We host local marketing experts every week.... more
Share Pest Control SEO Podcast
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Pest Control SEO Podcast
By Danny Leibrandt
FAQs about Pest Control SEO Podcast:
How many episodes does Pest Control SEO Podcast have?
The podcast currently has 28 episodes available.
Pest Control SEO Podcast episodes:
November 11, 2024Ronald Osborne on How To Grow With Local SEO, His Unique Backlink Strategy, and The Future of SEO. In this episode, host Danny Leibrandt interviews Ronald Osborne, an industry leader in local SEO and founder of the popular YouTube channel Osborne Digital Marketing with over 90,000 subscribers. Ronald shares insights from his journey, starting with a successful telecom company he grew to 30 employees by age 27. His journey took him from the military to entrepreneurship, where he credits hard work, a focus on relationship building, and resilience in a challenging business environment for his success. Eventually, he transitioned from telecom to digital marketing and consulting, founding Osborne Digital Marketing, Rank Lightning, and CTR Driver.Ronald’s approach to SEO and consulting is rooted in understanding clients’ specific needs. He begins by clarifying their goals, and asking them to define their motivations behind seeking leads. By aligning SEO efforts with real business objectives, Ronald tailors his solutions to each client, whether they need full-service management or just targeted guidance. He also talks about Rank Lightning, an affordable tool for local SEO that helps businesses identify relevant keywords, backlinks, and domain strength—ideal for business owners looking for accessible, cost-effective insights.Reflecting on the future of SEO, Ronald believes that the traditional methods will continue to evolve alongside AI and digital PR. With the rise of automated content creation, he sees a greater emphasis on high-quality, authoritative links and digital PR, especially for those who want to stay competitive in search rankings. SEO will likely become more streamlined, with authoritative, well-linked pages replacing excessive content and traditional link-building.Throughout the discussion, Ronald identifies some of the most common SEO challenges for local businesses, such as a lack of direction and inadequate understanding of what SEO can achieve. He encourages businesses to build a strategy that goes beyond generating keywords and traffic and that resonates with their goals. Offering an accessible yet powerful approach, he suggests businesses concentrate on digital PR and high-authority backlinks, particularly since Google increasingly values trust and quality.Ronald Osborne, Founder of Osborne Digital Marketing:LinkedIn: https://www.linkedin.com/in/ronaldosborne-osbornedigitalmarketing/YouTube: https://www.youtube.com/@osbornedigitalmarketingOsborne Digital Marketing: https://osbornedm.com/Rank Lightning: https://ranklightning.com/CTR Driver: https://ctrdriver.com/Danny Leibrandt, Founder of Pest Control SEO:Facebook: https://facebook.com/DannyLeibrandtLinkedIn: https://linkedin.com/in/dannyleibrandt/Twitter: https://twitter.com/DannyLeibrandtWebsite: https://dannyleibrandt.comPest Control SEO: https://pestcontrolseo.com/Pest Control SEO Podcast Platforms:YouTube: https://www.youtube.com/@PestControlSEO/podcastsSpotify: https://open.spotify.com/show/1TCL0LhZbsJS6mzanqnnT1?si=7d918c77a6234ce2Apple Podcasts: https://podcasts.apple.com/us/podcast/pest-control-seo-podcast/id1741176782Amazon Music: https://music.amazon.com/podcasts/e0bb5254-5d6c-4940-8211-085157cc1239/pest-control-seo-podcastAudible: https://www.audible.com/podcast/Pest-Control-SEO-Podcast/B0D1FCN28S?action_code=ASSGB149080119000H&share_location=pdpPodcast Chapters:00:00 Introduction to Ronald Osborne10:38 Consulting: Helping Others Navigate Business22:40 Introducing Rank Lightning: A New SEO Tool33:06 The Gray Area of SEO Practices40:09 Effective Content Strategies for Local Businesses50:05 The Importance of Quality Backlinks56:59 The Future of SEO and Digital Marketing#localmarketing #localbusiness #localseo #seo #marketing #pestcontrol #pestcontrolseo #pestcontrolmarketingAre you a pest control company owner looking to grow? Book a discovery call with us to see if you’re a good fit! Link here: https://calendly.com/dannyleibrandt/discovery...more November 04, 2024Brian Dordevic on How To Rank #1 on Google, Going From $4/Hour To Millions, and Core Web Vitals. In this podcast, Danny Leibrandt hosts SEO