In this short segment of the Revenue Builders Podcast, we revisit the discussion with Matt Maloney, SVP of Global Sales at Fireblocks, to dissect a critical lesson in sales leadership: the unwavering focus on hitting the number. Maloney recounts a pivotal mentoring moment at CloudLock that reshaped his approach to sales strategy, team structure, and market calibration. The episode also explores common missteps in early-stage startups—like trying to pursue too many use cases or building teams misaligned with the product’s true market fit. It’s a candid and practical masterclass for CROs, sales leaders, and founders navigating go-to-market chaos.

KEY TAKEAWAYS

[00:01:52] The #1 job of a sales leader isn't building teams—it's figuring out how to hit the number.
[00:02:41] Calibration of resources is critical: Balance dominance in core markets with smart expansion into emerging ones.
[00:03:41] A hard lesson: Building the wrong sales team for the product’s actual market fit can derail everything.
[00:04:24] Why focusing on 3-4 key use cases is more effective than spreading thin across many
[00:05:50] Avoid copying old playbooks—be objective about your current product and ICP
[00:06:35] Collaborate with technical founders: Align sales goals, use data, and define outlier strategies together.
[00:07:24] Operating without a clear ICP is dangerous—know how to scale, train, and forecast from it.

QUOTES

[00:02:15] "Your job is not to build an enterprise sales team or an SMB team—it's to build the right team to hit the number.
[00:03:41] "I was convinced our guiding light was to build an enterprise team. What I didn’t realize was that our product was really suited for mid-market."
[00:05:08] "You can’t build world-class products, marketing, or sales training for 13 use cases. Focus is everything.
[00:07:00] "Outliers are okay, but you need a plan for them. Don’t pretend they’re your core ICP."
[00:07:47] "If you can't identify your ICP and scale from it, you're operating in dangerous water."

Listen to the full conversation through the link below.
https://revenue-builders.simplecast.com/episodes/blockchain-the-future-of-finance-with-matt-maloney-loysyntt

Enjoying the podcast? Sign up to receive new episodes straight to your inbox:
https://hubs.li/Q02R10xN0

Check out John McMahon’s book here:
Amazon Link: https://a.co/d/1K7DDC4

Check out Force Management’s Ascender platform here: 
https://my.ascender.co/Ascender/

Hosted by five-time CRO John McMahon and Force Management Co-Founder John Kaplan, the Revenue Builders podcast goes behind the scenes with the sales leaders who have been there, done that, and seen the results. 

This show is brought to you by Force Management. We help companies improve sales performance, executing their growth strategy at the point of sale. 
 

Connect with Us: 

• LinkedIn
• YouTube
• Force Management

In this episode of the Revenue Builders Podcast, hosts John McMahon and John Kaplan are joined by Bobby Morrison, Chief Revenue Officer of Shopify, to discuss the transformative power of AI in the sales domain. Bobby shares an in-depth look at Shopify's innovative approach to structuring their go-to-market strategy using pods, which integrate sales, customer success, and engineering teams for optimal client engagement and business growth. He delves into the role of AI in streamlining tasks, enhancing craft, and orchestrating workflows, while highlighting Shopify's AI-first philosophy and the democratization of AI tools across the company. Bobby also touches on the importance of industry-specific knowledge, the benefits of the Chaos Monkey practice to prevent organizational entropy, and the evolving expectations of modern buyers. This episode provides invaluable insights into leveraging AI to drive sales performance and organizational agility.

ADDITIONAL RESOURCES

Learn more about Bobby Morrison:
https://www.linkedin.com/in/bobby-morrison-60663327/

Watch Force Management’s Panel Discussion on AI in Sales Leadership: https://hubs.ly/Q03rlW4Z0

Read Force Management’s Guide to Embedding AI In Your B2B Sales Organization: https://hubs.li/Q03ldrzD0

Enjoying the podcast? Sign up to receive new episodes straight to your inbox: https://hubs.li/Q02R10xN0

