since 1989, Chris Kerfoot has been a reliable and consistent Painter and Decorator. His company, which is based in East Yorkshire, England, provides top-notch painting, decorating, and spraying services for both residential and commercial clients.

Chris is always interested in hearing what you have to say! Please contact him at [email protected] if there are any topics you'd want to hear more about, or if there's someone you'd like us to approach to feature on future podcasts (including yourself!).

PCA Overdrive is free for members.

One of the most important (and often overlooked) pieces of business is having Standard Operating Procedures and a training system to follow for your employee’s. This is one of many ways in which a business owner can separate him or herself from the business to run systematically. In today’s episode, Chris Gwinn with Great Lakes Advisory shares how they help business owners create and implement training systems and SOP’s for their business.

PCA Overdrive is free for members.

If you don't know exactly what you're searching for, you won't be able to recruit the right person.

Welcome to the first part of our Ultimate Hiring Funnel Series, today is episode 1.

I'm going to talk quickly about what this entire series is about and then I'll get to today's episode.

So look - it is no secret that hiring is hard. Like really hard. Especially in our construction and trade industries.

Labor shortages are a real thing, and yes, perhaps Millennials and Gen Z’ers aren't as gritty as older Generations may have been.

And also yes, the government has paid a bunch of people to stay at home for over a year-and-a-half leading to a super lethargic Workforce. We get it.

But look, it is what it is and can’t do much about the above factors. What you can do though is build the best hiring funnel in your market…and that is exactly what the next six episodes are going to be all about.

Over the coming weeks, we're going to explain in plain English how you can think like a marketer and start building an Employer Brand that attracts top talent.

It doesn't matter whether you are a seasoned pro, or you just started your business this year. It also doesn’t matter what trade you are in. If you’re in-home services and you want to build your dream team this series is for you.

Today is episode 1 and we couldn't be more excited to launch the series with our favorite recruiter Josianne Gaudette.

Josianne runs Crew HR here in Vancouver. She has a master's in HR and over her extensive 18-year career she's been involved in the hiring of over 600 roles for her huge book of clients. We here at breakthrough Academy have also worked with her a ton over the years and she is a true expert in all things recruitment.

In today's episode, she teaches us how to make an Ideal Candidate Profile which is the primary building block for any hiring funnel.

Think about it - you can't hire the right person if you don't know exactly what you're looking for in the first place.

While that might seem kind of obvious a lot of people mess this up. Josianne explains in no uncertain terms how you can gain tremendous clarity about who you want, and then how to leverage that Clarity throughout the rest of your hiring funnel.

In this episode we cover:

- What an Ideal Candidate Profile is and why you don't want to post a job ad without one

- How to systematically establish deliverables and accountabilities on an Ideal Candidate Profile

- Where personality traits fit in, and how to establish the traits that will fit the role

- How to identify what a good job candidate looks like if you haven’t hired the position before

- What will likely happen if you don't create an Ideal Candidate Profile

- Examples from a real contractor’s Ideal Candidate Profile

PCA Overdrive is free for members.

Setting your priorities straight will guide you to becoming a successful leader and business owner.

Running a business is difficult, and when it comes to working long hours, we as business owners might begin to neglect things that should remain a priority in our life.

Finding individuals to work for you amid a labor shortage can be extremely stressful, putting a pressure on you as a business owner because you may be forced to take on responsibilities that you were not previously doing.

Pete Mohr joins Torlando Hakes in this episode to discuss how to get out of this position and perhaps avoid it from occurring to you.

PCA Overdrive is free for members.

Sometimes people see something in us that we don't see in ourselves.

Juan Vasquez & Jose Hernandez, Co-owners of Illusions Painting Inc, share how they have grown Illusions Painting, Inc. from doing $480k three years ago to surpassing $2 million in 2021. The partners dive into limiting beliefs they had to conquer and how attending the PCA Expo for the first time in 2018 changed their lives. They discuss how embracing new challenges has made all the difference in their business. And some big plans they have to help other Hispanic painting company owners find similar success.

Topics Discussed:

- Power of the PCA - dive in before you think you're ready.

- Why living outside your comfort zone is a necessity for business growth.

- Evolution of the painting industry and predictions for future change.

- Bringing educational resources and PCA access to more Hispanic painting company owners.

PCA Overdrive is free for members.

It is essential to evaluate and reflect on your development in order to live a balanced lifestyle.

In this episode, I get up with Harry Monaghan, who lives in Epsom, Surrey, and we talk about jobs, family feuds, and other topics. So put your ears back and plunge in.

Brothers of the Brush is the first international show to arrive at PCA. Hosted by the English Master Decorator, Chris Kerfoot, this show consists of interviews with numerous decorators from across the world to acquire real-life business experiences and guidance from the source.

This could be the next step in your globalization journey! Don't miss out on each episode made by decorators for decorators.

Who is Chris? Since 1989, Chris Kerfoot has been a reliable and consistent Painter and Decorator. His company, which is based in East Yorkshire, England, provides top-notch painting, decorating, and spraying services for both residential and commercial clients.

Chris is always interested in hearing what you have to say! Please contact him at [email protected] if there are any topics you'd want to hear more about, or if there's someone you'd like us to approach to feature on future podcasts (including yourself!).

PCA Overdrive is free for members.

Always strive to improve yourself; success will come as a result.

In this episode, we talk with Chris "Lord" Hart, our very own actual lord of the east end, about work-life balance, future objectives, spurs, musicals, and "touching base." So kick off your shoes and tune in.

Brothers of the Brush is the first international show to arrive at PCA. Hosted by the English Master Decorator, Chris Kerfoot, this show consists of interviews with numerous decorators from across the world to acquire real-life business experiences and guidance from the source.

This could be the next step in your globalization journey! Don't miss out on each episode made by decorators for decorators.

Who is Chris? Since 1989, Chris Kerfoot has been a reliable and consistent Painter and Decorator. His company, which is based in East Yorkshire, England, provides top-notch painting, decorating, and spraying services for both residential and commercial clients.

Chris is always interested in hearing what you have to say! Please contact him at [email protected] if there are any topics you'd want to hear more about, or if there's someone you'd like us to approach to feature on future podcasts (including yourself!).

PCA Overdrive is free for members.

Reading (or listening to) books can be one of the simplest ways to develop you and your skills over your competitors. Gaining insight from a variety of people and learning something everyday to apply in your life will compound quickly over time! In this episode we share our top 5 book recommendations for small business owners along with a quick overview of each book.

PCA Overdrive is free for members.

A growing company needs people to step up and lead divisions, initiatives and small teams.

While this may be plainly obvious to you, what is less clear is how to assess whether or not someone has what it takes to step to the plate and be a driving force in your business.

What traits do you interview for before making someone a General Manager, Site Supervisor, or Crew Leader.. or some other leader within?

In this episode Igor and I tackle this question, having completed north of a thousand interviews for a multitude of leadership roles.

We talk about:

- The three critical traits every leader in your business needs to have

- The specific questions you need to ask during an interview to assess someone’s ability to lead

- How to ask questions the interviewee can’t BS their way through

- What’s at stake if you hire someone without the 3 characteristics

- Examples of people who lack of these traits and how they will show up on the jobsite

- The difference between which traits you can train vs which ones you can’t

PCA Overdrive is free for members.

It's hard at times to decide what to post and how to make your content consistently appealing, but that doesn't mean you should ignore your social strategy.

Zach Kenney joins Torlando Hakes this episode to discuss how to create content that not only makes you money, but resonates with your audience and gains their trust.

PCA Overdrive is free for members.