expert Brian Dordevic (aka Brian Decoded), covering his journey from humble beginnings to leading a successful SEO agency, Alpha Efficiency. Brian, now a prominent figure in SEO, discusses his start as a virtual assistant making $4/hour, later transitioning to digital marketing and eventually launching his own agency. His SEO journey highlights his resilience and ingenuity, with early experiences like Google’s Penguin Update (2011) shaping his understanding of SEO's intricacies, especially around backlinks and content strategies.Brian discusses his philosophy on SEO, emphasizing the importance of technical SEO, Core Web Vitals, and custom-coded websites for optimized speed and user experience. He contrasts his agency’s approach to many SEO firms that rely on template-based website builders, explaining that custom coding offers better control over site performance metrics that Google favors.Leibrandt and Dordevic dive deep into SEO tactics, including the value of high-quality backlinks, internal linking, topical authority, and keyword optimization. Brian asserts that SEO is an ongoing competition, where rankings are influenced by technical SEO and consistent, relevant content. He explains his agency’s process for maintaining SEO results, highlighting that factors like backlinks and regular content updates signal to Google that a website remains authoritative and relevant.They also discuss leveraging SEO and Google Ads to identify profitable keywords and optimizing for those terms. Brian shares insights into local SEO, specifically targeting high-competition niches like legal services. With Alpha Efficiency, he has achieved significant results for clients, such as increasing a law firm’s revenue by 70%, demonstrating the power of focused SEO efforts in niche industries.Throughout the episode, Danny and Brian underline the evolving nature of SEO, advocating for strategies that adapt to Google’s algorithm changes while focusing on client ROI. They conclude with Brian’s advice for other agency owners on leveraging niche expertise and his own growth plans, cementing the importance of personal branding in the digital marketing industry.Brian Dordevic, Founder of Alpha Efficiency:Twitter: https://twitter.com/briandecodedLinkedIn: https://www.linkedin.com/in/briandecoded/YouTube: https://www.youtube.com/@briandecoded/Newsletter: https://briandecoded.com/Alpha Efficiency: https://alphaefficiency.com/Danny Leibrandt, Founder of Pest Control SEO:Facebook: https://facebook.com/DannyLeibrandtLinkedIn: https://linkedin.com/in/dannyleibrandt/Twitter: https://twitter.com/DannyLeibrandtWebsite: https://dannyleibrandt.comPest Control SEO: https://pestcontrolseo.com/Pest Control SEO Podcast Platforms:YouTube: https://www.youtube.com/@PestControlSEO/podcastsSpotify: https://open.spotify.com/show/1TCL0LhZbsJS6mzanqnnT1?si=7d918c77a6234ce2Apple Podcasts: https://podcasts.apple.com/us/podcast/pest-control-seo-podcast/id1741176782Amazon Music: https://music.amazon.com/podcasts/e0bb5254-5d6c-4940-8211-085157cc1239/pest-control-seo-podcastAudible: https://www.audible.com/podcast/Pest-Control-SEO-Podcast/B0D1FCN28S?action_code=ASSGB149080119000H&share_location=pdpPodcast Chapters:00:00 Introduction to Brian Dordevic08:56 The Importance of Custom Coding in SEO15:07 The Role of Links and Content in SEO24:13 SEO Tools and Strategies for Success47:23 Maintaining SEO Rankings56:56 Technical SEO Essentials01:00:20 The Impact of Backlinks01:10:09 Optimizing Google Business Profile01:17:25 Agency Operations and Team Management01:28:50 Niche Focus on Attorneys#localmarketing #localbusiness #localseo #seo #marketing #pestcontrol #pestcontrolseo #pestcontrolmarketingAre you a pest control company owner looking to grow? Book a discovery call with us to see if you’re a good fit! Link here: https://calendly.com/dannyleibrandt/discovery...more October 28, 2024Mark Hummel on How To Build a Pest Empire, Systems Needed To Scale, and Traits Of Great Leaders. In this podcast episode, Danny Leibrandt interviews Mark Hummel, CEO of Pest Empire Builder and Inspection Empire Builder, two mastermind coaching programs for pest control companies and inspectors. Mark explains his journey in creating these communities, emphasizing his expertise in scaling businesses by developing systems and effective leadership. He highlights the importance of community building, noting that successful growth is often achieved through trust, specific focus, and surrounding oneself with like-minded individuals.