HERE ARE SOME KEY SECTIONS TO CHECK OUT

[00:01:25] Understanding Shopify's Business Model
[00:02:57] Shopify's Go-to-Market Strategy
[00:04:55] Transition to Pod Structure
[00:09:21] Industry Expertise and Pod Implementation
[00:14:00] AI Integration at Shopify
[00:17:17] Hiring and Training for AI Proficiency
[00:21:38] Challenges and Future of AI in Sale
[00:29:41] Enhancing Employee Performance Through Observation
[00:30:21] Leveraging Call Recordings for Better Coaching
[00:32:17] The Role of AI in Job Security
[00:33:25] Importance of Deep Domain Expertise
[00:35:30] Customer Expectations and Specialized Software
[00:37:22] The Pod Structure and Compensation Models
[00:41:31] Partner Ecosystem and Collaboration|
[00:42:47] Managing AI and Intellectual Property
[00:45:54] Chaos Monkey and Organizational Flexibility
[00:51:50] Future of Sales Teams with AI

HIGHLIGHT QUOTES

On AI: “AI is not gonna replace your job, but the people using AI will.”

On Culture: “Toby [the CEO] advises that Shopify should intentionally destabilize enough to avoid ruts and maintain agility.”

On Alignment: “We win best when we win with our partners.”

On Future Vision: “I dream one day that our sales teams will wake up and just have great conversations with customers, free from low-value tasks.”

Hosted by five-time CRO John McMahon and Force Management Co-Founder John Kaplan, the Revenue Builders podcast goes behind the scenes with the sales leaders who have been there, done that, and seen the results. 

This show is brought to you by Force Management. We help companies improve sales performance, executing their growth strategy at the point of sale. 
 

Connect with Us: 

• LinkedIn
• YouTube
• Force Management

In this short segment, John McMahon talks through what it means to get a Champion to actively sell on your behalf. Much of which comes down to Power and Influence. He and John Kaplan talk through the nuances of finding someone with Power and Influence. 

Check out the full episode here: 
https://revenue-builders.simplecast.com/episodes/a-closer-look-at-champions

Here are additional episodes on Champions: 
Coaches vs. Champions: https://revenue-builders.simplecast.com/episodes/coaches-vs-champions-with-anne-gary

Champions and a Bias for Action: 
https://revenue-builders.simplecast.com/episodes/champions-and-a-bias-for-action-with-richard-rivera

Hosted by five-time CRO John McMahon and Force Management Co-Founder John Kaplan, the Revenue Builders podcast goes behind the scenes with the sales leaders who have been there, done that, and seen the results. 

This show is brought to you by Force Management. We help companies improve sales performance, executing their growth strategy at the point of sale. 
 

Connect with Us: 

• LinkedIn
• YouTube
• Force Management

In this episode of the Revenue Builders Podcast, hosts John McMahon and John Kaplan are joined by seasoned sales leader Jim Drill to discuss essential aspects of the B2B sales process, career development, and leadership. Jim shares valuable lessons from his extensive career, emphasizing the importance of understanding customer pain points, selling higher in the customer organization, and connecting solutions to concrete business metrics. Through insightful stories from his experience at companies like IBM, PTC, and beyond, Jim highlights how asking the right questions and staying curious can lead to substantial sales success. The conversation also delves into practical advice for young sellers and leaders, stressing the significance of structured training and continuous learning. Jim's anecdotes offer perspective on effectively driving urgency, building strong champions, and implementing impactful sales strategies.

ADDITIONAL RESOURCES

Learn more about Jim Drill:
https://www.linkedin.com/in/jimdrill/

Watch Force Management’s Panel Discussion on AI in Sales Leadership: https://hubs.ly/Q03rlW4Z0

Download the CRO Strategy Checklist: https://hubs.li/Q03f8LmX0

Enjoying the podcast? Sign up to receive new episodes straight to your inbox: https://hubs.li/Q02R10xN0

HERE ARE SOME KEY SECTIONS TO CHECK OUT

[00:02:09] Jim's Early Career at IBM
[00:05:23] Learning the Sales Process
[00:07:13] The Importance of Curiosity and Learning
[00:15:34] Advice for Young Sellers
[00:21:15] Understanding Business Metrics
[00:30:08] High-Level Sales Strategies
[00:38:08] Budget Constraints and Problem Solving
[00:38:43] The M and W Approach to Organizational Navigation
[00:39:12] Connecting Metrics to Urgency and Champions
[00:40:12] The Importance of Metrics in Sales
[00:41:09] Creating Emotional Connections in Sales
[00:45:51] The Power of the Champion Letter
[00:56:58] The Role of Sales Leadership
[01:00:31] Common Mistakes in Startups

HIGHLIGHT QUOTES

"Knowledge builds confidence. Confidence turns into credibility. Credibility turns into enthusiasm. That turns into passion, and passion turns into persuasion. But the foundation is knowledge."
"The urgency, lack of champions—if sellers are struggling, go back to your metrics. Where are you with your metrics?"
"Consultative selling is not just about providing solutions, but deeply understanding the pain points and creating value."
"You can either do this, separate yourself and set yourself up for the future, or you're going to end up working for someone that did it."
"Fires are going to happen. My job is to make sure the whole forest doesn’t burn down."

