Billy DuPlanty from Young Blood Beer Co hops back on mic with Gary Arndt, Allison McCoy-Fleshman and Bobby Fleshman to talk about the craft beer bubble, their tap room experience, and why they name their beers so weird.

PATREON SUPPORT

patreon.com/respectingthebeerpodcast

• Episodes a week early, uncut
• Access to exclusive beers
• Watch a 50-minute video tour of McFleshman's

FACEBOOK GROUP

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QUESTIONS?

Email us at [email protected]

--

TIMELINE

00:00 Welcoming back Billy DuPlanty!

00:28 Craft Beer Bubble?

05:33 Young Blood Taproom Strategies and Locations

11:27 Young Blood Beer Tasting

14:56 For the Winos: Fruit Forward Drinkers at Brew Fests

15:15 How Young Blood Names Their Beers

19:34 Young Blood is Known Sours

24:59 Palate Exploration

28:17 Respect Wine in the Box!

--

CREDITS

Hosts:

Bobby Fleshman - https://www.mcfleshmans.com/

Allison Fleshman -https://www.instagram.com/mcfleshmans/

Joel Hermansen

Gary Ardnt - https://everything-everywhere.com/everything-everywhere-daily-podcast/

Music by Sarah Lynn Huss - https://www.facebook.com/kevin.huss.52/

Recorded & Produced by David Kalsow - https://davidkalsow.com/

Brought to you by McFleshman's Brewing Co

Gary Arndt, Bobby Fleshman, and Allison McCoy-Fleshman welcome Billy DuPlanty of Youngblood Beer Company to discuss how he got his start in the beer industry, the origins of Young Blood, and their unique experimentation philosophy.

PATREON SUPPORT

patreon.com/respectingthebeerpodcast

• Episodes a week early, uncut
• Access to exclusive beers
• Watch a 50-minute video tour of McFleshman's

FACEBOOK GROUP

https://www.facebook.com/groups/respectingthebeer

QUESTIONS?

Email us at [email protected]

--

TIMELINE

00:00 Introduction and Guest Welcome

00:56 Billy Billy DuPlanty's Journey into Beer

02:37 Beer Sales Background

06:40 I Kinda Want to Start a Brewery

09:10 Founding Youngblood Beer Company

10:30 Meeting the Brewer: KYLE

12:26 Opening During COVID-19

12:49 Crowlerification: Adapting to Unforeseen Circumstances

13:21 Young Blood Logistics and Brewing Setup

15:55 The Origin of Young Blood Name

17:13 Experimental Brewing Philosophy

18:44 Canned Cocktails Venture

20:02 COVID-19 Impact and Resilience

23:26 Three Tap Rooms and Counting

25:11 Join us next time for more Young Blood

--

CREDITS

Hosts:

Bobby Fleshman - https://www.mcfleshmans.com/

Allison Fleshman -https://www.instagram.com/mcfleshmans/

Joel Hermansen

Gary Ardnt - https://everything-everywhere.com/everything-everywhere-daily-podcast/

Music by Sarah Lynn Huss - https://www.facebook.com/kevin.huss.52/

Recorded & Produced by David Kalsow - https://davidkalsow.com/

Brought to you by McFleshman's Brewing Co

Gary Arndt grills Bobby Fleshman and Joel Hermensen on the styles of IPAs. From doubles to hazies, east to west coast, find out what makes IPAs special. And hear the story of the Redheaded Stepchild, the accidental achievement.

PATREON SUPPORT

patreon.com/respectingthebeerpodcast

• Episodes a week early, uncut
• Access to exclusive beers
• Watch a 50-minute video tour of McFleshman's

FACEBOOK GROUP

https://www.facebook.com/groups/respectingthebeer

QUESTIONS?

