Pursuing HER Purpose

Pursuing HER Purpose

By Abby, Amy & KatBusinessEntrepreneurship
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Pursuing HER Purpose episodes

  • 57. The Episode on Burnout

    Are you feeling the weight of anxiety, fatigue, or sleepless nights? Maybe you’ve been lacking creativity or just have that numbness about life? You may be feeling burnout, and this is so easy to fall into if you aren’t proactive. At Pursuing HER Purpose, we know that burnout could literally be just a step away, which is why we are talking about this important topic today. We want you to focus on what you can control, to get clear on your expectations, your work-life integration, and realize that you need to be very clear on your personal values and what really matters most to you. 

    In this episode, you’ll hear our tips and strategies for overcoming and preventing burnout, and if you have not yet taken our values assessment, make sure to head over to https://www.pursuingherpurpose.com/blog/findingyourvalues,  as determining your values will be key in this process.

    We’d love to hear how you’ve used these strategies and resources to avoid burnout in your own life, so be sure to let us know over on Instagram, @pursuingherpurpose! 

    10% off at BETTERHELP: https://www.betterhelp.com/herpurpose


    Links & Resources:

    How to Discover Your Core Values

    Kat’s Blog Post on Burnout

    Episode 41: Behind the Scenes (BTS) - Strategies to Avoid Burnout

    Let’s connect! 

    Purposeful Week Planner: https://www.pursuingherpurpose.com/shop

    Our WEBSITE: https://www.pursuingherpurpose.com

    INSTAGRAM: https://www.instagram.com/pursuingherpurpose/

    MEET AMY: http://instagram.com/ameskiefer/

    MEET KAT: https://www.instagram.com/kat.herro/ 

    MEET ABBY: http://instagram.com/abbyrosegreen/

    36 min
  • 56. The Power of Asking for What You Want with Jacqueline Hawk

    It’s Kat here, and today I’m so excited to introduce you to my new friend, Jacqueline Hawk. Jacqueline is a certified coach, corporate veteran and a mother, and in this episode, she helps with a simple (yet powerful!) thing, which is how to ask for what you actually want. 

    This is a skill that can help with the gender pay gap, The Great Resignation, and with your mental health. Today, Jacqueline reveals how you can use her “Power of the Ask” 4-step system in real life scenarios, and it will not only help you ask for what you want, but you will feel deserving of it, which is so key. 

    We’d love to hear about your experiences in using this information to ask for what you want, and be sure to share it with us on Instagram, @poweroftheask and @pursuingherpurpose! 

    MEET Jacqueline: https://www.instagram.com/poweroftheask/

    10% off at BETTERHELP: https://www.betterhelp.com/herpurpose


    Links & Resources:

    Jacqueline’s Website & Instagram

    Join Power of the Ask™ Academy 

    Contact Jacqueline About Live Workshops & Trainings

    Jacqueline's Daily Powerful Ask Journal

    Let’s connect!

    Purposeful Week Planner: https://www.pursuingherpurpose.com/shop

    Our WEBSITE: https://www.pursuingherpurpose.com

    INSTAGRAM: https://www.instagram.com/pursuingherpurpose/

    MEET AMY: http://instagram.com/ameskiefer/

    MEET KAT: https://www.instagram.com/kat.herro/ 

    MEET ABBY: http://instagram.com/abbyrosegreen/

    40 min
  • 55. Behind the Scenes (BTS) - How We Launched Our Second Course

    It’s time for another Behind the Scenes (BTS) episode, which as you know, are some of our favorite ones to record, especially when things are happening real time here at Pursuing HER Purpose! Today’s episode is a peek under the hood, as we dive into what has happened in the month of June (so far). Obviously, the biggest thing this month has been the launch of our brand new program, Purposeful Podcast, which takes you from A to Z of starting your very own podcast, including equipment, to episode writing, growth, monetization and all of the strategies that we use with our different podcasts.