Hosted by five-time CRO John McMahon and Force Management Co-Founder John Kaplan, the Revenue Builders podcast goes behind the scenes with the sales leaders who have been there, done that, and seen the results. 

This show is brought to you by Force Management. We help companies improve sales performance, executing their growth strategy at the point of sale. 
 

Connect with Us: 

• LinkedIn
• YouTube
• Force Management

In this curated episode of the Revenue Builders Podcast, we delve into the intricate world of sales negotiation with expert Tim Caito from Force Management. We explore the crucial aspects of negotiation, from preparing champions to dealing with procurement and the power of starting early in the sales process. Tim shares valuable insights and strategies to help organizations preserve value in the final deal and achieve successful negotiations.

KEY TAKEAWAYS

[00:01:07] Starting early in the sales process is crucial for successful negotiation.
[00:02:09] Begin the negotiation process before the other side believes you're negotiating.
[00:02:58] Having a better alternative gives leverage in negotiations.
[00:04:00] Making negotiations about the client's alternative rather than yours is a powerful tactic.
[00:05:51] Procurement's role and the importance of preparing champions for the negotiation process.
[00:08:23] The significance of creating a powerful cost justification to resist procurement pressure.
[00:10:46] The role of champions as the great equalizer in the negotiation process.
[00:12:17] Anticipating competitive tactics and preparing champions to handle external pressure.

HIGHLIGHT QUOTES

[00:01:26] "Start the negotiation process before the other side believes we're negotiating."
[00:03:18] "If the rep doesn't have a solid alternative, it gives the power back to procurement."
[00:08:48] "You have to have done such a good cost justification that they feel like they're losing every day that goes by."
[00:10:27] "Champions are the great equalizer in a negotiation process."
[00:13:52] "We have to prep them because it is going to happen, and we have to role play and ask specifically, what are you going to say when they ask this question."

Listen to the full episode with Tim Caito through this link:
https://revenue-builders.simplecast.com/episodes/the-secrets-of-sales-negotiation-with-tim-caito

Check out John McMahon’s book here:
Amazon Link: https://a.co/d/1K7DDC4

Check out Force Management’s Ascender platform here: 
https://my.ascender.co/Ascender/

Hosted by five-time CRO John McMahon and Force Management Co-Founder John Kaplan, the Revenue Builders podcast goes behind the scenes with the sales leaders who have been there, done that, and seen the results. 

This show is brought to you by Force Management. We help companies improve sales performance, executing their growth strategy at the point of sale. 
 

Connect with Us: 

• LinkedIn
• YouTube
• Force Management

In this episode of the Revenue Builders Podcast, hosts John McMahon and John Kaplan are joined by Paul Capombassis, Chief Revenue Officer at MongoDB. They discuss Paul's extensive career from PTC to MongoDB, focusing on his strategies for creating high-performance cultures in sales. Paul shares his approach to hiring disruptors over domain experts, the importance of developing leaders from within, and the transformational programs like BDR to CRO that MongoDB has implemented. The conversation also highlights the critical role of adaptability, the significance of leadership authenticity, and the necessity of consistent leader enablement. This episode is rich with insights on how to elevate sales teams and drive company growth.

