Profitable Women

In today's episode, I'm exploring the essential theme of alignment across all facets of life, from relationships to business and finances. Inspired by a thought-provoking reel from relationship expert Max Trombley, I'm examining how stepping back from our daily routines can help us recognize areas that are out of alignment before reaching a breaking point.

I'm also sharing about reclaiming the power over our own happiness rather than relying on external factors or individuals. By cultivating goodness in our lives, no matter how small the gesture, we can start nurturing the life and business we aspire to achieve today. Let's embrace the concept of living fully now rather than postponing happiness for some elusive future.

In this episode, I cover:

• How to identify areas where your actions and goals are out of alignment and learn practical strategies to realign them
• How to shift your perspective, build self-trust, and find joy in the present rather than waiting for external circumstances to change
• Practical strategies like hosting a "money date" to positively engage with your finances and conducting weekly check-ins to identify what truly energizes or drains you

Connect with Sheila:

• Follow on Instagram @sheila.hansen.cpa
• Check out our website https://www.hansenllc.net

Make sure to hit subscribe/follow so you never miss a convo!

Find the complete show notes here: https://www.hansenllc.net/alignment

Resources & Links:

• Explore the upcoming round of Profit Shift
• Join our newsletter, Profitable Women Mindset
• Learn more about our Services

Mentioned in this episode:

Profit Shift Fall 2026

Are you tired of trying to force your business into one-size-fits-all financial formulas? It’s time to stop chasing someone else’s version of success and build a business that actually supports your life.

In today's episode, I'm sharing my journey of aligning my business strategies with my human design patterns, which has led to greater clarity, ease, and profitability. You'll hear about the pivotal moment when I learned to wait for invitations, attracting ideal clients even during tough times. Personal and professional fulfillment can come from creating a business model that truly resonates with who you are.

In this episode, I cover:

• How building a business strategy that resonates with one's energy can lead to both personal and professional fulfillment
• The importance of surrounding yourself with positive energy to support your visions
• Why embracing rest is productive and how it can lead to overcoming burnout and finding balance in a high-energy world

Connect with Sheila:

• Follow on Instagram @sheila.hansen.cpa
• Check out our website https://www.hansenllc.net

Make sure to hit subscribe/follow so you never miss a convo!

Find the complete show notes here: https://www.hansenllc.net/human-design

Resources & Links:

• Learn more about Rhannon Janke
• Get Your Human Design Chart
• Explore the upcoming round of Profit Shift
• Join our newsletter, Profitable Women Mindset
• Learn more about our Services

Mentioned in this episode:

Profit Shift Fall 2026

Are you tired of trying to force your business into one-size-fits-all financial formulas? It’s time to stop chasing someone else’s version of success and build a business that actually supports your life.

In today's episode, I transform the intimidating concept of retirement planning into an empowering tool for business owners. Whether you're just starting out or have been in business for years, this episode promises to equip you with practical strategies to align your business with your retirement goals.

It's not about waiting for the "right time" to save; it's about taking consistent, strategic steps now for a brighter financial future. Tune in and gain the confidence to take charge of your financial destiny, making your business the cornerstone of a fulfilling retirement.

In this episode, I cover:

• How your business can be a powerful tool for building long-term wealth and financial security
• Why starting your retirement planning now can make the process less daunting and more rewarding
• Practical steps to begin securing your financial future, even if your business income varies

Connect with Sheila:

• Follow on Instagram @sheila.hansen.cpa
• Check out our website https://www.hansenllc.net

Make sure to hit subscribe/follow so you never miss a convo!

Find the complete show notes here: https://www.hansenllc.net/fund-your-retirement

Resources & Links:

• Explore the upcoming round of Profit Shift
• Join our newsletter, Profitable Women Mindset
• Learn more about our Services

Mentioned in this episode:

Profit Shift Fall 2026

Are you tired of trying to force your business into one-size-fits-all financial formulas? It’s time to stop chasing someone else’s version of success and build a business that actually supports your life.

In this episode, I’m sharing how finding out that I was going to be a mother to a daughter led me to explore the often-overlooked power of feminine energy in a world largely driven by masculine ideals.

This episode is a heartfelt reflection on embracing this softer strength and understanding how it reshapes our lives and businesses. I share my journey of unlearning old conditioning and trusting in the natural rhythms of life, inviting you to consider how true abundance really comes from nurturing our energy to give from a place of overflow.

In this episode, I cover:

• The profound process of unlearning conditioned behaviors, understanding our natural rhythms, and redefining abundance
• The true meaning of abundance—where profitability is about nurturing our energy to give from a place of overflow rather than depletion
• The importance of stepping away from rigid structures and embracing the unstructured, playful nature of feminine energy

Connect with Sheila:

• Follow on Instagram @sheila.hansen.cpa
• Check out our website https://www.hansenllc.net

Make sure to hit subscribe/follow so you never miss a convo!