    You’ll hear it all today, like how the community aspect of this course developed, the strategies we used for this latest launch and the results we generated, including numbers like sales and the conversation rate. We also share what the next phase of Pursuing HER Purpose looks like, and how we’ll be backing away from content creation and moving into a growth and marketing phase where we focus on connecting with more of the right people for our brand! 

    Do you know someone who has been thinking about starting their own business, or wishing that they could launch their very own podcast? As we enter this new phase, we would be so honored if you shared us with them. It could be one of our podcast episodes that you really liked and resonated with you, or an Instagram post or Instagram Reel that might speak to them. Whatever it is, we just believe so much in the power of word of mouth, and would be so grateful as doing this would really help us out! 

    10% off at BETTERHELP: https://www.betterhelp.com/herpurpose

    Let’s connect!

    Purposeful Week Planner: https://www.pursuingherpurpose.com/shop

    Our WEBSITE: https://www.pursuingherpurpose.com

    INSTAGRAM: https://www.instagram.com/pursuingherpurpose/

    MEET AMY: http://instagram.com/ameskiefer/

    MEET KAT: https://www.instagram.com/kat.herro/ 

    MEET ABBY: http://instagram.com/abbyrosegreen/

    32 min
  • 54. Purposeful Podcast: How to Connect with Your Community

    Today we’re continuing our look at podcasting and talking about the passion and purpose behind it. We want to shine a light on the purpose we each feel when we’re creating our podcasts, and hopefully this episode will serve as inspiration for you and a nudge in the right direction if you’re sitting on a dream of your own. We’re sure that some of the questions we asked ourselves are ones that you are asking yourself right now too! 

    If you are feeling the same tugs and voids in your life that we talk about in this episode, and a podcast is something you feel you are being called to try. If it is, then we encourage you to take our lead and take that leap! Our new course, Purposeful Podcast opens today, June 21st, if you’re listening to this episode the day it goes live. It’s only open for a very short time though, as we close our doors on Thursday, June 23rd. If you are interested in giving podcasting a try, this is your opportunity! We’ll cut through all the confusion and show you exactly how between the 3 of us we’ve launched 4 successful podcasts. Come share your voice and support your future community in a way that only you can. Head on over to http://purposefulpodcastcourse.com/ today and join us to lock in the lowest price that we will ever have for this program! Don’t forget, the first 50 people who join will get a physical workbook mailed directly to them. We can’t wait to see you inside and see your passion-filled podcast get out to the world! 

    Lastly, if you’re finding our content and the work we do here at Pursuing HER Purpose helpful and meaningful to you, it would mean so much to us as a small business if you could leave a review on Apple Podcasts!

    Links & Resources:

    Join Purposeful Podcast Now (Cart is Only Open Until Thursday June 23rd)!

    Episode 53: Would a Podcast Work for Your Business?

    HERself & TTC Society Podcasts

    Abby’s Appearance  on The Lucky Few Podcast

    Let’s connect!

    Purposeful Week Planner: https://www.pursuingherpurpose.com/shop

    Our WEBSITE: https://www.pursuingherpurpose.com

    INSTAGRAM: https://www.instagram.com/pursuingherpurpose/

    MEET AMY: http://instagram.com/ameskiefer/

    MEET KAT: https://www.instagram.com/kat.herro/ 

    MEET ABBY: http://instagram.com/abbyrosegreen/



    22 min
  • 53. Would a Podcast Work for Your Business?

    Podcasting has really taken off in the past couple of years, and this may leave you wondering if you should start a podcast and if having one could work for your business. As you probably know by now, at Pursuing HER Purpose we love podcasts, and today we want to answer these questions for you! 

    In this episode you’ll hear what is happening in the podcast industry, particularly with female listenership, why all three of us love podcasting so much, and the different ways to monetize a podcast (even with a newer podcast in a narrow niche). We share our experiences in launching and running multiple podcasts now, and how podcasting can position you as an authority in your field of expertise and lead to tremendous opportunities, as it has for Amy! 