Email us at [email protected]

--

TIMELINE

00:00 Welcome

00:22 So Many Different IPAs

01:02 Double and Imperial IPAs

02:56 Aromas and Tasting Notes

05:15 Hazy IPAs: A New Trend

07:17 IPA Brewing Techniques and Ingredients

11:57 Stepchild: The Accidental Red IPA

17:20 Exploring Other IPA Styles

27:11 Join us next week!

--

CREDITS

Hosts:

Bobby Fleshman - https://www.mcfleshmans.com/

Allison Fleshman -https://www.instagram.com/mcfleshmans/

Joel Hermansen

Gary Ardnt - https://everything-everywhere.com/everything-everywhere-daily-podcast/

Music by Sarah Lynn Huss - https://www.facebook.com/kevin.huss.52/

Recorded & Produced by David Kalsow - https://davidkalsow.com/

Brought to you by McFleshman's Brewing Co

Joel Hermensen is back to school Gary Arndt and Bobby Fleshman on the history of IPAs after they start to lose favor in England and gain it in America.

PATREON SUPPORT

patreon.com/respectingthebeerpodcast

• Episodes a week early, uncut
• Access to exclusive beers
• Watch a 50-minute video tour of McFleshman's

FACEBOOK GROUP

https://www.facebook.com/groups/respectingthebeer

QUESTIONS?

Email us at [email protected]

--

TIMELINE

00:00 Introduction and Recap

00:33 The Decline of IPA in England

02:17 Supply Creates Demand: The American Revival of IPA

04:51 Homebrewing Paves the Way

07:09 The Impact of Ken Grossman, Sierra Nevada, and Others

09:56 The Evolution of Hops and Brewing Techniques

15:00 The IPA Mount Rushmore

22:07 The West Coast IPA Phenomenon

24:38 More IPA Next Episode!

--

CREDITS

Hosts:

Bobby Fleshman - https://www.mcfleshmans.com/

Allison Fleshman -https://www.instagram.com/mcfleshmans/

Joel Hermansen

Gary Ardnt - https://everything-everywhere.com/everything-everywhere-daily-podcast/

Music by Sarah Lynn Huss - https://www.facebook.com/kevin.huss.52/

Recorded & Produced by David Kalsow - https://davidkalsow.com/

Brought to you by McFleshman's Brewing Co

Gary Arndt and Bobby Fleshman delve into the history and evolution of IPAs, exploring their origins and significance in the beer world. Joined by historian Joel Hermansen, the discussion covers the journey of IPAs from the 18th century to modern brewing techniques and their impact on today's craft beer scene.

PATREON SUPPORT

patreon.com/respectingthebeerpodcast

• Episodes a week early, uncut
• Access to exclusive beers
• Watch a 50-minute video tour of McFleshman's

FACEBOOK GROUP

https://www.facebook.com/groups/respectingthebeer

QUESTIONS?

Email us at [email protected]

--

TIMELINE

00:00 Joel's Back!

00:28 The Rise of IPAs: From Britian to India

02:21 Historical Context of IPAs

04:26 Challenges of Transporting Beer in Medieval Ships

05:38 Brewing Techniques and Ingredients

16:22 Modern Brewing and Historical Inspirations

22:17 Impact of Historical Events on IPA

30:44 Come Back Next Week for Part 2!

--

CREDITS

Hosts:

Bobby Fleshman - https://www.mcfleshmans.com/

Allison Fleshman -https://www.instagram.com/mcfleshmans/

Joel Hermansen

Gary Ardnt - https://everything-everywhere.com/everything-everywhere-daily-podcast/

Music by Sarah Lynn Huss - https://www.facebook.com/kevin.huss.52/

Recorded & Produced by David Kalsow - https://davidkalsow.com/

Brought to you by McFleshman's Brewing Co

Eric Eastman, aka MysterE, returns to reveal more beer psychology mysteries to Gary and Bobby. They discuss how scarcity can drive sales, how bad we are at blind tasting, and Eric consults on the psychological experience of McFleshman's taproom.