Find the complete show notes here: https://www.hansenllc.net/feminine-energy/

Resources & Links:

• Explore the upcoming round of Profit Shift
• Join our newsletter, Profitable Women Mindset
• Learn more about our Services

Mentioned in this episode:

Profit Shift Fall 2026

Are you tired of trying to force your business into one-size-fits-all financial formulas? It’s time to stop chasing someone else’s version of success and build a business that actually supports your life.

In this episode, I explore the profound connection between money, security, and our internal sense of safety. I'm sharing personal insights from my path of healing and self-discovery, highlighting the misconception that financial success alone equates to security.

Tune in to discover the vital role of internal acceptance, how it shapes our foundation for financial freedom, and the significance of setting boundaries and crafting supportive environments.

In this episode, I cover:

• The myth that money alone can guarantee safety and the profound link between financial freedom and internal peace
• The essential process of embracing inner acceptance before seeking external validation
• Practical steps to cultivate safety both internally and externally, underscoring the importance of self-care and boundaries

Connect with Sheila:

• Follow on Instagram @sheila.hansen.cpa
• Check out our website https://www.hansenllc.net

Make sure to hit subscribe/follow so you never miss a convo!

Find the complete show notes here: https://hansenllc.net/financial-freedom

Resources & Links:

• Explore the upcoming round of Profit Shift
• Join our newsletter, Profitable Women Mindset
• Learn more about our Services

Mentioned in this episode:

Profit Shift Fall 2026

Are you tired of trying to force your business into one-size-fits-all financial formulas? It’s time to stop chasing someone else’s version of success and build a business that actually supports your life.

Starting a business can be a daunting journey, and doing it while managing the whirlwind of family life is even more challenging. My story begins with a pivotal moment in 2016 and the decision to launch my own business venture.

This episode is all about looking back and sharing the honest numbers behind my eight-year journey, offering a unique perspective on growing a business deliberately and sustainably. From the early stages of juggling clients and young kids to the critical transitions that shaped my path, this episode is an inspiration for anyone seeking to align their professional and personal lives.

In this episode, I cover:

• The significance of hiring support and streamlining operations, which set the stage for ongoing success
• How my business thrives on a model that maintains a 70% gross profit margin, allowing me to prioritize family and personal values
• Looking back on 8 years of slow, steady, and value-driven growth

Connect with Sheila:

• Follow on Instagram @sheila.hansen.cpa
• Check out our website https://www.hansenllc.net

Make sure to hit subscribe/follow so you never miss a convo!

Find the complete show notes here: https://www.hansenllc.net/looking-back/

Resources & Links:

• Explore the upcoming round of Profit Shift
• Join our newsletter, Profitable Women Mindset
• Learn more about our Services

Mentioned in this episode:

Profit Shift Fall 2026

Are you tired of trying to force your business into one-size-fits-all financial formulas? It’s time to stop chasing someone else’s version of success and build a business that actually supports your life.

In this episode, I'm reflecting on key turning points that have shaped my business journey through the years. I'm sharing the two transformative concepts that have not only impacted my financial success but have also brought significant changes to my mindset and daily life.

The first turning point was addressing the underlying beliefs that keep us stuck, which requires more than just solving surface-level problems. The second major turning point was learning to ask for specific help and investing in targeted expertise that addressed my areas of struggle, such as mindset coaching, therapy, sales training, and system optimization. The lesson here is that targeted help in crucial areas can create a lasting impact, fostering growth and self-sufficiency in business management.

In this episode, I cover:

• The deep-seated beliefs that kept me stuck and seeking specific, expert assistance in areas like mindset coaching, therapy, and sales training led to meaningful change
• How these key turning points have not only transformed my life but also the lives of my clients
• Investing in specific help to set up systems and tools, my clients experienced a shift from fear and avoidance to empowerment and confidence, which allows them to lead their businesses with intention and insight

Connect with Sheila:

• Follow on Instagram @sheila.hansen.cpa
• Check out our website https://www.hansenllc.net

Make sure to hit subscribe/follow so you never miss a convo!

Find the complete show notes here: https://www.hansenllc.net/key-turning-points/

Resources & Links:

• Explore the upcoming round of Profit Shift
• Join our newsletter, Profitable Women Mindset
• Learn more about our Services

Mentioned in this episode:

Profit Shift Fall 2026

Are you tired of trying to force your business into one-size-fits-all financial formulas? It’s time to stop chasing someone else’s version of success and build a business that actually supports your life.

Jayde Reilly, the dynamic force behind Midwest Herdsman, joins us to share her remarkable journey of transformation from avoidance to empowerment in her business. Jayde candidly recounts her early struggles with financial management and her transformative experience with the Profit Shift program, which helped her gain the clarity and skills necessary to strategically price her services and enhance the profitability of her ag marketing venture.