Mark discusses how his mastermind groups have grown, outlining the structure and value they provide, such as group coaching calls and the implementation of frameworks. He shares insights on scaling a business, emphasizing the need for clear business divisions (service, operations, growth) and the transition from a technician mindset to a business owner mindset. Mark believes that leaders should delegate and empower their teams, creating systems that allow the company to grow sustainably.The conversation delves into common challenges faced by business owners, particularly in pest control, and the systems needed for steady growth. Mark also shares his approach to leadership, noting the importance of self-awareness and curiosity. He emphasizes that high performance comes from focus and prioritization, rather than constantly adding more responsibilities.Overall, the episode provides a deep dive into business growth strategies, leadership principles, and the importance of community and mentorship. Mark encourages entrepreneurs to adopt proven models before introducing their own creativity, and to seek guidance from those who have achieved their goals.Mark Hummel, CEO of Pest Empire Builder:LinkedIn: https://www.linkedin.com/in/mark-hummel-mba-83232672/Facebook: https://www.facebook.com/mark.hummel.501Instagram: https://www.instagram.com/markohumm_/Website: https://www.pestempirebuilder.com/Email: [email protected]Danny Leibrandt, Founder of Pest Control SEO:Facebook: https://facebook.com/DannyLeibrandtLinkedIn: https://linkedin.com/in/dannyleibrandt/Twitter: https://twitter.com/DannyLeibrandtWebsite: https://dannyleibrandt.comPest Control SEO: https://pestcontrolseo.com/Pest Control SEO Podcast Platforms:YouTube: https://www.youtube.com/@PestControlSEO/podcastsSpotify: https://open.spotify.com/show/1TCL0LhZbsJS6mzanqnnT1?si=7d918c77a6234ce2Apple Podcasts: https://podcasts.apple.com/us/podcast/pest-control-seo-podcast/id1741176782Amazon Music: https://music.amazon.com/podcasts/e0bb5254-5d6c-4940-8211-085157cc1239/pest-control-seo-podcastAudible: https://www.audible.com/podcast/Pest-Control-SEO-Podcast/B0D1FCN28S?action_code=ASSGB149080119000H&share_location=pdpPodcast Chapters:00:00 Introduction to Mark Hummel13:22 Essential Systems for Scaling26:56 Traits of Effective Leaders31:44 Understanding Business Needs39:38 The Power of Mentorship and Models46:23 The Value of Continuous Learning50:51 Lessons Learned in High Performance54:19 The Value of Education vs. Experience#localmarketing #localbusiness #localseo #seo #marketing #pestcontrol #pestcontrolseo #pestcontrolmarketingAre you a pest control company owner looking to grow? Book a discovery call with us to see if you’re a good fit! Link here: https://calendly.com/dannyleibrandt/discovery...more October 21, 2024Nathan Gotch on How To Beat Competitors in SEO, Quick Wins For Local SEO, and Backlink Strategy. In this episode, Danny Leibrandt interviews SEO expert Nathan Gotch to discuss Nathan's journey in the SEO world, from humble beginnings to becoming a recognized authority in local SEO. Nathan, founder of Gotch SEO Academy and co-founder of Rankability, shares how he transitioned from pursuing a law career to making money online through SEO. He recounts early attempts like paid surveys and starting blogs, which eventually led him to discover SEO strategies that transformed his career.
The conversation highlights Nathan's breakthrough moment when he earned his first affiliate commission, which solidified his commitment to mastering SEO. He explains his early years of launching niche websites and experimenting with SEO tactics before transitioning to offering SEO services to businesses. Craigslist and Quora helped him land his first clients, and he recounts how ranking for local SEO keywords like “St. Louis SEO company” helped him scale his agency to over $18,000 per month.Nathan emphasizes the importance of focusing on a niche for long-term success and shares how niching down has helped him and others grow faster. They also discuss how the SEO landscape has evolved, particularly with the rise of AI tools and local SEO opportunities. Nathan's approach to building SEO strategies is based on creating valuable, differentiated content and backing it with strong backlinks. He also talks about his challenges with public speaking and being on video, which he overcame to build Gotch SEO Academy and Rankability.The podcast covers practical insights for SEO agencies, including the significance of keyword placement, creating linkable assets, and focusing on local