Ray Edwards Show

This is our time. It's time for the writers, the scribblers, the storytellers and teachers to take out those manuscripts, those Moleskins full of ideas, and those dreams of making a living as a writer and finally bring them to fruition.

If you've followed me for very long, you know that I believe that the end result of our creative efforts is to become wealthy…and in this episode I will begin laying down a path to prosperity specifically for writers, or for those whose primary calling involves utilizing the written word.

There's this bizarre story in the Old Testament where the prophet Elijah pronounced a drought over the land because of the sin of Ahab and the nation of Israel. There was only one problem…Elijah had to live in the same land as Ahab, so he was going to suffer the same consequences.

What's my point in telling this story? Well, if you think about it, the provision that Elijah received from God was the only form of wealth that was available to him in that situation and in that time.

In this episode I'm going to introduce you to a simple question that could change your life, and put forth the controversial idea that God uses money to confirm direction in our lives.

Our tip of the week is yet another photo tip. One of the things that I have not felt like I had a good handle on was backing up my photos, because really the only backup I had was through iPhoto or iCloud.

Enter Google Photos.

Google Photos is a photo sharing and storage service developed by Google. It was announced in May 2015 and spun out from Google+, the company's social network. Google Photos gives users free, unlimited storage for photos up to 16 megapixels and videos up to 1080p resolution.

It works with your iPhone and it works with Android…you just get the app from the appropriate app store and give it permission to grab your photos. Easy peasy.

I'm giving you the roadmap to becoming a high-income writer, instead struggling as a starving artist. I started this journey a couple of weeks ago by writing a blog post entitled, "How I Work as a Million Dollar Writer" and it has taken on a life of its own.

In this episode, I cover the 5 Fundamentals of building a million-dollar Copywriting Business (this one) and some thoughts on how you can ethically copy me.

If you are determined to be one of The 12 at our upcoming workshop, you can get all the details on the Copywriting As a Million Dollar Business Workshop when you click here.

• Google Photos
• How I Work as a Million Dollar Writer (blog post)

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So here's the deal…you have a podcast and now you need listeners. By now you've discovered that it takes more than putting your show up on iTunes and expecting subscribers to just come out of the woodwork and become raving fans.

One of the easiest ways to get those listeners is to have Apple, Google, Overcast, Stitcher, and other giant media platforms send you listeners for free…listeners who want EXACTLY what you have to offer on your show.

This week my guest Daniel J. Lewis is going to show you exactly how to do that very thing.

Peace Is a Weapon

"For God has not given us a spirit of fear, but of power and of love and of a sound mind." (2 Timothy 1:7)

Fear is the enemy of faith. Fear is slavery, the Un-Maker, the Adversary, and the Resistance. Fear wants us to live in bondage to the past (guilt and shame) and even the future (depression and anxiety) – but God wants us to live in the freedom of His love and power in the present.

Paul wrote, "For you did not receive a spirit that makes you a slave again to fear, but you received the Spirit of sonship. And by him we cry, 'Abba, Father.'" (Romans 8:15)

To be the person God calls us to be, we must conquer fear. But what weapon can empower us to do that? This is a spiritual battle, and it can only be won with spiritual weapons.

Peace is the weapon that defeats fear.

Jesus told His followers, "These things I have spoken to you, that in Me you may have peace. In the world you will have tribulation; but be of good cheer, I have overcome the world." (John 16:33)

The apostle Paul told the persecuted Christians in Rome, "The God of peace will crush Satan under your feet shortly." (Romans 16:20) The peace of God is our weapon against fear and Satan.

Before going to the cross, Jesus told His disciples, "Peace I leave with you, My peace I give to you; not as the world gives do I give to you. Let not your heart be troubled, neither let it be afraid." (John 14:27).

Fear is a natural response to adversity. Peace is the supernatural response that God gives us by His grace.

Just as Jesus has authority over the wind and waves, He has authority over the storms in our lives. He has authority over our doubts, fears, and shame.

"…as He is, so are we in this world." (1 John 4:17)

And Jesus is now "seated … in the heavenly places, far above all principality and power and might and dominion, and every name that is named, not only in this age but also in that which is to come." (Ephesians 1:20-23)

Doubts, depression, anxiety, fear, and shame are the weapons of the Great Enemy.

