The Cut Flower Podcast

Rooted in Legacy: The Salvia Story with Middleton Nurseries


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Text Agony Aunt Roz with your Cutflower Questions.

In this episode, Roz chats with John and Annabel from Middleton Nurseries - a passionate, family-run business that has been thriving since 1975. Known for their deep love of salvias, John and Annabel share the story of their nursery, from humble beginnings to becoming salvia specialists. The conversation delves into the unique qualities of salvias as cut flowers, the intricate process of breeding new varieties, and the joys and hurdles of running a seasonal, weather-dependent business. They also explore the pride that comes from maintaining a multi-generational business and the importance of community support in the gardening world.

Key Takeaways:

  • Middleton Nurseries has been a family-run nursery since 1975.
  • Salvias have become popular for their versatility and vibrant blooms.
  • Breeding new salvia varieties requires time, experimentation, and dedication.
  • Proper growing conditions include good drainage and timely pruning.
  • Echinacea is another rising star in the nursery alongside salvias.
  • Weather significantly impacts the success of seasonal nursery operations.
  • Community engagement and loyal customers are vital for small businesses.
  • The family takes immense pride in their horticultural legacy.

🎧 Tune in to discover the magic behind salvias, family traditions, and the beauty of building something that grows through generations.

Find out more about Middleton Nurseries here.

Make the most of your garden by visiting bramblecrest.com and use the code FIELDGATE at checkout. See website for full details.

  • https://fieldgateflowers.kartra.com/page/newsletters
  • A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist
  • The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub
  • Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/
  • Instagram: https://www.instagram.com/fieldgateflowers
  • Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874
  • Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection


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The Cut Flower PodcastBy Roz Chandler

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