relevance for backlinks. Nathan shares details about his strategy with Rankability and how he prefers to drive content performance through strategic upgrades and constant iteration. He also reflects on his experience growing his YouTube channel to over 100,000 subscribers, emphasizing the need for consistency and understanding audience preferences.In closing, Nathan encourages agencies and businesses to focus on their niche and build omnipresent digital marketing strategies to succeed in a competitive SEO landscape.Nathan Gotch, Co-Founder of Rankability and Founder of Gotch SEO Academy:YouTube: https://www.youtube.com/@nathangotchLinkedIn: https://www.linkedin.com/in/nathangotch/Twitter: https://twitter.com/nathangotchGotch SEO Academy: https://www.gotchseo.com/Rankability: https://www.rankability.com/Danny Leibrandt, Founder of Pest Control SEO:Facebook: https://facebook.com/DannyLeibrandtLinkedIn: https://linkedin.com/in/dannyleibrandt/Twitter: https://twitter.com/DannyLeibrandtWebsite: https://dannyleibrandt.com Pest Control SEO: https://pestcontrolseo.com/Pest Control SEO Podcast Platforms:YouTube: https://www.youtube.com/@PestControlSEO/podcastsSpotify: https://open.spotify.com/show/1TCL0LhZbsJS6mzanqnnT1?si=7d918c77a6234ce2Apple Podcasts: https://podcasts.apple.com/us/podcast/pest-control-seo-podcast/id1741176782Amazon Music: https://music.amazon.com/podcasts/e0bb5254-5d6c-4940-8211-085157cc1239/pest-control-seo-podcastAudible: https://www.audible.com/podcast/Pest-Control-SEO-Podcast/B0D1FCN28S?action_code=ASSGB149080119000H&share_location=pdpPodcast Chapters:00:00 Introduction to SEO and Nathan Gotch13:59 The Evolution of Gotch SEO Academy24:37 Understanding Gotch SEO Academy31:48 The Art of Quality Content Creation46:51 Quick Wins for Local SEO49:47 Understanding Backlinks and Competition in SEO56:03 Building from Zero: Strategies for New Businesses01:02:27 The Future of SEO and the Role of AI#localmarketing #localbusiness #localseo #seo #marketing #pestcontrol #pestcontrolseo #pestcontrolmarketingAre you a pest control company owner looking to grow? Book a discovery call with us to see if you’re a good fit! Link here: https://calendly.com/dannyleibrandt/discovery...more October 14, 2024Amy Toman on How To Fix Suspensions, Getting a Business Location, and Being a GBP Diamond Expert. In this podcast episode, Danny Leibrandt, founder of Pest Control SEO, interviews Amy Toman, a distinguished Google Business Profile (GBP) Diamond expert. Amy shares insights on her journey to becoming a Diamond expert, emphasizing the value of participating in the GBP community and helping small businesses with Google listing management. She explains the process of gaining Diamond status, which involves actively answering questions in the Google forums and demonstrating a deep understanding of Google products.
Danny and Amy discuss the challenges small businesses face when managing Google Business Profiles, particularly for local service businesses like pest control. Amy highlights the importance of having a legitimate business location and the potential risks of using a home address without proper signage. She advises on the best practices for setting up a business address to avoid suspensions, emphasizing that a visible and verifiable address can enhance a business's visibility in search results.
Amy also dives into the appeal process if a business's GBP gets suspended. She stresses the importance of gathering authoritative documentation, such as business licenses and tax records, before submitting an appeal. She provides a detailed step-by-step guide on how to appeal a suspension, the importance of proper paperwork, and the need for agencies or Google Product Experts to assist with complex cases.
The conversation shifts to broader SEO strategies, such as the value of creating service area pages to extend a business's reach beyond its physical location. Amy and Danny both advocate for white-hat SEO practices, stressing the importance of authenticity in reviews and avoiding manipulative tactics. Amy highlights the risks associated with fake reviews and shares how Google is improving its filters to detect suspicious activities.
Throughout the episode, Amy emphasizes the importance of treating Google Business Profiles as valuable business assets and being proactive in maintaining them. Her advice is practical and detailed, offering listeners valuable insights into navigating the complexities of Google Business Profile management, especially for small businesses that heavily rely on local search visibility.