Take hold of the peace God has already provided for you today.

I've been doing a lot of photography and post-photographic processing of late. And I just rediscovered something that's been around for a while…Adobe Lightroom for mobile.

It allows you to access, edit, organize, and share photos on your iPad, iPhone, or Android device.

Changes sync seamlessly, so updates are available from the Adobe Photoshop Lightroom CC desktop app, or from your Lightroom account on the web.

Note: Syncing to Lightroom CC on the desktop and the web requires a Lightroom CC trial or a paid Adobe Creative Cloud membership.

As an award-winning podcaster, Daniel J. Lewis helps others share their passions and find success by improving their own podcasts.

He creates training resources (SEO for Podcasters) and podcasting tools (My Podcast Reviews) and he does one-on-one consulting and group training.

Daniel is a sought-after keynote speaker on podcasting and social media, and he hosts a network of award-nominated shows covering how to podcast, clean comedy, and the #1 unofficial podcast for ABC's hit drama "Once Upon a Time."

He also writes about technology, productivity, and entrepreneurship on his personal blog.

Here are some snippets from our conversation:

• The most intimate medium – How podcasting literally allows you to get inside people's heads (9:52)
• How do you know that? – The not-so-secret way to create community with your podcast (10:57)
• Sandpaper on the ears – If you want to have a successful podcast, never do these things (12:03)
• The sound of silence – How to interview a podcast guest without irritating them (14:30)
• The SEO puzzle – How to get the right content in front of the right people at the right time (15:49)
• The strategy behind SEO – The hidden way to create high quality, consumable content that draws listeners like a magnet (19:01)
• Search engines are creepy – Why your ranking in the search engines improves by being of greater service to your audience (20:32)
• I wouldn't do that if I were you – The lazy person's guide to bad show notes (21:35)
• Kissing cousins – Why treating your podcast like a blog can be the key to attracting new subscribers (22:50)
• It's all in the name – Why understanding copywriting can make your podcast stand out and lead the field (23:29)
• Dude, where's my audience? – How to leverage media giants to attract listeners for free (30:15)
• Even LeBron James has a coach – Why "airchecks" are a valuable tool for podcasters, and where to go to get one (33:15)
• Quantum leap podcasting – The fastest way to get your listeners the information they want most (37:30)

• Adobe Lightroom for mobile
• The Ramen Noodle Clean Comedy Podcast
• The Audacity to Podcast
• The Once Podcast
• SEO for Podcasters
• My Podcast Reviews
• Podcasters Society
• Daniel J. Lewis Blog
• Free SEO Podcast Cheat Sheet

Subscribe to the show through Apple Podcasts and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will mention you on this show.

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Live video is a big deal these days, and it seems like everyone is doing it. It's great for business. If you do it right. But if you're like many people, you've never dipped your toe into the video pool. Maybe it seems too complicated, or you feel like it's just too late to get started now.

This week we clear out the clutter and introduce you to Luria Petrucci from LiveStreamingPros.com. Together, we're going to fill you with hope, simplify the process, and set you on the right path to confidently making live video an integral part of your marketing.

My guest this week is Luria Petrucci from LiveStreamingPros.com. She has helped some of the biggest names in the business like Michael Hyatt and John Lee Dumas create and refine their live video marketing.

In this interview, Luria offers practical tips and strategies to help you create more professional live streams, and integrate live video into your overall marketing strategy.

Here are some snippets from our conversation:

• The power of connection: why live video is the single greatest lead generation tool and community builder on the planet (2:20)
• Are you connect-worthy? The surprising role that vulnerability plays in your live video success (3:25)
• "I'm good enough, I'm smart enough": How to use Google to overcome any fear you have about doing live video (4:08)
• Unleash your evil twin: the little-known secret to getting comfortable on video (7:16)
• The Alice-in-Wonderland Dilemma: what do to if you feel like you're too late to the live-video party (8:13)
• Taming the Adrenaline Monster: use these simple steps to overcome the most common worries about doing live video (9:19)
• What to do when you don't know what to do: how to use The Four Levels of Live Streaming to get started the right way (9:51)
• Put your best face forward: the newbie's guide to making sure you're using the right tools (10:28)
• You are here: the simplest way to get started using live video (13:02)
• Take the 5-Day Challenge: how get to a customized live video learning experience for FREE (13:52)
• Practice, practice, practice: how to use the tools available to you to create a "Life Stream" (15:12)
• Know your why: how to develop a plan to use live video as a means of creating value, establishing expertise, and inviting your audience into the process (15:56)
• The ageless medium: why it doesn't matter how old you are in the age of live video (18:05)