    If you have a podcast on your heart and a message you just know the world needs to hear, we would love to have you in the first group of our Purposeful Podcast Course. This course will walk you through exactly how to make and launch a podcast, and you’ll have the opportunity to join very soon, on June 21st! For the first 50 people that join, we’re going to send you a physical workbook with your order, as we have done with our Purposeful Business students, and this will expand on what you learn inside the course. Our Purposeful Business students will have first dibs to join, and then we are going to open spots to our waitlist that you can sign up for at https://view.flodesk.com/pages/6261bd1546c9ddac82188a5f! 

    Lastly, if you’re finding our content and the work we do here at Pursuing HER Purpose helpful and meaningful to you, it would mean so much to us as a small business if you could leave a review on Apple Podcasts! 

    10% off at BETTERHELP: https://www.betterhelp.com/herpurpose


    Links & Resources:

    Get On The Waitlist For Our New Podcasting Course, Purposeful Podcast - Cart Opens June 21st!

    Buzzsprout Podcast Statistics and Data [May 2022]

    ​​Episode 52: Five Strategies to Make Content Creation Easier

    Let’s connect!

    Purposeful Week Planner: https://www.pursuingherpurpose.com/shop

    Our WEBSITE: https://www.pursuingherpurpose.com

    INSTAGRAM: https://www.instagram.com/pursuingherpurpose/

    MEET AMY: http://instagram.com/ameskiefer/

    MEET KAT: https://www.instagram.com/kat.herro/ 

    MEET ABBY: http://instagram.com/abbyrosegreen/

    23 min
  • 52. Five Strategies to Make Content Creation Easier

    Here at Pursuing HER Purpose we wholeheartedly understand the demand that constant content creation can require of you, which is why we want to tackle this topic today. In this episode, we share our 5 tried and true strategies for making content creation just a little bit easier, because creating content should be fun (and not a grind)! 

    If part of your future content creation strategy involves a podcast, make sure to sign up to the waitlist for our Purposeful Podcast Course launching this summer at https://view.flodesk.com/pages/6261bd1546c9ddac82188a5f! You’ll be the first to know more tips that are specific to podcasting, and you’ll have the opportunity to access our course, which is an A to Z roadmap of how to start a podcast. As well, If you are one of the people who gets in first, you will receive a printed workbook with your order, which will give you a tangible checklist to use along the way! 

    Lastly, If you’re finding our content and the work we do here at Pursuing HER Purpose helpful and meaningful to you, it would mean so much to us as a small business if you could leave a review on Apple Podcasts! 

    Links & Resources:

    Get On The Waitlist For Our New Podcasting Course, Purposeful Podcast! 

    Episode 36: The State of Working Motherhood

    Episode 19 with Mike Ganino (on Storytelling) 

    Flodesk

    Let’s connect!

    Purposeful Week Planner: https://www.pursuingherpurpose.com/shop

    Our WEBSITE: https://www.pursuingherpurpose.com

    INSTAGRAM: https://www.instagram.com/pursuingherpurpose/

    MEET AMY: http://instagram.com/ameskiefer/

    MEET KAT: https://www.instagram.com/kat.herro/ 

    MEET ABBY: http://instagram.com/abbyrosegreen/

    24 min
  • 51: Building a Business from the Ground up on YouTube with Andrew and Emma Hubbard

    It’s Kat here, and today I am so thrilled to introduce you to Andrew and Emma Hubbard, the co-founders of Brightest Beginning, an online community and educational hub that teaches parents about everything from early development, sleep, teething, eating and potty training. 

    Emma is a pediatric occupational therapist with over 10 years of clinical experience, and her husband Andrew is also the founder of Hubbard Digital, a leading marketing and education company that specializes in Facebook and Instagram Ads. Andrew and I actually used to work together at the last company I was with, and he is the brains behind supporting that business to reach multiple 7-figures in revenue per year. Since then, he has ventured into the world of YouTube, supporting Emma to reach over 191,000 subscribers in less than 2 years! 