Amy Toman,
LinkedIn: https://www.linkedin.com/in/amy-toman-25945047/
Email: [email protected]
GBP Forum: https://support.google.com/business/community/
Danny Leibrandt, Founder of Pest Control SEO:
Facebook: https://facebook.com/DannyLeibrandt
LinkedIn: https://linkedin.com/in/dannyleibrandt/
Twitter: https://twitter.com/DannyLeibrandt
Website: https://dannyleibrandt.com
Pest Control SEO Podcast Platforms:
YouTube: https://www.youtube.com/@PestControlSEO/podcasts
Spotify: https://open.spotify.com/show/1TCL0LhZbsJS6mzanqnnT1?si=7d918c77a6234ce2
Apple Podcasts: https://podcasts.apple.com/us/podcast/pest-control-seo-podcast/id1741176782
Amazon Music: https://music.amazon.com/podcasts/e0bb5254-5d6c-4940-8211-085157cc1239/pest-control-seo-podcast
Audible: https://www.audible.com/podcast/Pest-Control-SEO-Podcast/B0D1FCN28S?action_code=ASSGB149080119000H&share_location=pdp
Podcast Chapters:
00:00 Background and Introduction
11:37 Google Business Profile Diamond Status
18:23 Navigating Address Changes
24:57 The Importance of Location for Small Businesses
30:50 The Role of Google Business Profile in Lead Generation
35:01 Navigating Google Business Profile Appeals
44:51 Preparing for Google Business Profile Challenges
#localmarketing #localbusiness #localseo #seo #marketing #pestcontrol #pestcontrolseo #pestcontrolmarketing
Are you a pest control company owner looking to grow? Book a discovery call with us to see if you’re a good fit! Link here: https://calendly.com/dannyleibrandt/discovery
...more October 07, 2024Allan Draper on How To Win Pest Control, Owning 28 Different Companies, and Key Life Lessons. This podcast features Danny Leibrandt, founder of Pest Control SEO, interviewing Allan Draper, a renowned figure in the pest control industry with ownership in 28 different companies, including 12 under the Proof Pest Control brand and a digital marketing agency called Lizard SEM. Allan also hosts the Bug Bucks podcast and manages a coaching program and community called Bug Bucks Plus. Danny admires Alan's extensive experience and accomplishments in the pest control space.
The conversation delves into Allan’s journey into pest control, starting with his first failed venture. He shares how he pivoted from law to pest control, eventually founding Proof Pest Control in 2014. Both Danny and Alan agree that many entrepreneurs "fall into" the industry rather than choosing it. They discuss the significance of having a unique company name and brand, with Allan highlighting that Proof was inspired by a high school friend's company and has since grown into an established brand.Allan shares insights into the challenges of building a business, especially the early stages, detailing the sacrifices, stress, and long hours required. He emphasizes that while Proof achieved impressive revenue growth, it was far from easy. Allan outlines the phases of business growth, from doing everything yourself to eventually delegating tasks to others.Danny asks Allan for advice on how pest control business owners can scale their companies, to which Allan suggests focusing on marketing, addressing bottlenecks, and diversifying marketing efforts. The discussion emphasizes that hiring is essential for scaling, and Allan advises entrepreneurs to get out of the truck (i.e., stop doing everything themselves) and start delegating to others. They also discuss how to develop referral programs and build long-term customer relationships.The interview ends with Allan sharing lessons from his experience managing multiple companies, emphasizing that risk is less scary than regret. He highlights the importance of making sacrifices, being vulnerable, hiring the right people, and building a strong community in the pest control industry.Allan Draper, Founder of Proof Pest Control and Lizard SEM:Website: https://allandraper.com/Instagram: https://www.instagram.com/allanrdraper/LinkedIn: https://www.linkedin.com/in/allanrdraperDanny Leibrandt, Founder of Pest Control SEO:Facebook: https://facebook.com/DannyLeibrandtLinkedIn: https://linkedin.com/in/dannyleibrandt/Twitter: https://twitter.com/DannyLeibrandtWebsite: https://dannyleibrandt.comPest Control SEO Podcast Platforms:YouTube: https://www.youtube.com/@PestControlSEO/podcastsSpotify: https://open.spotify.com/show/1TCL0LhZbsJS6mzanqnnT1?si=7d918c77a6234ce2Apple Podcasts: https://podcasts.apple.com/us/podcast/pest-control-seo-podcast/id1741176782Amazon Music: https://music.amazon.com/podcasts/e0bb5254-5d6c-4940-8211-085157cc1239/pest-control-seo-podcastAudible: https://www.audible.com/podcast/Pest-Control-SEO-Podcast/B0D1FCN28S?action_code=ASSGB149080119000H&share_location=pdpPodcast Chapters:00:00 Introduction to Allan Draper09:32 The Early Days of Proof Pest Control18:48 Transitioning from Day-to-Day Operations29:40 The Importance of Marketing Diversification35:07 Building a Referral Program38:27 Exploring Other Ventures and Startups49:22 Learning from Experience and Community57:29 Risk vs. Regret: A Key Lesson#localmarketing #localbusiness #localseo #seo #marketing #pestcontrol #pestcontrolseo #pestcontrolmarketingAre you a pest control company owner looking to grow? Book a discovery call with us to see if you’re a good fit! Link here: https://calendly.com/dannyleibrandt/discovery...more September 30, 2024Lenny Gray on How To Sell Door To Door, Advice For Home Services, and What It Takes To Make It. In this podcast, Danny Leibrandt interviews Lenny Gray, a seasoned expert in the pest control and door-to-door sales industry. Lenny discusses his journey from starting as a door-to-door sales rep for Orkin Pest Control to founding Rove Pest Control, one of the largest pest control companies in Utah. He explains how door-to-door sales played a significant role in his success and shares insights from his two books, Door to Door Millionaire and More Door to Door Millionaire.