• Live Streaming Pros
• Free 5-Day Live Streaming Challenge

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Does any of the following sound familiar? You set goals but never seem to hit them…you never seem satisfied…you experience up's and down's, but always seem to live your life somewhere in the messy middle…you have that "someday I'll be happy" mentality. If that's you, here's what I know about you, you aren't productive, rich, or happy.

You're familiar with the adage about keeping the same pattern but expecting different results, right? Starting right now it can all be different for you. This week I'm going to explain why you're having this problem, and I'm going to give you a roadmap to escape the messy middle.

Click here to download or listen to this episode now.

Here is a truth I was reminded of the other day, "You are the books you read, the movies you watch, the music you listen to, the people you spend time with, and the conversations in which you choose to engage."

The Bible says something similar in Romans 12:2, "And do not be conformed to this world, but be transformed by the renewing of your mind, that you may prove what is that good and acceptable and perfect will of God."

This week we'll show you how to develop new patterns of thought so that your life becomes "on earth as it is in heaven."

In this episode I encourage you to "zero base" your life. What is that you ask?

Our all-knowing friends at Wikipedia describe zero-based budgeting, as an example. Zero-based budgeting is: "a method of budgeting in which all expenses must be justified for each new period."

You start from zero, and every expense needs to justify itself. You can do this with your environment as well. Do the people you hang around with lift you up or drag you down? Does your office or home make you feel productive or drive you crazy?

In this episode you'll get a glimpse behind the scenes as I zero-base my own life. WARNING: This gets a little weird…

I've got seven reasons why you'll never be productive, rich, or happy. But don't worry! I've also got some suggestions about how to fix them forever if you choose to do so.

Here are the seven reasons you're shackled to mediocrity…

1. You're just as productive, rich, and happy right now as you want to be.
2. Most people are thermostats, pre-programmed and unaware of it.
3. Most people suffer from scotoma (partial loss of vision).
4. Most people have no one who will tell them the truth.
5. Most people are unwilling to experience discomfort.
6. Most people have conditioned themselves to "scratch the itch."
7. Productive, rich, and happy is a matter of being, not doing.

I promised I would have solutions for you…here they are:

1. Admit that you're just as productive, rich, and happy right now as you want to be.
2. Recognize your thermostatic nature.
3. Figure out what your scotoma are, and work to eliminate them.
4. Find people who will tell you the truth.
5. Embrace discomfort as an indication of growth and progress.
6. Recondition yourself to only feel the itch being scratched by achievement, not merely by activity.
7. Figure out who you must become to get where you want to go.

Here are some snippets from our conversation:

• You steer the ship – If you don't like where you are, remember that you plotted the course to get there (11:40)
• Pay attention to the pattern – Why the unexpected is so predictable (12:24)
• Sean's Rant of the Week – The biological reason you need to stop making excuses and do something with your life (12:54)
• What you don't know can hurt you – How your pre-programmed ideas are sabotaging your success (16:10)
• Do you need glasses? – Your mental blind spot could lead to you getting blindsided (16:34)
• You can't handle the truth – Why being "kind" may be the meanest thing you can do to someone (18:04)
• Comfort is overrated – How to get off the fast track to becoming broke, unhealthy, and stupid (19:06)
• Thinking does not make it so – Why confusing activity with accomplishment is a one-way ticket to the poorhouse (19:56)
• The Used Car Principle – It doesn't matter what the outside looks like if what's under the hood is broken (23:10)
• You can't have both – You can have your excuses, or you can have results (23:55)
• Take ownership – How to start making the transition from renting your life to owning it (24:11)
• Escape The Matrix – The more you deny your programming the tighter its grip becomes (25:08)
• You have two ears for a reason – Why listening to truth-tellers can be a painful, but necessary process (26:48)
• Resistance is a compass – Why discomfort is often the most accurate map you own (28:56)
• Nothing succeeds like success – How to break the habit the failure by doing the one thing you don't want to do (30:50)

• The Fountainhead by Ayn Rand

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As entrepreneurs, we have one mandate…get as rich as possible. How did you react when you read that? Did it make you feel uncomfortable and even a little squeamish?