    You’re going to hear all about how they’ve grown their YouTube channel and business, and what to consider if you are a content creator looking to maximize results using that platform, or what to do if you’re considering becoming a content creator. If you think YouTube is “too saturated”, it’s not, and Andrew gives a great answer on why this is!  Andrew and Emma give some excellent reasons for why you just need to get started if you’ve been on the fence about publishing on YouTube, what they’ve done to build a business using the platform (from the ground up!), getting comfortable taking risks, what to do to prevent burnout, and so much more. I am so inspired by their story, and I hope you are as well! 

    If you’re finding our content and the work we do here at Pursuing HER Purpose helpful and meaningful to you, it would mean so much to us as a small business if you could leave a review on Apple Podcasts! 

    Meet Emma: https://www.instagram.com/brightest.beginning/ 

    10% off at BETTERHELP: https://www.betterhelp.com/herpurpose 

    Links & Resources:

    Their Website, Blog & Courses 

    YouTube Channel & Instagram

    Let’s connect!

    Purposeful Week Planner: https://www.pursuingherpurpose.com/shop

    Our WEBSITE: https://www.pursuingherpurpose.com

     INSTAGRAM: https://www.instagram.com/pursuingherpurpose/

    MEET AMY: http://instagram.com/ameskiefer/ 


    35 min
  • 50: Behind the Scenes (BTS) - Fulfilling on our Promises and Big Things Ahead

    It’s time for another one of our favorite episodes, where we give you a behind-the-scenes peek at what is going on at Pursuing HER Purpose (and there is so much going on that it’s almost mind blowing)! 

    We’re always revisiting our priorities and what we’re feeling the most passionate about, and as 3 working moms with multiple kids, there are times we cannot show up with our full selves. That is when we have to give each other the space to allow this to happen, all while staying super focused on keeping the promises we make to our students. These are just some of the things we dive into today, along with some exciting details on the big things coming!

    Like we always say, a big part about Pursuing HER Purpose is making sure that we are called to make what we are putting in the world. This is why we’re so excited to be launching our latest program, Purposeful Podcast, which we share more about today. If podcasting is something that you’ve wanted to do, either to elevate your business or just as a way to speak to you community, then make sure to get on the waitlist now at https://view.flodesk.com/pages/6261bd1546c9ddac82188a5f. We can’t wait to see who joins! 

    Lastly, If you’re finding our content and the work we do here at Pursuing HER Purpose helpful and meaningful to you, it would mean so much to us as a small business if you could leave a review on Apple Podcasts! 

    What We Cover In This Episode: 

    • How fulfillment, and keeping the promises we make, plays such a key role in everything we do 

    • The magic of community that we’re already seeing with our first two Purposeful Business cohorts 

    • Who our newest podcasting course will be for, and what we are doing to make podcasting accessible for everyone 

    • When the podcasting course will be launching and how it will differ from Purposeful Business, plus what excites us the most about this latest offer 

    • The content creation mode that we’ve found ourselves in over this last month 

    • How we stepped in to help Amy during a particularly busy time for her at home

    • Why you don’t have to be on every platform and doing everything as a small business owner, and what we are focusing on right now 

    • Exciting updates on our new coaching offering, office space, and more! 

    Links & Resources:

    Get On The Waitlist For Our New Podcasting Course, Purposeful Podcast!

    Let’s connect!

    Purposeful Week Planner: https://www.pursuingherpurpose.com/shop

    Our WEBSITE: https://www.pursuingherpurpose.com

    INSTAGRAM: https://www.instagram.com/pursuingherpurpose/

    MEET AMY: http://instagram.com/ameskiefer/

    MEET KAT: https://www.instagram.com/kat.herro/ 

    MEET ABBY: http://instagram.com/abbyrosegreen/


    24 min
  • 49: Why Work isn't "Working" for Women and Especially Women of Color with Deepa Purushothaman

    We are thrilled to have Deepa Purushothaman on the podcast today to talk about a very important topic right now, as we are at a moment of reckoning with women leaving the workforce in droves. The social justice movement has illuminated that what’s happening at work just isn’t working, especially for women of color, and Deepa is someone who asks the big questions that aren’t being asked right now around race. Her work is shining a light on these issues which have always been there but just not talked about, and for that we are so grateful to have the opportunity to bring Deepa on the podcast to share her thoughts and insights with you. 