Within the supportive environment of the Profit Shift program, participants, including Jayde, learned to confront their financial data head-on, transforming uncertainty into confidence. By focusing on high-profit projects and making informed decisions, these women were able to reshape their business strategies for greater fulfillment and efficiency.

In this episode, we cover:

• Jayde's courageous decision to join the Profit Shift program and the remarkable clarity she's gained in planning her services strategically
• Why the small group format of the business coaching program, Profit Shift, offered participants, including Jayde, individualized attention that allowed them to align their professional goals with personal aspirations
• The value of shared insights in a group setting, especially in tackling common hurdles like pricing and mindset shifts, and highlight the financial roadmap exercise as a pivotal tool for setting and adapting business objectives
• The importance of a supportive environment like the Profit Shift program, where participants learn to confront their financial data head-on, transforming from avoidance to empowerment

Connect with Jayde:

• Check out her website
• Follow her on Instagram
• Connect on Facebook

Connect with Sheila:

• Follow on Instagram @sheila.hansen.cpa
• Check out our website https://www.hansenllc.net

Make sure to hit subscribe/follow so you never miss a convo!

Find the complete show notes here: https://www.hansenllc.net/from-avoidance-to-empowerment/

Resources & Links:

• Episode 31: A Client Story Gaining Financial Clarity with Alyssa Walsh
• Explore the upcoming round of Profit Shift
• Join our newsletter, Profitable Women Mindset
• Learn more about our Services

Mentioned in this episode:

Profit Shift Fall 2026

Are you tired of trying to force your business into one-size-fits-all financial formulas? It’s time to stop chasing someone else’s version of success and build a business that actually supports your life.

We're getting personal in today's episode. Picture this: you're navigating the chaos of running a solo business while juggling the demands of family life during a global pandemic. It's the perfect recipe for burnout.

In this episode, I'm sharing my journey out of burnout and setting boundaries to rebuild my accounting business. The journey wasn't always clear, but taking the first step toward transformation was vital. Through the support of a business coach and therapy, I redefined my business model and mindset, which allowed me to revamp my services, streamline operations, and rediscover joy in my work, all while keeping family at the core.

In this episode, I cover:

• The power of confronting fears, redefining boundaries, and overcoming burnout
• How seeking support from a business coach and starting therapy taught me to raise my rates and prioritize alignment over hustle, ultimately creating a business that aligns with my values and allows me to spend quality time with my family
• The transformative impact of delegating responsibilities and consulting experts to lighten your load while acknowledging that rest is not a weakness but a vital component of productivity
• How to recognize burnout as a signal for change and take the first steps toward a balanced life and business

Connect with Sheila:

• Follow on Instagram @sheila.hansen.cpa
• Check out our website https://www.hansenllc.net

Make sure to hit subscribe/follow so you never miss a convo!

Find the complete show notes here: https://www.hansenllc.net/burnout/

Resources & Links:

• Explore the upcoming round of Profit Shift
• Join our newsletter, Profitable Women Mindset
• Learn more about our Services

Today, I have a fellow CPA, Erica Goode, on the podcast to talk about her 15hr work week and how she has created space for all the other things she wants to be doing in life. Her story is such a great example of why we start our businesses in the first place and ensure we have our priorities set for the things we want to do.

In this episode, Erica shares her story of leaving behind the rigidity of the 9-to-5 grind to craft a business that beautifully aligns with her personal life by working a 15hr work week. She opens up about the importance of setting boundaries to avoid burnout and how she's grown her business at a pace that fits her children's schedules.

We explore the liberating concept of embracing unconventional business growth. We emphasize the significance of listening to one's own heart rather than external pressures and creating a work-life balance that suits individual needs.

In this episode, we cover:

• The critical importance of aligning business goals with personal aspirations, particularly for those approaching significant life changes like retirement
• Benefits of maintaining a smaller client base to foster deeper relationships and the magic of time blocking as a strategy to achieve a 15hr work week
• Societal pressures that glorify relentless ambition and overwork, especially within the CPA industry, and realizations about redefining success on our own terms
• The importance of listening to one's own heart, understanding unique talents, and creating a fulfilling career path tailored to individual needs

Connect with Erica:

• Check out her website
• Follow her on LinkedIn
• Listen to her Podcast

Connect with Sheila:

• Follow on Instagram @sheila.hansen.cpa
• Check out our website https://www.hansenllc.net

Make sure to hit subscribe/follow so you never miss a convo!

Find the complete show notes here: https://www.hansenllc.net/15hr-work-week/

Resources & Links:

• Explore the upcoming round of Profit Shift
• Join our newsletter, Profitable Women Mindset
• Learn more about our Services