Money is not a "zero sum game" (meaning in order for me to win you have to lose) – it is quite the opposite. Money is infinite, a representation of the wealth created by entrepreneurs, tradesmen, and investors.

So if money is infinite, why don't you have more?

That's part of the fabric of my discussion with Perry Marshall on today's show. Perry is one of the most expensive and sought-after business consultants in the world. I think you'll enjoy the conversation.

The Bible often uses the natural world to teach us lessons about how to live an abundant life. A perfect example of this is found in Proverbs 6: 6-11…

Go to the ant, you sluggard!
Consider her ways and be wise,
Which, having no captain,
Overseer or ruler,
Provides her supplies in the summer,
And gathers her food in the harvest.
How long will you slumber, O sluggard?
When will you rise from your sleep?
A little sleep, a little slumber,
A little folding of the hands to sleep—
So shall your poverty come on you like a prowler,
And your need like an armed man.

As entrepreneurs, we're like the ant. We have no boss to force us to do what's necessary. Either we do it, or it doesn't get done.

Now go forth and prosper!

Imagine me mentoring you each and every month. What would that make possible for you?

We would start with an intensive training about how to get your online marketing system set up and running, no matter what type of business you own. Then, each month, we would do a live video training session where you could ask me any question you like.

Each month I would sit down and write you a 12-page memo about what to do, and then I would deliver a proven marketing campaign you could copy and use in your business.

We'll be opening the doors to this new, group coaching/mentoring/training program in the near future. If you would like more information, go immediately to rayedwards.com/reic to get on the VIP notification list.

Perry Marshall is one of the world's most expensive and sought-after business consultants. Clients seek him out for his ability to integrate engineering, sales, art, and psychology.

He has launched two movements in modern marketing. His Google Adwords books laid the foundation for the $100 billion Pay-Per-Click industry, and techniques he pioneered are still standard best practices.

Perry wrote the world's best-selling book on web advertising, Ultimate Guide to Google Adwords. More recently, he's turned "80/20" into a verb. His book 80/20 Sales and Marketing is mandatory reading in many growing companies, and his books are course material in several business schools.

Here are some snippets from our conversation:

• The Universal Law of Cause and Effect – How to work less and make more (19:34)
• The world is skewed – Why this is the best time ever to become a serial entrepreneur (20:47)
• Everything is connected – Why 20th century thinking will strand you on the Island of Misfit Toys (23:59)
• Optimized for picnics – What ants can teach us about business (27:53)
• Upsetting the corporate apple cart – Why Dilbert thinking is so destructive, and what to do about it (29:15)
• Arranging the deck chairs on the Titanic – How your business myopia is causing missed opportunities for massive growth (32:20)
• Extreme Inequality – How 80/20 is running your life whether you know it or not (34:15)
• The frictionless internet – The speed of your business is entirely dependent on the speed of your platform (36:41)
• The rise of the business state – Why Instagram is more powerful than 100 countries in the world (37:59)
• The center is the edge – How mastering principles the key to your leap forward (38:58)
• Better than Bruce Lee – Why specific focus is the key to competing with the masters (40:11)
• Look for the levers – The secret of turning a little input into a whole lot of output (41:44)
• How to create an addict – Why Minecraft is fifty-two times more effective a creating addition than alcohol (44:05)
• The Swiss Connection – Learn why Perry recommends deleting all your social media apps from your phone (45:47)
• The Tsunami Effect – Why one person's catastrophe is another person's opportunity (49:40)
• The six-year old marketer – What Perry's daughter taught him about what we really sell (50:35)
• Polishing turds – Why the standard eight hour work day is a joke (53:05)
• The Star Principle – How to spot opportunity and how it can make you rich (1:01:19)
• Islands of profit in a sea of red ink – How to determine which of your customers are costing you money (1:04:13)