    Deepa’s book, The First, the Few, the Only: How Women of Color Can Redefine Power in Corporate America, was published in March 2022 to international acclaim, and if you loved this conversation with Deepa, you’ll definitely want to read it. 

    If you’re finding our content and the work we do here at Pursuing HER Purpose helpful and meaningful to you, it would mean so much to us as a small business if you could leave a review on Apple Podcasts! 

    MEET Deepa: https://www.instagram.com/deepa.puru/ 

    10% off at BETTERHELP: https://www.betterhelp.com/herpurpose


    Links & Resources:

    Deepa’s Website & Instagram 

    Her Book, The First, the Few, the Only: How Women of Color Can Redefine Power in Corporate America

    Deepa’s TED Talk, ​​4 ways to redefine power at work to include women of color 

    nFormation

    Billie Jean King Leadership Initiative 

    Asian American and Pacific Islander Heritage Month 2022

    Episode 42: Unf*cking Your Money Mindset with Kara Loewentheil

    Let’s connect!

    Purposeful Week Planner: https://www.pursuingherpurpose.com/shop 

    Our WEBSITE: https://www.pursuingherpurpose.com

    INSTAGRAM: https://www.instagram.com/pursuingherpurpose/

    MEET AMY: http://instagram.com/ameskiefer/

    MEET KAT: https://www.instagram.com/kat.herro/ 

    MEET ABBY: http://instagram.com/abbyrosegreen/

    36 min
  • 48: What Your CPA Wants You to Know About Small Business Taxes

    Are you an entrepreneur, or you’re wanting to start your business, but the subject of small business taxes is confusing (or maybe terrifying!) to you? If so, today’s episode will be such an important one, as we dive into all things that you wished your CPA knew when it comes to small business. Our special guests are Teran Sands and her husband Carson, who operate a CPA firm together and are a wealth of knowledge when it comes to taxes and accounting, especially as it relates to small businesses. As we’re learning here at Pursuing HER Purpose, getting these pieces into place correctly from the start can save a lot of time, and a lot of headaches, so we’re excited to learn more from Teran and Carson alongside you today! 

    As mentioned in the episode, Teran and Carson have an amazing guide, What Your CPA Wants You to Know About Starting a Business, which we’d encourage you to get now! As well, please share your thoughts and feedback on this episode with us on Instagram, tagging @pursuingherpurpose and @whatyourcpawantsyoutoknow. It’s episodes like these with small business experts that will really help you form the foundation for your company from the very start! 

    Download the tax date freebie here: https://view.flodesk.com/pages/627556a91e8046b22025469e

    MEET Teran & Carson: https://www.instagram.com/whatyourcpawantsyoutoknow

    10% off at BETTERHELP: https://www.betterhelp.com/herpurpose


    Links & Resources:

    Teran & Carson’s Website & Instagram 

    Get Their Guide, What Your CPA Wants You to Know About Starting a Business


    Let’s connect!

    Purposeful Week Planner: https://www.pursuingherpurpose.com/shop 

    Our WEBSITE: https://www.pursuingherpurpose.com

    INSTAGRAM: https://www.instagram.com/pursuingherpurpose/

    MEET AMY: http://instagram.com/ameskiefer/

    MEET KAT: https://www.instagram.com/kat.herro/ 

    MEET ABBY: http://instagram.com/abbyrosegreen/

    37 min

About Pursuing HER Purpose

From the publisher's feed

This is not your average business podcast. This is for the woman who desires to hit her goals without losing herself, her values or her relationships along the way. We believe in the whole person vs…

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