Lenny emphasizes the importance of a systematic sales process, which he calls the "sales flow," that can be applied to both door-to-door and inbound sales. His method focuses on ethical selling and building long-term relationships with customers, which has helped him retain clients for years. He also stresses the value of technology in door-to-door sales and managing a business efficiently, mentioning tools like SalesRabbit and FieldRoutes to streamline operations.Danny and Lenny also touch on the challenges and opportunities of door-to-door sales, particularly during events like COVID-19, where Lenny saw record sales as people were more frequently at home. They also discuss how pest control companies can hit the million-dollar mark by hiring the right people, leveraging their strengths, and focusing on growth strategies.Lenny concludes by talking about his mission to give back to the pest control industry through coaching and the Pest Empire Builder mastermind group, where he helps companies scale their businesses ethically. He hints at two upcoming books focused specifically on door-to-door sales techniques for the pest control industry, scheduled for release in early 2025.Lenny Gray, Founder of D2D Millionaire:LinkedIn: https://www.linkedin.com/in/lenny-gray-2b8029b/Website: https://lennygray.com/Danny Leibrandt, Founder of Pest Control SEO:Facebook: https://facebook.com/DannyLeibrandtLinkedIn: https://linkedin.com/in/dannyleibrandt/Twitter: https://twitter.com/DannyLeibrandtWebsite: https://dannyleibrandt.comPest Control SEO Podcast Platforms:YouTube: https://www.youtube.com/@PestControlSEO/podcastsSpotify: https://open.spotify.com/show/1TCL0LhZbsJS6mzanqnnT1?si=7d918c77a6234ce2Apple Podcasts: https://podcasts.apple.com/us/podcast/pest-control-seo-podcast/id1741176782Amazon Music: https://music.amazon.com/podcasts/e0bb5254-5d6c-4940-8211-085157cc1239/pest-control-seo-podcastAudible: https://www.audible.com/podcast/Pest-Control-SEO-Podcast/B0D1FCN28S?action_code=ASSGB149080119000H&share_location=pdpPodcast Chapters:00:00 Introduction to Lenny Gray05:13 Developing Sales Training for Orkin12:01 The Role of Testing in Sales20:17 Resources for Door-to-Door25:12 Business Growth Strategies31:22 Hiring and Training Sales Reps36:39 Finding the Right Business Partner50:53 Traits of Successful Pest Control Owners55:00 Leveraging Technology in Sales58:07 The Future of Door-to-Door Sales01:00:37 Upcoming Books and Resources#localmarketing #localbusiness #localseo #seo #marketing #pestcontrol #pestcontrolseo #pestcontrolmarketingAre you a pest control company owner looking to grow? Book a discovery call with us to see if you’re a good fit! Link here: https://calendly.com/dannyleibrandt/discovery...more September 23, 2024Wyatt Chambers on How To Grow Pest Control, The Importance Of Faith, and Lessons From Masterminds. In this episode, Danny Leibrandt, founder of Pest Control SEO, interviews Wyatt Chambers, a seasoned entrepreneur and marketing expert specializing in pest control. Wyatt's career journey started with UPS, where he served as an e-commerce consultant working with Fortune 500 companies. His exposure to young entrepreneurs succeeding through digital marketing, particularly in Google Ads, piqued his interest in online marketing, which led him to launch CS Design Studios, a marketing agency that later focused on pest control.
