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In this episode, I’m joined by the incredible Vanessa Joy to unpack the biggest money mistakes photographers are making, why so many are underpricing themselves, and how to finally step into higher-end pricing with confidence. We also dive into the untapped marketing strategies that are working right now to book high-end clients, and the CEO mindset shifts you need once you start raising your pricing!
We cover:
Pricing mistakes photographers make (and how to fix it)
Why photographers struggle to confidently raise their rates
The money habits keeping you stuck at $3K weddings
The underrated marketing strategy that actually books higher-end weddings
How to shift from thinking like a photographer to thinking like a CEO
If you’re ready to stop undercharging, attract luxury clients, and run your business like the CEO it deserves, this episode is your roadmap!
📸 Connect with me here:
👉 Instagram - https://www.instagram.com/racheltraxler/
🌞 Photography Business Coaching - https://racheltraxler.com/apply
🌞 Done-for-you Funnels for Photographers - https://racheltraxlerr.thrivecart.com/done-for-you-funnels-for-photographers/
🌞 That Photography Group Community - https://www.facebook.com/groups/racheltraxlereducation
👉 Vanessa Joy Instagram - https://www.instagram.com/vanessajoy/
sign up to be a Rachel Traxler Affiliate - https://racheltraxler.com/affiliates
By Rachel Traxler5
6060 ratings
In this episode, I’m joined by the incredible Vanessa Joy to unpack the biggest money mistakes photographers are making, why so many are underpricing themselves, and how to finally step into higher-end pricing with confidence. We also dive into the untapped marketing strategies that are working right now to book high-end clients, and the CEO mindset shifts you need once you start raising your pricing!
We cover:
Pricing mistakes photographers make (and how to fix it)
Why photographers struggle to confidently raise their rates
The money habits keeping you stuck at $3K weddings
The underrated marketing strategy that actually books higher-end weddings
How to shift from thinking like a photographer to thinking like a CEO
If you’re ready to stop undercharging, attract luxury clients, and run your business like the CEO it deserves, this episode is your roadmap!
📸 Connect with me here:
👉 Instagram - https://www.instagram.com/racheltraxler/
🌞 Photography Business Coaching - https://racheltraxler.com/apply
🌞 Done-for-you Funnels for Photographers - https://racheltraxlerr.thrivecart.com/done-for-you-funnels-for-photographers/
🌞 That Photography Group Community - https://www.facebook.com/groups/racheltraxlereducation
👉 Vanessa Joy Instagram - https://www.instagram.com/vanessajoy/
sign up to be a Rachel Traxler Affiliate - https://racheltraxler.com/affiliates

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