ADDITIONAL RESOURCES

Learn more about Paul Capombassis:
https://www.linkedin.com/in/paul-capombassis-3684b211/

Read Force Management’s Guide to Embedding AI In Your B2B Sales Organization: https://hubs.li/Q03ldrzD0

Download the CRO Strategy Checklist: https://hubs.li/Q03f8LmX0

Enjoying the podcast? Sign up to receive new episodes straight to your inbox: https://hubs.li/Q02R10xN0

HERE ARE SOME KEY SECTIONS TO CHECK OUT

[00:01:59] Building a High-Performance Culture at MongoDB
[00:04:45] Characteristics of a Disruptor in Sales
[00:06:56] Challenges of Selling Disruptive Technology
[00:16:11] Importance of Leadership and Enablement
[00:21:57] Adapting to Change in a Fast-Growing Company
[00:23:58] Coaching and Developing Leaders
[00:30:21] Adapting Leadership for Business Growth
[00:31:56] The Importance of Authentic Leadership
[00:33:32] Recruitment and Enablement Strategies
[00:34:40] Domain Expertise vs. Scaling with Hunters
[00:38:22] Leader Development Programs
[00:41:51] Challenges in Assessing Team Strengths
[00:47:06] Second Line Leadership Responsibilities
[00:50:23] Inspiring Through Authenticity

HIGHLIGHT QUOTES

"When you lead with authenticity, the value that you get out of that and your organization gets out of that is it's game-changing."

"Every time you make a hire... it's a million-dollar bet that you're taking."

"Change requires discipline. And discipline is really hard."

"High-performing companies set up a great enablement program, not just for your ics, but especially for leader enablement."

"Great leaders today are the best coaches."

"The best leaders today are the ones that can connect technical capabilities to business outcomes."

Hosted by five-time CRO John McMahon and Force Management Co-Founder John Kaplan, the Revenue Builders podcast goes behind the scenes with the sales leaders who have been there, done that, and seen the results. 

This show is brought to you by Force Management. We help companies improve sales performance, executing their growth strategy at the point of sale. 
 

Connect with Us: 

• LinkedIn
• YouTube
• Force Management

In this episode of The Revenue Builders Podcast hosted by John McMahon and John Kaplan, Chris Reising, a five-time Chief Revenue Officer (CRO) with extensive experience in scaling sales at early-stage tech companies, shares invaluable insights into the challenges and strategies involved in scaling sales functions for startups. From finding product-market fit to hiring the right sales reps and understanding the importance of pain points, this conversation provides a comprehensive guide for entrepreneurs looking to grow their businesses.

KEY TAKEAWAYS

[00:01:17] In the early stages of a startup, you must wear multiple hats, including being a product manager and a sales professional. Understanding the ICP and gathering customer insights are crucial.

[00:02:31] The early days of a startup involve learning every day, attending sales meetings, understanding objections, and identifying the value your technology brings. Effective communication with the product team is key.

[00:04:05] Investor relations play a significant role. Early-stage investors look for different data points, and their feedback can be invaluable in understanding market signals.

[00:06:11] The importance of prioritizing technology components based on customer pain points and the potential to generate immediate revenue.

[00:07:44] Recognizing a recurring pattern in sales discussions where customers react positively to specific functionalities is a sign of repeatability and scalability.

[00:09:05] Founders who want to remain deeply involved in the sales process need guidance on when to step back. It's a common challenge in early-stage startups.

[00:12:42] Breaking down a grand vision into bite-sized chunks of value that address specific business problems is crucial for achieving repeatability and market success.

[00:13:30] Expanding the vision is essential but keeping the framework simple enough for the market and sales team to understand and execute is key to early-stage success.

[00:13:50] The importance of focusing sales efforts on the most productive areas and avoiding the mistake of spreading sales teams too thin.

HIGHLIGHT QUOTES

[00:06:56] "When you start to recognize a recurring pattern...you start to say, 'Now I have some sense of repeatability,' and that's really important."

[00:10:08] "There's a huge difference between a first and second-time founder...you need to help them understand that stepping away is an important part of growing the business."

[00:13:01] "Recognize you've got to break that big vision down into bite-sized chunks that can be digested by your go-to-market team and by the market, by customers."

[00:13:30] "Where are we going to place our salespeople? Where are they going to be the most productive? That's really a key point."

Listen to the full episode with Chris Reisig in this link:
https://revenue-builders.simplecast.com/episodes/building-a-scalable-culture-with-chris-reisig

Enjoying the podcast? Sign up to receive new episodes straight to your inbox:
https://hubs.li/Q02R10xN0

Check out John McMahon’s book here:
Amazon Link: https://a.co/d/1K7DDC4

Hosted by five-time CRO John McMahon and Force Management Co-Founder John Kaplan, the Revenue Builders podcast goes behind the scenes with the sales leaders who have been there, done that, and seen the results. 

