<p><a href="https://rustyshelton.com/" rel="noopener noreferrer" target="_blank">Rusty Shelton</a>, Founder/Chairman of Zilker Media, and Barbara Henricks, Founder, President & CEO of <a href="https://cavehenricks.com/" rel="noopener noreferrer" target="_blank">Cave Henricks Communications</a>, tag-team a fascinating talk on the "micromedia mindset", the 3 types of media, the power of perception, why you should prescribe, not sell, and the trick to being discoverable.</p>

Rusty Shelton, Founder/Chairman of Zilker Media, and Barbara Henricks, Founder, President & CEO of Cave Henricks Communications, tag-team a fascinating talk on the "micromedia mindset", the 3 types of media, the power of perception, why you should prescribe, not sell, and the trick to being discoverable.

<p><a href="https://rustyshelton.com/" rel="noopener noreferrer">Rusty Shelton</a>, Founder/Chairman of Zilker Media, and Barbara Henricks, Founder, President &amp; CEO of <a href="https://cavehenricks.com/" rel="noopener noreferrer">Cave Henricks Communications</a>, tag-team a fascinating talk on the "micromedia mindset", the 3 types of media, the power of perception, why you should prescribe, not sell, and the trick to being discoverable.</p>

REMASTERED:  Mastering the New Media Landscape, with Rusty Shelton and Barbara Henricks (Marketing, Public Relations / PR,  Social Media, Communications)

The Action Catalyst interviews top leaders and achievers, sharing hard-earned tips and advice to help you uncover your inspiration and gain valuable insights to overcome setbacks, defeat mediocrity, and reach your goals in life, business, and beyond.



Southwestern/Great American, Inc., dba Southwestern Family of Companies, for itself and its related entities and their assigns, reserves and retains all rights to their copyrighted materials and trademarks contained in this podcast.

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The Action Catalyst interviews top leaders and achievers, sharing hard-earned tips and advice to help you uncover your inspiration and gain valuable insights to overcome setbacks, defeat mediocrity, and reach your goals in life, business, and beyond. Southwestern/Great American, Inc., dba Southwestern Family of Companies, for itself and its related entities and their assigns, reserves and retains all rights to their copyrighted materials and trademarks contained in this podcast.

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REMASTERED: Mastering the New Media Landscape, with Rusty Shelton and Barbara Henricks (Marketing, Public Relations / PR, Social Media, Communications)

REMASTERED: Mastering the New Media Landscape, with Rusty Shelton and Barbara Henricks (Marketing, Public Relations / PR, Social Media, Communications)

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