Dr. Robert Lustig, a pediatric endocrinologist at UC San Francisco, studied brain tumors in children and began to see a connection between sugar and childhood medical problems, addiction, and lethargy. According to Lustig, sugar is as addictive as cocaine, heroin and crack, and is producing the fattest, least-healthy Americans yet.  

Lustig tells Alec about the demise of the sugar cane industry and the subsequent explosion of a cheaper alternative: high fructose corn syrup. Even though Robert Lustig has dessert only twice per year, he confesses he still has love handles, but his mission is to educate families about how to live a healthier life.   

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