How can we get the most out of prefix analytics? And how can everyone use them to their best? Bryan and Karo talk about Prefix-analytics for the everyman.

Key Links:

•Karo Chakhlasyan of Chartable

•Article: https://soundsprofitable.com/update/prefix-analytics-----

Are you using prefix analytics?

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Credits:

•Hosted by Bryan Barletta of Sounds Profitable - [email protected]

•Audio engineering by Ian Powell

•Executive produced by Evo Terra of Simpler Media

•Special thanks to James Cridland of Podnews

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EP 24

Bryan: Prefixes data and you that's what we're talking about this week on Sounds Profitable with me, Bryan Barletta.

This episode of Sounds Profitable is brought to you by pod sites, podcast, attribution, go to pod sites.com for more information.

I know that you're listening to Sounds Profitable because podcast ad tech is important to you, but it's important to me that you are kept up to date on the latest news from the entire podcast industry to help with that. Here's what happened last week. No matter when you're listening from James Cridland at Podnews.

An article all about podcast, prefix analytics and their value. It's in the description for you to check out. But I never really got into who it was for and how useful this data can be for Johnny podcaster. So I spoke to Karo Chakhlasyan of charitable to get into the nitty-gritty of how these analytics are, not just for the big podcasters, but for anyone with a desire to learn and take them.

Karo: Thank you so much for the opportunity to, um, chat with you about this. Thank you so much for the invite. Congratulations on all your success. It's amazing to see what you've done in such a little time. And I can't wait to see, uh, what happens, uh, in the coming months with you. Oh, that means a lot. I know the context of this is kind of like an extension of that article you wrote about analytic prefix.

The article does a really good job of explaining what it is. Right. And, you know, I think I've explained it more to then, uh, almost, uh, the entire city of Pasadena has fingers and toes. Right. So I think if you don't mind just kind of reiterating that might kind of get a good picture. So right. The analytic prefix, the way I always explain it's a piece of code goes on the RSS.

Reason why that's important. RSS feed is distributed essentially everywhere, right? I mean, more or less is prefixed as acting as...