Cryptocurrency is a marketing enigma, says Wharton’s Cait Lamberton. She studies why digital assets spur such a wide range of consumer behavior, from confidence to distrust. This episode is part of a series on “Cryptocurrency.”

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Wharton’s Kevin Werbach breaks down how blockchain works and cuts through the political hype around cryptocurrency, which is gaining attention as Trump begins his second term. This episode is part of a series on “Cryptocurrency.”

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In this two-part episode, Wharton marketing professors assess the future of cryptocurrency ownership and whether scandals have damaged consumer trust. This episode is part of a series on “Cryptocurrency.”

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In this two-part episode, Wharton marketing professors assess the growth of cryptocurrency so far and how consumer confidence can influence pricing. This episode is part of a series on “Cryptocurrency.”

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In this special two-part episode, listen to curated excerpts from this year’s Ripple Effect podcast, where Wharton professors discuss a range of trending business topics.

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In this special episode, listen to curated excerpts from this year’s Ripple Effect podcast, where Wharton professors discuss a range of trending business topics.

Hosted on Acast. See acast.com/privacy for more information.

When do hospitals contact potential donors? Research from Wharton professor Katy Milkman finds that asking at the right time is key. This episode is part of a series on “Charitable Giving.”

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Charitable giving goes up when donors are asked to express themselves through their choices, according to research from Wharton’s Jonah Berger. This episode is part of a series on “Charitable Giving.”

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Wharton’s Pinar Yildirim untangles the relationship between charitable and political giving, which are both on the rise. This episode is part of a series on “Charitable Giving.”

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Wharton’s Mike Useem discusses the critical qualities needed from leaders, whether they are running the country or running a business. This episode is part of a series on the “Business of Elections.”

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