• The Bible
• The Science of Success: The Secret to Getting What You Want by Wallace Wattles
• The Fountainhead by Ayn Rand
• Atlas Shrugged by Ayn Rand
• Psycho-Cybernetics by Maxwell Maltz
• How To Win Friends and Influence People by Dale Carnegie
• The Magic of Thinking Big by David Schwartz
• Think and Grow Rich by Napoleon Hill
• It's Not How Good You Are, It's How Good You Want to Be by Paul Arden
• Perry Marshall
• 80/20 Sales and Marketing: The Definitive Guide to Working Less and Making More by Perry Marshall
• Ultimate Guide to Google Adwords by Perry Marshall
• StarPrinciple.com
• The 80/20 Summit

Subscribe to the show through Apple Podcasts and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will mention you on this show.

Right-Click and "Save As" to Get the PDF Transcript.  

"The best way to help the poor is first not to be one of them, and second to become as rich as you possibly can." – Ray Edwards

Hosting a live event is complex, expensive, risky, and stressful. Yet for some of us, live events seem like a necessity due to our business model.

Even if you have decided that hosting a live event, seminar, or workshop is just too big a pain…Even if you have decided you have no interest in pursuing live events as part of your business model… I urge you to reconsider. Why? Because if you pass this up, you could be passing one of the most rewarding, enjoyable, life changing, and profitable business activities available to you.

We in the entrepreneurial and human potential field are fond of quoting Napoleon Hill and his mastermind alliance principle which states…

"The coordination of knowledge and effort between two or more people who work towards a definite purpose in a spirit of harmony…no two minds ever come together without thereby creating a third, invisible intangible force, which may be likened to a third mind."

Sounds kinda spooky, right?

There is another book which states something similar, "For where two or three are gathered together in My name, I am there in the midst of them." – Matthew 18:20 (NKJV)

But wait, there's more.

"And let us consider one another in order to stir up love and good works, not forsaking the assembling of ourselves together, as is the manner of some, but exhorting one another, and so much the more as you see the Day approaching." – Hebrews 10:24-25 (NKJV)

In this episode I'll weave these concepts together and prove to you that there is power in the proximity created by people gathered in agreement.

Imagine me mentoring you each and every month. What would that make possible for you?

We would start with an intensive training about how to get your online marketing system set up and running, no matter what type of business you own. Then, each month, we would do a live video training session where you could ask me any question you like.

Each month I would sit down and write you a 12-page memo about what to do, and then I would deliver a proven marketing campaign you could copy and use in your business.

We'll be opening the doors to this new, affordable group coaching/mentoring/training program in the near future. If you would like more information go immediately to rayedwards.com/reic to get on the VIP notification list.

Despite the fact that live events can be complex, expensive, risky, and stressful…we still came up with ten reasons why you should host your own live events. Here they are:

1. The Honored Prophet Phenomenon
2. Credibility
3. Community
4. Culture
5. Networking
6. Authority
7. Leverage
8. Product
9. Clarity
10. Money

And, as always, here are some well thought out snippets from our conversation:

• Putting more pep in your step – An invitation to enjoy our all-new intro music (11:25)
• Can you hear me now? – What Jesus can teach you about going from tolerated twit to honored prophet (12:42)
• Set yourself on fire – Why putting yourself on a platform will draw others to you (16:43)
• Connected but still lonely – The magic power of developing a vibrant community (17:24)
• The courage to commit – Discovering the real reason why authenticity will always have an audience (18:16)
• It's not just about yogurt – How to consciously create a culture (19:18)
• Give your audience Champagne – Why getting our attendees sideways was one of the best decisions we ever made (21:55)
• Connect and Conquer – The simple step to go from event idiot to treasured advisor (22:09)
• The audacity of authority – Why sticking your neck above the crowd is risky, but worth it (25:38)
• A lever to move the world – Why the right kind of pressure can be the most effective way to bring out the best in people (27:47)
• From passion to profit – How to translate great content into multiple streams of income (30:03)
• It's a bright sunshiny day – How knowing your desired outcome can guide you from failure to freedom (32:11)
• The Grand Design Game Plan – Ray's super secret strategy that leads to live event success (35:43)
• Oh behave! – Why the way you conduct yourself in the marketplace is your best source of branding (36:44)

• VIP Notification for The All-New Ray Edwards Affordable Group Training/Coaching/Mentoring Program
• Matt Champagne
• Gail Mercer-Mackay
• Andy Mason
• Ernie Svenson
• Mike Kim
• Cliff Ravenscraft
• Jack Ainley

Subscribe to the show through Apple Podcasts and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will mention you on this show.

