Pest Control Marketing Domination Podcast

Pest Control & High Level Software

Listen Later

In Today's episode Casey will discuss incorporating an Inbound Marketing and automation strategy by incorporating the software known as HighLevel or GoHighLevel. The topics include:

Setting the Stage: The Evolution of Marketing in Pest Control

  1. The Shift in Marketing Paradigms

    • Over the past decade, the way pest control businesses attract and retain customers has dramatically evolved. Traditional methods like direct mail and print ads have given way to digital-first strategies.
    • Today, success in pest control marketing requires a dynamic approach that combines engaging content, seamless automation, and cutting-edge technology like AI to meet customer expectations.

    • Content Marketing: The Cornerstone of Visibility

      • Pest control customers often begin their journey with a simple search for solutions to their problems.
      • Example: A homeowner with a rodent problem might search for “how to get rid of mice” and come across a blog post or video. Content marketing ensures your brand is present during this critical stage.
      • Importance of high-quality, educational content:

      • Inbound Marketing: Attracting, Not Interrupting

        • Inbound marketing is about drawing customers to you by offering solutions they need rather than bombarding them with ads.
        • Key tactics for pest control businesses:

        • Marketing Automation: Efficiency at Scale

          • With limited time and resources, automation helps pest control companies maintain consistent communication without manually following up with every lead.
          • Benefits include:

          • Artificial Intelligence: The Future of Personalized Marketing

            • AI-driven tools are becoming indispensable for pest control marketing in 2025.
            • Applications in pest control:
              • Predictive analytics to anticipate customer needs based on past behavior.
              • Chatbots for 24/7 support and quick answers to common questions.
              • Dynamic ad targeting to reach the right audience with the right message at the right time.


                • Please review us at RPCM and also interact with us to let us know how we can do better in 2025.


                Casey Lewis

                [email protected]

                (925)464-8383


                Follow and subscribe at the following links:

                ⁠⁠⁠https://www.youtube.com/@RhinoPestControlMarketing⁠⁠⁠

                ⁠⁠⁠https://www.facebook.com/rhinopestcontrolmarketing⁠⁠⁠

                Leave us a review on Google:⁠ ⁠⁠https://g.page/r/CT9-E84ypVI0EBM/review

                ...more
                View all episodesView all episodes
                Download on the App Store
                Pest Control Marketing Domination PodcastBy Casey Lewis
                • 5
                • 5
                • 5
                • 5
                • 5

                5

                12 ratings

                More shows like Pest Control Marketing Domination Podcast

                View all
                The Ramsey Show by Ramsey Network

                The Ramsey Show

                39,003 Listeners

                Focus on Marriage Podcast by Focus on the Family

                Focus on Marriage Podcast

                1,876 Listeners

                Arthropodcast - A Pest Control Podcast for Industry Professionals. We Cover Pest Control News, Pest Control Topics, Pest Control Products by The Pest Control Podcast Team

                Arthropodcast - A Pest Control Podcast for Industry Professionals. We Cover Pest Control News, Pest Control Topics, Pest Control Products

                52 Listeners

                The Martell Method w/ Dan Martell by Dan Martell

                The Martell Method w/ Dan Martell

                575 Listeners

                The Home Service Expert Podcast by Tommy Mello: $200 Million Founder|Forbes, Inc., Entrepreneur Columnist

                The Home Service Expert Podcast

                752 Listeners

                Pest Posse TV by The Pest Posse

                Pest Posse TV

                10 Listeners

                The Boardroom Buzz: Grow, Sell, or Exit by The Boardroom Buzz

                The Boardroom Buzz: Grow, Sell, or Exit

                172 Listeners

                PrewettPestJourney by Rusty Prewett

                PrewettPestJourney

                28 Listeners

                PMP Industry Insiders by Brought to you by Donnie Shelton and Dan Gordon

                PMP Industry Insiders

                96 Listeners

                Waste No Day: A Home Services Motivational Podcast by Brian Burton & Nate Minnich

                Waste No Day: A Home Services Motivational Podcast

                500 Listeners

                Bug Bux Podcast by Allan Draper

                Bug Bux Podcast

                120 Listeners

                Pest Control Millionaire by Jonas Olson

                Pest Control Millionaire

                28 Listeners

                Coast 2 Coast Pest Talk by Andy Sanefski & Gabe Seymour

                Coast 2 Coast Pest Talk

                8 Listeners

                Pest in Class: Expert Voices in Pest Management by FieldRoutes

                Pest in Class: Expert Voices in Pest Management

                69 Listeners

                Local Marketing Secrets by Danny Leibrandt

                Local Marketing Secrets

                15 Listeners