In this throwback episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Kate Bradley-Chernis, Co-Founder and CEO of Lately. Kate explains how AI can be one of your greatest tools for content creation and marketing. 

Episode Highlights:

Kate talks about her music background and her experience being in a radio station. (3:18)

Kate shares that she used to own a marketing agency. (12:28)

Kate shares how a medical condition led her to first use a dictation software and why it was a game changer for her. (17:07)

Kate shares her background and how she started her first company. (24:40)

Kate explains why Lately is working successfully. (29:15)

Kate talks about how to make sure you have the correct content system. (36:41)

Kate shares what she does after leading people to their successful path. (45:06)

Kate shares the most magical questions that are very important. (48:29)

Kate explains the biggest mistakes she sees people make when creating content. (50:49)

Kate talks about her motivation to overcome all the challenges she has faced in the past. (54:58)

Tweetable Quotes:

“So the goal is to help you, any brand, any person create more effective social media messaging, that actually gets people to click or reshare in a way that you can, you can track it.” - Kate Bradley-Chernis

“Content that moves people moves mountains, it just does, and are you doing that? If you're not, then you're winking in the dark. That's an old marketing adage. Nobody can see it.” - Kate Bradley-Chernis

“Set yourself up for success and put yourself in the position to do the things you do best and surround yourself with people who can fill in the blanks for you.” - Kate Bradley-Chernis

Resources Mentioned:

Kate Bradley-Chernis LinkedIn

Lately

David Carothers

Kyle Houck

Florida Risk Partners

The Extra 2 Minutes