You nailed the first visit.

They liked you. They opened up.

Then... the second visit happened.

This is the moment where they’re supposed to commit.

But instead, they get confused. Overloaded. Detached.

And ten visits later, they’re gone — quietly.

In this episode, Dr. Martin Harvey breaks down the 3 biggest second-visit mistakes chiropractors make that quietly kill retention:

The Timing Trap: Leave too big a gap, and the emotional urgency fades.

The Talking Trap: Go past 15 minutes, and they tune out.

The Targeting Mistake: Sell chiropractic features instead of lifestyle value.

You’ll learn why clarity builds confidence, why confusion kills commitment, and how to make the second visit the moment people lean in — not opt out.

🎯 Listen in to find out:

How to start with a powerful recap that reconnects with their emotional “why”

Why less is more when presenting findings

How to use “pain → prevention → performance” in a way that actually matters to them

And the #1 influence mistake that dilutes your message

If you’ve ever felt like you’re saying all the right things but people still drift away… this episode is for you.

To learn more about the Edinburgh Lectures, June 7th. https://www.chiropracticlectures.com/

Learn more about Daily Visit Communication 2.0

https://insideoutpractices.thinkific.com/courses/daily-visit

Check out the Retention Recipe https://insideoutpractices.thinkific.com/courses/retention-recipe-2-0

Check out Certainty 2.0 https://insideoutpractices.thinkific.com/courses/certainty-2-0

Email me - [email protected]