Listen to MysterE's Mysteries in your favorite podcast player: https://lnns.co/pd75mUR1IS-

PATREON SUPPORT

patreon.com/respectingthebeerpodcast

• Episodes a week early, uncut
• Access to exclusive beers
• Watch a 50-minute video tour of McFleshman's

FACEBOOK GROUP

https://www.facebook.com/groups/respectingthebeer

QUESTIONS?

Email us at [email protected]

--

TIMELINE

00:00 MysterE... Part 2!

00:13 The Psychology of Overconfidence in Beer Tasting

01:09 The Concept of Just Noticeable Difference

02:41 The Influence of Price and Scarcity on Consumer Choice

05:36 The Nightclub Effect: Exclusivity in Beer Culture

07:03 The Evolution of Brand Loyalty in the Beer Industry

08:35 Parallels Between Beer and Music

09:07 Reflecting on the Fest Beer Experience

09:35 The Digital Age VS Real-Life Experiences

11:05 The Magic of Contextual Experiences

13:24 Psychological Insights for Beer Marketing

15:55 Building a Community-Centric Brew Pub at McFleshman's

18:06 Innovative Design and Psychology in Action: The Lemming Effect

19:34 The Stairs Were Gary's Idea

--

CREDITS

Hosts:

Bobby Fleshman - https://www.mcfleshmans.com/

Allison Fleshman -https://www.instagram.com/mcfleshmans/

Joel Hermansen

Gary Ardnt - https://everything-everywhere.com/everything-everywhere-daily-podcast/

Music by Sarah Lynn Huss - https://www.facebook.com/kevin.huss.52/

Recorded & Produced by David Kalsow - https://davidkalsow.com/

Brought to you by McFleshman's Brewing Co

Eric Eastman joins Gary and Bobby for a rowdy round of psychology and beer. Find out why you're just like Pavlov's dogs, why beer tastes different depending on what bar you're in, and much more.

Listen to MysterE's Mysteries in your favorite podcast player: https://lnns.co/pd75mUR1IS-

PATREON SUPPORT

patreon.com/respectingthebeerpodcast

• Episodes a week early, uncut
• Access to exclusive beers
• Watch a 50-minute video tour of McFleshman's

FACEBOOK GROUP

https://www.facebook.com/groups/respectingthebeer

QUESTIONS?

Email us at [email protected]

--

TIMELINE

00:00 Introducing MysterE's Mysteries: Eric Eastman!

01:07 Psychology of Beer: Mere Exposure Effect

03:28 Regional Beer Preferences and Familiarity

06:36 Explorers vs. Traditionalists in Beer Choices

07:43 Generational Differences in Beer Consumption

09:33 The Influence of Social Circles on Beer Choices

10:23 The Role of Bartenders in Shaping Beer Experiences

11:03 Psychological Phenomena and Beer Perception

11:43 The Bachelor Effect: Emotional Ties to Beer

15:25 Associative Learning and Beer Enjoyment

18:33 The Science Behind Beer and Food Consumption

19:52 Designing the Perfect Beer Experience

21:12 Conclusion and Next Steps

--

CREDITS

Hosts:

Bobby Fleshman - https://www.mcfleshmans.com/

Allison Fleshman -https://www.instagram.com/mcfleshmans/

Joel Hermansen

Gary Ardnt - https://everything-everywhere.com/everything-everywhere-daily-podcast/

Music by Sarah Lynn Huss - https://www.facebook.com/kevin.huss.52/

Recorded & Produced by David Kalsow - https://davidkalsow.com/

Brought to you by McFleshman's Brewing Co

Gary Arndt, Bobby Fleshman, and Allison McCoy-Fleshman delve into of sour beers, exploring their history, production, and distinct flavor profiles.

PATREON SUPPORT

patreon.com/respectingthebeerpodcast

• Episodes a week early, uncut
• Access to exclusive beers
• Watch a 50-minute video tour of McFleshman's

FACEBOOK GROUP

https://www.facebook.com/groups/respectingthebeer

QUESTIONS?

