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It wasn't very long ago that we as a society were told that a small amount of alcohol—say, a glass of wine with dinner—could be beneficial for our cardiovascular health. But a recent study from the World Heart Federation has turned that notion upside down, saying that any amount of drinking alcohol can contribute to the loss of a healthy life. So what are we to do with this new information? Sure, there are plenty who will ignore it, but national trends show a shift in drinking habits. No and low alcoholic beverage sales have increased 33% in the past year, with the non-alcoholic beverage category predicted to grow by another 35% this year. In other words, the future looks bright for Ted Fleming of Partake Brewing. Partake is a non-alcoholic brewing company, and Ted has been ahead of the curve for a while now, winning over the taste buds of casual beer drinkers and professional critics alike. But there's still a lot of work left to do, as there is still a very real stigma about non-alcoholic beer and massive companies with vested interests in maintaining the status quo.
Listen in as we cover everything from why alcoholic breweries see Partake as a threat to their business, what the design of Ted's ideal brewery would look like, and taking his bike to appear on Dragon's Den—and getting caught in the rain.
By Diego Torres-Palma5
9191 ratings
It wasn't very long ago that we as a society were told that a small amount of alcohol—say, a glass of wine with dinner—could be beneficial for our cardiovascular health. But a recent study from the World Heart Federation has turned that notion upside down, saying that any amount of drinking alcohol can contribute to the loss of a healthy life. So what are we to do with this new information? Sure, there are plenty who will ignore it, but national trends show a shift in drinking habits. No and low alcoholic beverage sales have increased 33% in the past year, with the non-alcoholic beverage category predicted to grow by another 35% this year. In other words, the future looks bright for Ted Fleming of Partake Brewing. Partake is a non-alcoholic brewing company, and Ted has been ahead of the curve for a while now, winning over the taste buds of casual beer drinkers and professional critics alike. But there's still a lot of work left to do, as there is still a very real stigma about non-alcoholic beer and massive companies with vested interests in maintaining the status quo.
Listen in as we cover everything from why alcoholic breweries see Partake as a threat to their business, what the design of Ted's ideal brewery would look like, and taking his bike to appear on Dragon's Den—and getting caught in the rain.

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