You'll learn from an entrepreneur how he highlights the differentiating factors of their products to stand out from the competition

Promix sells premium nutrition products made with farm direct ingredients designed to support your optimal health & performance.

For more on Promix and show notes: https://www.shopify.com/blog/promix-differentiation?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast 

• How to figure out what your customers care about  
• Why it's important to look out for new addressable markets  
• The lessons learned from working with the wrong projects and people  

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