When a client approached Stephanie Postell">Stephanie Postell with a job offer in HVAC marketing during her time as a personal trainer, she had no idea where this journey would take her. Today, about ten years later, she and her husband own and operate Anchor Heating and Air">Anchor Heating and Air in Charleston, South Carolina.

The road to get there wasn’t easy, but the former kindergarten teacher stuck to a principle that she’s paying forward to other prospective business owners — be stubborn.

Stephanie shares how she planned for Anchor’s success from day one by creating foundational procedures, pricing appropriately, and keeping a teaching mentality.

Join us as we discuss:

- (6:26) Pivoting a teaching background into technician training 

- (15:20) Pricing, appearance, and leaving a lasting impression

- (22:48) Why you need to plan for success from day one

- (28:29) Owning mistakes and empowering a teambuilding culture

Check out these resources we mentioned during the podcast:

- Stephanie Postell">Stephanie Postell

- Anchor Heating and Air">Anchor Heating and Air

- Nexstar Network">Nexstar Network

- Torch Network">Torch Network

You can find this interview and many more by subscribing to Toolbox of the Trades on Apple Podcasts">Apple Podcasts, on Spotify">Spotify, or here">here.

Know a business that could use a bit of muscle from ServiceTitan? Refer them here!">Refer them here!

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