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Pearson CEO John Fallon talks with Recode's Kara Swisher about why the company is pivoting from print to digital textbooks.
In this episode:
Fallon’s background; the publishing industry’s slow-motion embrace of the internet; “the $300 textbook is dead”; how Pearson will make money from a cheaper digital textbook; competing with well-funded education startups; how Pearson’s Aida will grade calculus problems and, one day, essays; why teachers won’t be made obsolete; how the school of the future will be informed by the skills needed in the job market; why do students still need to physically go somewhere to learn?; how Pearson thinks about its competition; working with tech companies like Amazon and Microsoft; and the state of democracy in Boris Johnson's UK.
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Kara Swisher (@karaswisher), host
John Fallon (@johnfallon), guest
Erica Anderson (@EricaAmerica), executive producer
Eric Johnson (@HeyHeyESJ), producer
More to explore
If you haven't already, subscribe to Recode Decode
Subscribe to Recode's other podcasts: Recode Media, Pivot, and Land of the Giants
Learn more about your ad choices. Visit podcastchoices.com/adchoices
4.1
30913,091 ratings
Pearson CEO John Fallon talks with Recode's Kara Swisher about why the company is pivoting from print to digital textbooks.
In this episode:
Fallon’s background; the publishing industry’s slow-motion embrace of the internet; “the $300 textbook is dead”; how Pearson will make money from a cheaper digital textbook; competing with well-funded education startups; how Pearson’s Aida will grade calculus problems and, one day, essays; why teachers won’t be made obsolete; how the school of the future will be informed by the skills needed in the job market; why do students still need to physically go somewhere to learn?; how Pearson thinks about its competition; working with tech companies like Amazon and Microsoft; and the state of democracy in Boris Johnson's UK.
Follow us
Kara Swisher (@karaswisher), host
John Fallon (@johnfallon), guest
Erica Anderson (@EricaAmerica), executive producer
Eric Johnson (@HeyHeyESJ), producer
More to explore
If you haven't already, subscribe to Recode Decode
Subscribe to Recode's other podcasts: Recode Media, Pivot, and Land of the Giants
Learn more about your ad choices. Visit podcastchoices.com/adchoices
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