Right-Click and "Save As" to Get the PDF Transcript. 

Everybody knows that to succeed online you need to build your emails list. Email is still the most effective selling tool online. Videos, webinars, and "the socials" don't work without email. But building an email list is hard.

Unless you know the secrets in today's podcast episode. We're going to share exactly how to build and email list fast.

The first act of business is service to others. Profit is the result of service.

As each has received a gift, use it to serve one another, as good stewards of God's varied grace.  1 Peter 4:10 (ESV)

Focus at Will concentration app.

Focus@will is a new music service based on human neuroscience. It helps you focus, reduce distractions, maintain your productivity and retain information when working, studying, writing and reading. The scientifically tested technology behind focus@will has been shown to alter brain activity toward a state that is more conducive to productivity.

How to Build an Email List Fast

1. Identify your core idea
2. Create your core content
3. Publish
4. Find a problem you can solve
5. Offer a quick fix
6. Continue publishing
7. Go fish where the fish are

Snippets  (0:00)

• The "Independence Day" Question. Why zombies are better than aliens. (2:13)
• Why profit is the result of service.(4:54)
• A powerful tool that helps you increase your focus and productivity. (5:23)
• How you can have 1-million people on your email list, and why you shouldn't do this. (9:03)
• The perfect people you want on your email list, and how to make that happen. (10:28)
• What lawn darts have to do with email lists (making our point). (11:23)
• The one thing you must never stop doing if you want your email list to grow. (15:10)
• How to get to 1,000 subscribers by doing nothing. (15:46)
• Are you sitting on a gold mine? (20:07)
• Facebook secrets for list building. (22:05)

Resources Mentioned in This Episode

• Focus@Will

Subscribe to the show through Apple Podcasts and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will mention you on this show.

Right-Click and "Save As" to Get the PDF Transcript. 

If you want to build an online business, or if you want to go online to promote your local, real-world business, you face the same challenge. There are a bajillion websites out there, so how do you stand out in a Sea of Sameness? It's easy to wast time, money, and effort and get nothing in return.

There is one ingredient that can change all that. It's not magic, but it is required.

CONTENT.

But how do you create enough good content to matter? This week we're going to show you a simple way to create 10 pieces of content across 5 major platforms in about an hour.

I love this particular scripture from Deuteronomy 8:18, "You shall remember the Lord your God, for it is he who gives you power to get wealth, that he may confirm his covenant that he swore to your fathers, as it is this day."

For those of you who get all freaked out when we talk about God getting involved in wealth creation…not only is He for it, He gave you the power to get it.

You need confidence and you need to be able to recognize your own power, but also to remember who granted that power to you.

Respect the creation, but worship only the Creator.

You know you've arrived as a content creator when people just start sending you stuff out of the blue.

Now let me clear, I'm not opposed to people sending me their products to try in the hopes that I'll talk about it on my podcast. If it's quality stuff and makes my life better, I don't mind talking about it.

That's exactly what happened recently when I was contacted by Aaron at Arkon Mounts. They have the largest assortment of professional-grade mounts, holders, tripods, and stands for tablets, phones, cameras, GPS, and live streaming.

We've put a link in the resources section for all the cool stuff I received. If you want to see me unboxing and assembling these items you can check out my recent vlog entitled Do The Hard Things.

I know you're going to be blown away by the quality of these products.  They are all backed by a 2-year standard warranty.

Use our affiliate coupon code "RayEdwards" which saves you 20% at arkon.com.

Creating a large amount of high-quality content in a short period of time is easier than you think. Here is my 9-point system for creating content fast:

1. Have an idea.
2. Make an outline and talk about your ideausing your smartphone
3. Publish the video on Facebook and Youtube.
4. Strip out the audio
5. Publish the audio as a podcast
6. Have the audio transcribed.
7. Edit the transcript into a blog post.
8. Edit the blog post into posts for Facebook, LinkedIn, Google +.
9. Pull at least 3 tweest from the text

So in one hour you would have created:

• One Youtube Video
• One Podcast
• One Transcript
• One Blog Post
• One Facebook Post
• One LinkedIn article
• One Google + post
• Three Tweets

Thats 10 pieces of content, on 5 major platforms in sixty minutes…not to shabby.