This show is brought to you by Force Management. We help companies improve sales performance, executing their growth strategy at the point of sale. 
 

Connect with Us: 

• LinkedIn
• YouTube
• Force Management

In this episode of the Revenue Builders Podcast, hosts John McMahon and John Kaplan are joined by Chris Scanlan, Chief Revenue Officer at HUMAN. With over two decades of experience in cybersecurity and a history of transformative leadership, Chris shares his insights on key topics such as sales effectiveness, recruiting, enablement, and the importance of a robust revenue operations function. Emphasizing the significance of a well-defined ideal candidate profile and the indispensable role of revenue operations in analyzing data to inform business decisions, Chris provides practical advice and real-world examples that any business leader can benefit from. Tune in for an in-depth discussion that covers the fundamentals of building high-performing teams and driving organizational change.

ADDITIONAL RESOURCES

Learn more about Chris Scanlan:
https://www.linkedin.com/in/cscanlan/

Read Force Management’s Guide to Embedding AI In Your B2B Sales Organization: https://hubs.li/Q03ldrzD0

Download the CRO Strategy Checklist: https://hubs.li/Q03f8LmX0

Enjoying the podcast? Sign up to receive new episodes straight to your inbox: https://hubs.li/Q02R10xN0

HERE ARE SOME KEY SECTIONS TO CHECK OUT

[00:02:39] The Importance of Recruiting in Sales
[00:05:31] Building an Ideal Candidate Profile
[00:09:46] The Role of Enablement in Sales Success
[00:14:47] Adapting to Market Changes and Challenges
[00:24:17] The Value of Continuous Training and Development
[00:29:08] Commitment to Sales Excellence
[00:35:37] Doubling Sales Productivity
[00:36:07] The Importance of Average Productivity per Rep
[00:38:57] Training and Onboarding for Success
[00:42:13] The Role of Sales Leaders in Instilling Discipline
[00:45:42] The Critical Role of Frontline Sales Managers
[00:50:09] Revenue Operations and Data-Driven Decisions
[00:56:43] The Ideal Profile for Rev Ops

HIGHLIGHT QUOTES

"Bad news can't wait because bad news travels really slow uphill."

"Recruiting for sure and retainment of those people has always been one of the levers to success wherever I've been."

"The best rev ops leaders can take the data and make informed decisions that align with the company's vision and strategy."

"This isn't something that I'm doing to you for the next three days. This is something I'm doing for you."

"In our business, we have most of them have 50-50 plans...for that base salary, you get paid for waking up in the morning and doing all this stuff."

Hosted by five-time CRO John McMahon and Force Management Co-Founder John Kaplan, the Revenue Builders podcast goes behind the scenes with the sales leaders who have been there, done that, and seen the results. 

This show is brought to you by Force Management. We help companies improve sales performance, executing their growth strategy at the point of sale. 
 

Connect with Us: 

• LinkedIn
• YouTube
• Force Management

In this short segment of the Revenue Builders Podcast, we revisit the discussion with Tony Marino, Senior Advisor at Fiserv and executive coach to high-performing leaders. The discussion dives deep into the non-negotiable role of physical and mental wellness in leadership. From billion-dollar responsibilities to 30,000-person teams, Marino explains why sustaining peak performance demands the same discipline as elite athletes. Whether you're leading a company, a team, or just striving to stay on top of your game, this episode will challenge your excuses and inspire a new mindset.

KEY TAKEAWAYS

[00:00:48] Big Leadership = Big Stress 
Leaders often oversee billions in revenue or tens of thousands of people—making personal wellness crucial.

[00:01:32] Corporate Athletes are the New Standard 
Executive performance hinges on diet, sleep, exercise, and stress management

[00:02:25] One or Two Hours a Day for You 
Marino's rule: If you’re not carving out personal time daily, you’re cheating yourself—and your team.

[00:03:38] You Can't Lead Others If You’re Off Balance 
When leaders neglect self-care, it shows up in decision-making, temperament, and team performance.

[00:04:45] Success Requires Pattern Recognition
Great leaders recognize the signs of burnout early and act fast to recalibrate.

[00:05:34] "If I Just Had More Time" Is a Trap
Most leaders don’t lack knowledge—they lack deliberate time management.

[00:06:23] Join the 6% Club
Referencing Michelle Rosen’s book, Marino explains why only 6% stick with goals—and how to be one of them.