Email us at [email protected]

--

TIMELINE

00:00 Introduction to the Episode

00:18 The Fascination with Sour Beers

01:00 A Fancy Sour Beer Experience

03:48 Understanding the Science Behind Sour Beers

08:19 Blending Sours: A Gueuze

09:23 Exploring Belgian and German Sour Traditions

12:17 The 10 Paces Sour Series (Gary's Go To)

15:53 Breaking Into Food Markets: Hot sauce, mustards, etc.

24:07 Conclusion and Farewell

--

CREDITS

Hosts:

Bobby Fleshman - https://www.mcfleshmans.com/

Allison Fleshman -https://www.instagram.com/mcfleshmans/

Joel Hermansen

Gary Ardnt - https://everything-everywhere.com/everything-everywhere-daily-podcast/

Music by Sarah Lynn Huss - https://www.facebook.com/kevin.huss.52/

Recorded & Produced by David Kalsow - https://davidkalsow.com/

Brought to you by McFleshman's Brewing Co

Gary Arndt, Allison McCoy, and Bobby Fleshman delve into the process of creating a new beer, discussing the idea of a 'taxonomy of alcohol' and how their new beer 'Little Tornado' came to be. From the inspiration and design behind the beer to the marketing challenges faced, get an inside look at the intricacies of brewing and branding.

PATREON SUPPORT

patreon.com/respectingthebeerpodcast

• Episodes a week early, uncut
• Access to exclusive beers
• Watch a 50-minute video tour of McFleshman's

FACEBOOK GROUP

https://www.facebook.com/groups/respectingthebeer

QUESTIONS?

Email us at [email protected]

--

TIMELINE

00:00 Science is Physics or Stamp Collecting

00:28 Exploring the Taxonomy of Alcohol

01:19 The Creation of a New Beer

02:34 Designing and Naming Challenges

05:06 Marketing and Branding Strategies for New Beers

17:29 The Story Behind 547 and Toronado

20:26 The Future Family of 547

22:20 Conclusion and Farewell

--

CREDITS

Hosts:

Bobby Fleshman - https://www.mcfleshmans.com/

Allison Fleshman -https://www.instagram.com/mcfleshmans/

Joel Hermansen

Gary Ardnt - https://everything-everywhere.com/everything-everywhere-daily-podcast/

Music by Sarah Lynn Huss - https://www.facebook.com/kevin.huss.52/

Recorded & Produced by David Kalsow - https://davidkalsow.com/

Brought to you by McFleshman's Brewing Co

What the heck is decoction? Something Gary Arndt doesn't know! Bobby and Allison Fleshman finally teach Gary something new about this old school reduction process.

PATREON SUPPORT

patreon.com/respectingthebeerpodcast

• Episodes a week early, uncut
• Access to exclusive beers
• Watch a 50-minute video tour of McFleshman's

FACEBOOK GROUP

https://www.facebook.com/groups/respectingthebeer

QUESTIONS?

Email us at [email protected]

--

TIMELINE

00:00 A Thing of Witches?

00:14 What is Decoction?

01:39 Historical Context of Decoction

03:41 Defining Decoction: The Oatmeal Example

06:26 Decoction in Modern Brewing

10:01 The Maillard Reaction

11:36 Practical Examples and Benefits in Brewing

16:49 Challenges and Brewer Perspectives

21:59 Is decoction worth it for business?

27:50 Conclusion and Outro

--

CREDITS

Hosts:

Bobby Fleshman - https://www.mcfleshmans.com/

Allison Fleshman -https://www.instagram.com/mcfleshmans/

Joel Hermansen

Gary Ardnt - https://everything-everywhere.com/everything-everywhere-daily-podcast/

Music by Sarah Lynn Huss - https://www.facebook.com/kevin.huss.52/

Recorded & Produced by David Kalsow - https://davidkalsow.com/

Brought to you by McFleshman's Brewing Co