Build a Big Podcast - Marketing for Podcasters (A Podcast on Podcasting)

Phil Donahue vs. Rush Limbaugh (Big Podcast Insider Issue 195)


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Unlock powerful podcasting tips, from mastering interviews to creating online radio stations, and learn how to amplify your message in this episode of Build a Big Podcast!

Topics covered in this episode:​

  • Phil Donahue and Oprah Winfrey
    • Phil Donahue's Impact on Daytime Talk Shows
    • Oprah Winfrey's Acknowledgment of Donahue
    • Encouragement to Engage Listeners
    • Reference to Phil Donahue and David Letterman Interview
  • Own Your Niche
    • Concept of Niche Ownership in Podcasting
    • Examples of Podcasters Adopting Words on Wordnik
    • Benefits of Word Adoptions for Engagement and SEO
  • Larry King's Interview Preparation
    • Claim: Larry King Never Prepared for Interviews
    • Discussion on Authenticity vs. Preparation
    • Comparison with other Professionals (e.g., Guitarist Yngwie Malmsteen)
    • Advice on Traditional and Non-Traditional Preparation
  • Apple Podcasts Web Edition
    • Benefits for Non-Apple Device Users
    • Increased Accessibility for Listeners
  • Creating an Online Radio Station
    • Introduction to Radioize
    • Benefits of Online Radio Stations for Podcasters
    • Different Use Cases: Music, Fitness, Comedy
  • The Gang Run Printing Method
    • Explanation of Gang Run Concept
    • Advantages in Cost and Time Efficiency
    • Advice on Scheduling Multiple Podcast Episodes for Recording
  • Top 50 Podcasts in the United States
    • Trends in Top Podcasts
    • Advice Against Chasing Charts
    • Emphasis on Authentic Content Creation

Episode Timestamps

  • 04:47 Engaging with your audience create impactful podcasts
  • 09:11 The importance of authenticity in podcasting interviews 
  • 10:23 Preparation is key ...
  • 15:33 Using podcast programming to drive traffic
  • 16:17 Increase live interaction for your podcast by using this tool
  • 20:01 New podcast content, including entertainment and talk
  • 24:29 Gratitude for you

The Newsletter for Podcasters

  • Big Podcast Insider - Weekly Podcasting Newsletter ​

This episode of Build a Big Podcast is brought to you by Riverside ...​

Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.​​

About this episode of Build a Big Podcast:​

This is the audio companion to Issue 195 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. On this episode, I dive into where the money is made in podcasting. how to get more reviews (and subscribers) for your podcast, podcast hosting, and more.   ​

Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click.​

Want more help growing your podcast audience?

  • Big Podcast Extra - Podcasting Tips
  • Big Podcast AMP (Audio Monetization Program)
...more
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