[00:07:19] Discipline and Planning are Everything
Plan your day with intent. Success isn’t about hustle; it’s about preparation.

QUOTES

[00:01:58] “You need to be a corporate athlete if you’re going to succeed in these big, tough jobs.”

[00:02:25] “If you’re not giving yourself one or two hours a day, you’re cheating yourself.”

[00:03:38] “You can’t take care of your team if you can’t take care of yourself.”

[00:04:45] “The most successful people I’ve met know themselves really, really well.”

[00:05:34] “The most common sentence I’ve heard from leaders is, ‘If I just had more time…’”

[00:07:44] “The key is being deliberate and planful. That’s how you become part of the 6% club.”

Listen to the full conversation through the link below.
https://revenue-builders.simplecast.com/episodes/embracing-the-work-of-resilient-leadership-with-tony-marino

Enjoying the podcast? Sign up to receive new episodes straight to your inbox:
https://hubs.li/Q02R10xN0

Check out John McMahon’s book here:
Amazon Link: https://a.co/d/1K7DDC4

Check out Force Management’s Ascender platform here: 
https://my.ascender.co/Ascender/

Hosted by five-time CRO John McMahon and Force Management Co-Founder John Kaplan, the Revenue Builders podcast goes behind the scenes with the sales leaders who have been there, done that, and seen the results. 

This show is brought to you by Force Management. We help companies improve sales performance, executing their growth strategy at the point of sale. 
 

Connect with Us: 

• LinkedIn
• YouTube
• Force Management

In this episode of the Revenue Builders Podcast, hosts John McMahon and John Kaplan are joined by Matt Maloney, SVP of Global Sales at Fireblocks. The discussion dives deep into Matt's background in B2B sales, his journey into the world of cryptocurrency, and how Fireblocks is revolutionizing blockchain security. Matt shares insights on the importance of adaptable, coachable sales teams and the application of traditional sales disciplines to new and emerging markets. The conversation also touches on strategic decision-making when entering new markets, the relevance of a strong ideal customer profile, and how foundational sales processes like MEDDPICC contribute to scaling success. The episode concludes with a nod to the influential book 'Inside the Tornado' by Geoffrey Moore and its relevance to Fireblocks' strategy.

ADDITIONAL RESOURCES

Learn more about Matt Maloney:
https://www.linkedin.com/in/matt-maloney-75698/

Read Force Management’s Guide to Embedding AI In Your B2B Sales Organization: https://hubs.li/Q03ldrzD0

Download the CRO Strategy Checklist: https://hubs.li/Q03f8LmX0

Enjoying the podcast? Sign up to receive new episodes straight to your inbox: https://hubs.li/Q02R10xN0

HERE ARE SOME KEY SECTIONS TO CHECK OUT

[00:02:13] Matt Maloney's Journey into Crypto
[00:02:55] Understanding Fireblocks and Blockchain
[00:06:36] The Role of Stablecoins
[00:10:28] Security Challenges in Crypto
[00:23:18] Adapting Traditional Sales Disciplines to Emerging Markets
[00:34:44] Mitigating Risk in Emerging Markets
[00:35:07] The Importance of Continuous Development
[00:37:11] Building Trust and Credibility
[00:38:07] Characteristics of Successful Salespeople
[00:39:41] Company Responsibility in Employee Development
[00:41:02] Aligning Company Goals with Sales Strategies
[00:46:05] Avoiding Shiny Object Syndrome
[00:48:36] The Role of Ideal Customer Profiles
[00:49:43] Lessons from Mentorship and Experience
[00:58:00] The Innovator's Journey

HIGHLIGHT QUOTES

"Your job is to figure out hitting the number and making sure you're calibrating your resources, that you hit the number, because that's foundation to our jobs as sales leaders."

"If you can be part of a disruptive movement... it could be game-changing."

"You need people that are coachable that will take the time to listen and learn about what this market is."

Hosted by five-time CRO John McMahon and Force Management Co-Founder John Kaplan, the Revenue Builders podcast goes behind the scenes with the sales leaders who have been there, done that, and seen the results. 

This show is brought to you by Force Management. We help companies improve sales performance, executing their growth strategy at the point of sale. 
 

Connect with Us: 

• LinkedIn
• YouTube
• Force Management