To find out more about how to do this yourself, and to discover how to use this content to launch multiple streams of income join us inside this week's episode.

In the meantime, here are some snippets from our conversation:

• The oak begins as an acorn – How to harness one great idea (9:16)
• Begin with the end in mind – How to use your smartphone to make a point and make a difference (9:56)
• The Charlie Chaplin Approach – Why silence is more than golden, it's also very profitable (10:49)
• There's an app for that – How to change the world and watch your business grow (11:12)
• Your digital soapbox – Putting the social in social media (11:48)
• Rinse and Repeat – How duplication turns into multiplication (13:35)
• The power of persistence – Discover the key to dominating the digital landscape (14:08)
• The Lego Method – Why a modular approach is the cornerstone of strategic thinking (14:31)
• Don't outsource your voice – Here's what you should do yourself, and how to find the right people to do everything else (16:03)
• Sean's Rant of the Week – The simple cure to keep your soul from dying (17:41)
• It's bigger than you – How a single idea can create a global impact (19:26)
• Little is the new big – Never doubt that a small group of thoughtful, committed citizens can change the world (24:05)

• Arkon Mounts
• TW Broadcaster – Dual Phone/Tablet Stand
• Selfie Ring Light
• Fold-Up Tablet Stand (Great for Travel)
• Deluxe 11" Phone Tripod
• Sonic Shutter Ultrasonic Remote
• 11" Camera Tripod

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Do you have a list of things that need to get done, but for some reason you never seem to get around to doing them? Sometimes it appears that everyone around you seems like a productivity genius…while you struggle to remember to feed the cat.

Fear not intrepid listener, you don't have to keep staring at that same to-do list as it bullies you and taunts you with feelings of failure. In this episode we're going to reveal the 5 Reasons You Don't Get Things Done…and how to kick those reasons to the curb forever.

This week's Scripture seems appropriate to our topic. Check out what Jesus had to say in Matthew 25:29, "To those who use well what they are given, even more will be given, and they will have an abundance. But from those who do nothing, even what little they have will be taken away."

Ouch. That doesn't sound like Gentle Jesus.

This Scripture comes from the Parable of the Talents. In this parable boldness is rewarded and timidity is reprimanded. In fact, Jesus actually calls the timid person a "wicked and evil servant."

Double ouch.

Have you ever wondered why the most productive servant was richly rewarded while the timid servant had everything taken from him?

The answer lies within this episode.

Imagine that you have a bunch of charges on your debit card every month, and some of them are a total mystery to you.

Or worse, you haven't looked at your statement in a while and you realize you've been paying a monthly charge for something you stopped using long ago.

If these scenarios sound familiar, I have a radical solution for you…just call in and get another debit card.

Why would I make such a suggestion? In this week's episode I'll tell you the story of what happened to me, and how you can learn from my mistake.

There are 5 main reasons you don't get things done: 

1. You don't know WHAT needs to be done.
2. You don't know HOW to do what needs to be done.
3. You don't know WHY it needs to be done.
4. You don't have the time, energy, or resources you NEED to do what needs to be done.
5. You don't have the COURAGE to do what needs to be done.

This week I'm going to give you the tools to change and start your journey to becoming a productivity master.

Here are some snippets from our conversation…

• Sean's Rant of the Week: Jesus talks about cold, hard cash (4:52)
• Two strategic errors rolled into one – why what you believe makes all the difference (14:22)
• Start with, Why? – the one question that lights the pathway forward (16:14)
• Why are we doing this? – The Story of Bob and the Ultimate Consulting Question (16:44)
• Rearranging the deck chairs on the Titanic – How to stop doing stuff that doesn't matter (18:01)
• The next logical step – Rediscovering The Lost Art of Thinking and Task Management (19:35)
• The Missing Link – How what you don't know really can hurt you (21:54)
• Making Socrates proud – The 3 questions you must ask yourself before learning a new skill (23:27)
• An excuse masquerading as a reason – The one thing you do all the time that needs to stop NOW (25:44)
• The uncomfortable experiment – You're not as busy as you think you are (27:15)
• This may hurt a little – How to follow your own yellow brick road and go from coward to conqueror (31:33)

Subscribe to the show through Apple Podcasts and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will mention you on this show.