Wyatt co-founded multiple pest control companies, including Swarm Pest Control Marketing, and emphasized the importance of niching down in industries like pest control. He also co-founded Flock Off, a pest control technology product. Wyatt shared insights from his entrepreneurial journey, such as the need for resilience, learning from failure, and the significance of reputation in business growth. He discussed the value of reputation management for pest control companies, focusing on customer service, maintaining positive reviews, and prioritizing client satisfaction.Wyatt highlighted the impact of joining peer groups, like Vistage and Seven Figure Agency, where he gained valuable business insights through collaboration with other CEOs. These groups helped him refine his mindset and grow his business. He also touched on offline marketing strategies like branded vehicle wraps, community engagement, and the importance of giving value to customers.Wyatt’s faith plays a significant role in his life and business approach. He shared his experiences as a Christian and how it influences his decisions, mentioning the importance of understanding others, staying curious, and promoting positivity. Danny and Wyatt also discussed their views on modern society, faith, and the importance of spiritual awareness in a world that often feels disconnected from God.The conversation ended with advice for pest control companies to adopt a growth mindset, focus on reputation, and leverage platforms like Local Service Ads and Google Business Profiles for customer acquisition.Wyatt Chambers, Founder of Swarm Pest Control Marketing:LinkedIn: https://www.linkedin.com/in/wyattchambers/Facebook: https://www.facebook.com/wyatt.chambersSwarm Pest Control Marketing: https://www.swarmpestcontrolmarketing.com/Danny Leibrandt, Founder of Pest Control SEO:Facebook: https://facebook.com/DannyLeibrandtLinkedIn: https://linkedin.com/in/dannyleibrandt/Twitter: https://twitter.com/DannyLeibrandtWebsite: https://dannyleibrandt.comPest Control SEO Podcast Platforms:YouTube: https://www.youtube.com/@PestControlSEO/podcastsSpotify: https://open.spotify.com/show/1TCL0LhZbsJS6mzanqnnT1?si=7d918c77a6234ce2Apple Podcasts: https://podcasts.apple.com/us/podcast/pest-control-seo-podcast/id1741176782Amazon Music: https://music.amazon.com/podcasts/e0bb5254-5d6c-4940-8211-085157cc1239/pest-control-seo-podcastAudible: https://www.audible.com/podcast/Pest-Control-SEO-Podcast/B0D1FCN28S?action_code=ASSGB149080119000H&share_location=pdpPodcast Chapters:00:00 Introduction and Background09:23 Wyatt's Journey in Digital Marketing17:16 The Seven Figure Agency Group25:44 Building Connections and Providing Value30:53 Faith and Business50:05 The Importance of Growth Mindset55:34 Effective Customer Acquisition Channels#localmarketing #localbusiness #localseo #seo #marketing #pestcontrol #pestcontrolseo #pestcontrolmarketingAre you a pest control company owner looking to grow? Book a discovery call with us to see if you’re a good fit! Link here: https://calendly.com/dannyleibrandt/discovery...more September 16, 2024Danny Barrera on How To Run an Agency, Generating Clients $250M in Revenue, and Hitting Rock Bottom. In this podcast, Danny Leibrandt interviews Danny Barrera, a successful digital marketing agency owner specializing in local businesses. Danny Barrera shares his journey from working in IT at Fox News to building a thriving agency, Contractor Click, which has helped over 550 clients generate more than $250 million in revenue.
Barrera describes his early struggles, including launching an e-commerce business, experiencing financial losses, and ultimately moving to Florida, where he hit rock bottom and found faith in God. This period of hardship, which included sleeping in his car, helped shape his resilience and desire to succeed in digital marketing. He credits mentorship and immersing himself in digital marketing for his eventual success.Leibrandt and Barrera discuss the importance of niching down in digital marketing, with Barrera focusing on the concrete and contractor industries. He emphasizes serving clients with integrity, building systems and processes, and maintaining clear communication to ensure long-term client retention. Barrera highlights the role of YouTube as a significant lead-generation tool, along with email newsletters and social media. Both discuss the value of honesty in business, setting realistic expectations, and being a trusted advisor for clients.Barrera closes by sharing a personal lesson: stop lying to yourself about what you want and what you're willing to do to achieve it. He also emphasizes the importance of faith and finding God to live in freedom.Danny Barrera, Founder of Contractor Click and Irreplaceable Father:LinkedIn: https://www.linkedin.com/in/dannybarrera/Instagram: https://www.instagram.com/itsdannybarrera/Contractor Click: https://contractor.click/Irreplaceable Father: https://irreplaceablefather.com/Danny Leibrandt, Founder of Pest Control SEO:Facebook: https://facebook.com/DannyLeibrandtLinkedIn: https://linkedin.com/in/dannyleibrandt/Twitter: https://twitter.com/DannyLeibrandtWebsite: https://dannyleibrandt.comPest Control SEO Podcast Platforms:YouTube: https://www.youtube.com/@PestControlSEO/podcastsSpotify: https://open.spotify.com/show/1TCL0LhZbsJS6mzanqnnT1?si=7d918c77a6234ce2Apple Podcasts: https://podcasts.apple.com/us/podcast/pest-control-seo-podcast/id1741176782Amazon Music: https://music.amazon.com/podcasts/e0bb5254-5d6c-4940-8211-085157cc1239/pest-control-seo-podcastAudible: https://www.audible.com/podcast/Pest-Control-SEO-Podcast/B0D1FCN28S?action_code=ASSGB149080119000H&share_location=pdpPodcast Chapters:00:00 Introduction and Background06:19 Hitting Rock Bottom and Finding Purpose17:40 Serving Clients The Right Way24:30 Setting Realistic Expectations for Success31:02 The Best Strategy For Client Fulfillment46:24 The Importance of a Strong Sales Process56:25 How To Retain Clients59:16 Lessons Learned in Entrepreneurship#localmarketing #localbusiness #localseo #seo #marketing #pestcontrol #pestcontrolseo #pestcontrolmarketingAre you a pest control company owner looking to grow? Book a discovery call with us to see if you’re a good fit! Link here: https://calendly.com/dannyleibrandt/discovery...more September 09, 2024Bill Dowd on How To Start a Franchise, Growing to 170+ Trucks, and The Key To His Success. In this episode of the Pest Control SEO podcast, Danny Leibrandt speaks with Bill Dowd, founder of Skedaddle, a wildlife and pest control company that has grown into one of North America's leading franchises in the industry. The conversation dives deep into Bill’s journey from his early years as a professional hockey player to becoming a successful entrepreneur, running Skedaddle for over 35 years.
