What kind of person looks at an old, abandoned building and thinks, This should be a museum about words? Ann B. Friedman did. But turning that vision into reality wasn’t easy. This week on FOMO Sapiens, Patrick talks with Ann about the steep challenges of launching Planet Word—from convincing funders to back an untested concept to navigating DC politics and designing exhibits that actually engage modern audiences (including those who claim they "don’t like reading"). Ann shares how she tackled skepticism, built a world-class team, and turned an abstract idea into an immersive, interactive experience. Plus, they dive into the impact of language in the digital age, how words shape our reality, and why the way we communicate is evolving faster than ever. If you’ve ever had a big idea but doubted whether it could work, this episode is for you.

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