When a client approached Stephanie Postell with a job offer in HVAC marketing during her time as a personal trainer, she had no idea where this journey would take her. Today, about ten years later, she and her husband own and operate Anchor Heating and Air in Charleston, South Carolina.

The road to get there wasn’t easy, but the former kindergarten teacher stuck to a principle that she’s paying forward to other prospective business owners — be stubborn.

Stephanie shares how she planned for Anchor’s success from day one by creating foundational procedures, pricing appropriately, and keeping a teaching mentality.

Join us as we discuss:

- (6:26) Pivoting a teaching background into technician training 

- (15:20) Pricing, appearance, and leaving a lasting impression

- (22:48) Why you need to plan for success from day one

- (28:29) Owning mistakes and empowering a teambuilding culture

Check out these resources we mentioned during the podcast:

- Stephanie Postell

- Anchor Heating and Air

- Nexstar Network

- Torch Network

You can find this interview and many more by subscribing to Toolbox of the Trades on Apple Podcasts, on Spotify, or here.

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