Bill's Hockey Career: Bill shares his background as a former professional hockey player, drafted by the New York Islanders in the early 80s. After spending time in the minor leagues, Bill transitioned into wildlife control when he realized there was a need for specialized services.Starting Skedaddle: Bill founded Skedaddle after identifying a gap in the market for professional wildlife control. Over the years, Skedaddle expanded from its wildlife control roots into pest control, and more recently, Christmas decorating services. The company has grown to become one of the most recognized names in the industry, especially in Canada.The Skedaddle Brand: One of the standout aspects of Skedaddle is its memorable name. Bill explained how a local marketing agency helped them create the brand after discarding several less memorable options, such as “Chubby Raccoon.” The name "Skedaddle" resonated with customers and helped the company become easily recognizable.Wildlife Control vs. Pest Control: Bill highlighted the differences between wildlife and pest control. Wildlife control often involves larger, more expensive jobs, focusing on permanent exclusion of animals, while pest control is more about routine treatments. Wildlife control can sometimes bring in high-ticket jobs, with Bill mentioning projects that have reached up to $70,000.SEO and Marketing: Bill credits much of Skedaddle’s success to a strong investment in SEO and online marketing. After moving away from Yellow Pages ads, Skedaddle now relies on a combination of SEO, local pages, Google Business Profiles, and Google Ads to acquire customers. Bill shared that their website now receives over 100,000 hits a month, with a large portion of traffic coming from the U.S.Franchising and Scaling: Skedaddle’s franchise model helps smaller pest control operators scale by offering comprehensive support, branding, and operational systems. Bill emphasized the importance of hiring good people, treating employees well, and building a strong team. Franchisees benefit from Skedaddle’s proven model, which includes wildlife control, pest control, Christmas decorating, mosquito control, and attic restoration services.Bill Dowd, Founder of Skedaddle:LinkedIn: https://www.linkedin.com/in/williamdowd/Skedaddle Franchise: https://skedaddlefranchise.com/Skedaddle Wildlife: https://www.skedaddlewildlife.com/Danny Leibrandt, Founder of Pest Control SEO:Facebook: https://facebook.com/DannyLeibrandtLinkedIn: https://linkedin.com/in/dannyleibrandt/Twitter: https://twitter.com/DannyLeibrandtWebsite: https://dannyleibrandt.comPest Control SEO Podcast Platforms:YouTube: https://www.youtube.com/@PestControlSEO/podcastsSpotify: https://open.spotify.com/show/1TCL0LhZbsJS6mzanqnnT1?si=7d918c77a6234ce2Apple Podcasts: https://podcasts.apple.com/us/podcast/pest-control-seo-podcast/id1741176782Amazon Music: https://music.amazon.com/podcasts/e0bb5254-5d6c-4940-8211-085157cc1239/pest-control-seo-podcastAudible: https://www.audible.com/podcast/Pest-Control-SEO-Podcast/B0D1FCN28S?action_code=ASSGB149080119000H&share_location=pdpPodcast Chapters:00:00 Introduction and Background04:54 The Birth of Skedaddle11:31 All About Wildlife Control19:04 The Power of SEO28:06 SEO Agency vs. In-House39:44 The Future of Skedaddle42:17 Building a Personal Brand51:24 Hiring Good People56:58 The Power of Customer Service#localmarketing #localbusiness #localseo #seo #marketing #pestcontrol #pestcontrolseo #pestcontrolmarketing...more
FAQs about Pest Control SEO Podcast:
How many episodes does Pest Control SEO Podcast have?
The podcast currently has 28 episodes available.