Right-Click and "Save As" to Get the PDF Transcript. 

Are you looking for a way to grow your tribe and build a business around your passion? Have you ever considered starting a podcast, but your concerns about the expense, the work, and the commitment it takes to start and maintain a successful podcast make you wonder if it's worth it? Will this still work, or has podcasting had its day?

In this interview, we probe the mind of The Podcast Answer Man, Cliff Ravenscraft. He has helped launch some of the most successful podcasters – including Michael Hyatt, Dan Miller, John Lee Dumas, Amy Porterfield, Pat Flynn… and yes, Ray Edwards. Together we'll uncover whether podcasting is the right move for you and your business.

Click here to download or listen to this episode now.

In this animated conversation, Cliff shares the story of how he came to be The Podcast Answer Man. We also get into why he believes almost anyone can start a podcast around something they love… and build a business from that foundation.

Cliff Ravenscraft is first and foremost a podcast producer who has produced more than 30 of his own podcast shows with over 3,600 of his very own podcast episodes devoted to Business, Technology, Entertainment, Family, and Faith.

In December 2006, Cliff launched PodcastAnswerMan.com where he has since helped tens of thousands of individuals and organizations successfully launch a podcast through: one-on-one coaching, his Podcasting A to Z online group coaching course, and his digital training tutorials.

If you were to look at the top 100 podcasts in the business category of iTunes, more than 50 of these shows were created by clients who worked with Cliff. The man knows what he is talking about.

 Here are some snippets from our conversation…

• Why some people will spend dozens of hours listening to every word you say (and what that means to you). (2:57)
• Why podcasting is an unparalleled method for exerting influence and building your business. (4:28)
• How a pursuing you passion can be the foundation of a business – even if your passion is watching TV. (6:45)
• To get a "lift" from the "Big Boys', you have to be in the right place at the right time (8:58)
• How to make the "podcast pivot", and go from passion to profit (12:54)
• Your podcast content can give your listeners the power to become the "King or Queen of the Water Cooler" (17:01)
• How Kim's Email opened Cliff's mind, and helped him take his first step into a larger world. (18:28)
• Bad Christian! How a prophet is not without honor except in his hometown. (20:57)
• How spiritual manipulation led to a positive change for the Ravenscraft clan (25:56)
• The day Cliff quit podcasting, and the deep dark hole he got sucked into as a result (27:51)
• How to know when it's time to take stand, and the freedom it can lead to. (29:39)
• How a podcast becomes a business – pay attention to what people are asking you for. (32:57)
• Do what you love for a living is more than just a bumper sticker – here's how to make it work. (35:55)
• Why work is indeed "happy wonderful fun time" – and why garbage collectors are not millionaires. (36:56)
• A powerful thought experiment that can help you find your "calling" (38:26)
• The Entrepreneurial Awakening, and how to experience it yourself. (40:45)
• The very bad, horrible day that wore Cliff down. What his wife said that changed his life. (41:54)
• The difficult conversation that wasn't – the moment Cliff "came to life." (43:20)
• Here's what selling really means – and how most people get it wrong (47:22)
• Don't despise the day of small beginnings – what Cliff's first year in business looked like (50:06)
• Timing + Positioning + Hard Work = Luck – How to set-up your brand for success (51:50)
• How to become the go-to authority for your listeners – it's easier than you think! (54:09)
• How demonstrating your value can put getting new customers on autopilot (56:46)
• The quick self-test that will let you know if podcasting is right for you (58:31)

• The Podcast Answer Man
• Podcasting A to Z
• Podcasting Digital Tutorials
• Ravenscraft.org
• The Lost Podcast
• Podcast Answer Man 500th Episode Extravaganza
• Cliff Ravenscraft's Free Best of the Best Newsletter

Subscribe to the show through Apple Podcasts and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will mention you on this show.

Right-Click and "Save As" to Get the PDF Transcript.